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GMMCH15.ppt 92KB Jun 05 2011 09:30:25 PM

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 Coordinate Adjustment of Both Parties  Embrace the Counterpart’s Script.  Improvise an Approach 

– Time and cost requirements to collect primary data – Coordination of multicountry research efforts.. – Difficulty in establishing comparability across multicountry

– areas of management levels, marketing, sales, advertising, products, physical distribution, market research, legal, controller,. manufacturing, production control, engineering,

– bar code scanners, point of sale terminals, electronic data interchange, quick response inventory management. • Computer based

– product information, customization, quality assurance, lot size, assortment, availability, after sales service, logistics.. Channel

• outcome sales, outcome profit, behavior sales, customer service, market share..

Notice how the definition is related to time.More than pure debts of a firm for which you will receive a bill.Can possess quasi- ownership characteristics, e.g., convertible