PENUTUP STUDI OBSERVASI KONTEN IKLAN BERDASARKAN DURASI DAN JAM TAYANG PRIME TIME (Kasus Pada Iklan Televisi di TRANS7).

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BAB V

PENUTUP

5.1. KESIMPULAN

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129

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130

Tabel 5.1

PENDAPATAN TRANS7 DARI IKLAN DI JAM TAYANG PRIME TIME

HARI PRODUK

COMERCIAL

BREAK

SPOT

IKLAN

HARGA / SPOT

IKLAN

PENDAPATAN

LIVE

PENDAPATAN

TRANS7

SENIN 99 11 KALI 220 15000000 3300000000

SELASA 93 11 KALI 220 15000000 3300000000

RABU 109 11 KALI 241 15000000 3615000000

KAMIS 116 11 KALI 294 15000000 4410000000

JUMAT 113 11 KALI 265 15000000 3975000000

SABTU 55 9 KALI 125 15000000 2850000000 4725000000

MINGGU 36 9 KALI 131 15000000 2700000000 4665000000

TOTAL

PENDAPATAN 27990000000

Tabel 5.2 HASIL PERSENTASE

PADA JAM TAYANG PRIME TIME

PERSENTASE SENIN SELASA RABU KAMIS JUMAT SABTU MINGGU

IKLAN 34,6 % 36,25 % 37,08 % 49,17 % 44,58 % 44,58 % 35,33 %

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131

5.2. IMPLIKLASI MANAJERIAL

Hasil temuan eksplorasi selama satu minggu ini dapat menunjukkan suatu bentuk data periklanan di media televisi TRANS7, commercial break yang muncul dapat memudahkan pengiklan untuk menempatkan produk iklannya sesuai dengan yang diinginkan. Data periklanan ini sangat membantu bagi pengiklan dalam menentukan waktu penayangan dan juga membantu perusahaan dalam menentukan anggaran periklanan. Produk-produk iklan yang muncul juga dapat membantu perusahaan untuk mengamati pesaingnya.

5.3. KETERBATASAN PENELITIAN

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DAFTAR PUSTAKA

Jefkins, Frank., 1997, Periklanan (Edisi 3). Edisi Bahasa Indonesia. Jakarta : Penerbit Erlangga.

Kotler, Philip., 2005, Marketing Managemen, 12th edition, New Jersey: Pearson Education.

Kotler, Philip, 2007. Manajemen Pemasaran, Edisi 12. Terjemahan: Hendra Teguh

et.al.Jakarta, PT Prenhallindo.

Kasali, 1992, Manajemen Periklanan : Konsep dan Aplikasinya di Indonesia. Lamb, C.W., Hair, J.F., dan Carl McDaniel., 2001, Pemasaran (Edisi 1), Jilid 2.

Edisi Bahasa Indonesia. Jakarta : Salemba Empat.

Machfoedz, M., 2010, Komunikasi Pemasaran Modern Acuan Wajib Mahasiswa & Profesional, Cetakan Pertama. Yogyakarta : Penerbit Cakra Ilmu.

Schiffman, L. G. & Kanuk, L. L., (2010)Consumer Behaviour, 10th ed. New Jersey: Prentice Hall.

Shimp, T.A., 2003, Periklanan Promosi Aspek Tambahan Komunikasi Pemasaran Terpadu (Edisi 5), Jilid 1. Edisi Bahasa Indonesia. Jakarta : Penerbit Erlangga. Sugihantoro., 2010, “Modul Pengantar Periklanan”, Pusat Pengembangan Bahan Ajar – UMB, 15 Oktober 2011, diakses dari http://google.com/strategi kreatif periklanan/ pada tanggal 15 Oktober 2011.

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134

Supriyanto, Sugeng., 2008, Meraih Untung dari Spanduk hingga Billboard. Yogyakarta : Pustaka Grhatama.

Sulaksono, Endy., 2008, Pengaruh Sexual Appeals dalam iklan cetak Pada Sikap Terhadap Iklan, Sikap Terhadap Merek dan Niat Beli Konsumen, Skripsi.Program Studi Manajemen, Fakultas Ekonomi Universitas Atmajaya – tidak dipublikasikan.

Artikel

http://www.ogilvy.com/About/Our-History/David-Ogilvy-Books.aspx, diakses pada tanggal 17 oktober 2011.

http://misteridigital.wordpress.com/2007/09/16/istilah-istilah-dalam-produksi-film-dan-acara-tv/, diakses pada tanggal 17 oktober 2011.

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LAMPIRAN

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SENIN 14 NOVEMBER 2011

Lampiran 1. Hasil Eksplorasi

DATA PENELITIAN 14 - 20 NOVEMBER 2011 DATA SPOT IKLAN DAN DURASI

PRIME TIME 18.00-22.00 JUMLAH

IKLAN

SENIN 14 NOVEMBER

DURASI

Hitam Putih 18.00 WIB

COMMERCIAL BREAK 1 1 KFC 0:15

2 FILMA MINYAK GORENG 0:30

3 SUSU BEBELAC 0:30

4 SAMBAL ABC 0:30

5 COUNTERPAIN 0:15

6 BKKBN 0:30

7 KOPI KAPAL API 0:15

8 IM3 0:15

9 ULTRA MILK 0:15

10 SIMPATI 0:30

11 FRISIAN FLAG 123 0:15

12 INTEL PENTIUM 0:30

13 INDOMILK 0:15

14 REJOICE 0:30

15 HEMAVITON 0:30

16 HONDA BEAT 0:15

17 NUTRILON 0:15

18 HEMAVITON 0:30

19 MILKUAT 0:15

20 AS 0:30

21 MAGIC LEZAT 0:15

22 OREO 0:15

23 DANAMON 0:30

24 NESCAFE 0:15

25 HEAD & SHOULDERS 0:15

DURASI 9:00

COMMERCIAL BREAK 2 1 SMARTFREN 0:15

2 GERINDRA 0:30

3 BIO MIWON 0:15

4 DERMATIX 0:30

5 MILKUAT 0:15

6 DIRJEN PAJAK 1:00

7 KRATINGDENG 0:30

(9)

136 SENIN 14 NOVEMBER 2011

9 NUTRILON 0:15

11 KFC 0:15

12 CHARM 0:15

13 SUSU ANLENE 0:15

14 HONDA BEAT 0:15

15 ANGET SARI 0:15

16 JASA RAHARJA 0:30

17 SUZUKI 0:30

18 NESCAFE 0:15

19 LOREAL 0:15

20 KOPI ABC 0:30

21 GARNIER 0:15

22 SUSU BEBELAC 0:30

23 OREO 0:15

24 INDOMILK 0:15

25 CRAFF KEJU 0:30

DURASI 9:00

COMMERCIAL BREAK 3 1 ADEM SARI 0:15

2 GERINDRA 0:30

3 BIO MIWON 0:15

4 PANTENE 0:30

5 HEMAVITON 0:30

7 KFC 0:15

8 FRES CARE 0:15

9 SOS PEMBERSIH LANTAI 0:15

10 ANGET SARI 0:15

11 BKKBN 0:30

12 SUZUKI 0:30

13 GOOD DAY 0:30

14 MASKARA REVLON 0:15

15 DANCOW 0:15

16 GERINDRA 0:30

18 LOREAL 0:15

19 INDOMILK 0:15

20 XL 0:30

21 MILKUAT 0:15

22 PANTENE 0:30

(10)

24 SIMPATI 0:30

25 KOPI ABC 0:30

DURASI 9:00

COMMERCIAL BREAK 4 1 OLI MATIC TOP 1 0:30

2 ULTRA MILK 0:15

3 CONFORTA SPRINGBED 0:30

4 INDOMILK 0:15

6 NUTRILON 0:15

8 WHITE COFFE 1:00

9 HONDA BEAT 0:15

10 HUFAGRIP OBAT BATUK 0:15

11 SIMPATI 0:30

12 HEMAVITON 0:30

13 MAGIC LEZAT 0:15

14 OLI EVALUBE 0:30

15 ANGET SARI 0:15

16 AXIS 0:15

17 MAGIC LEZAT 0:15

18 LOREAL 0:15

20 GARNIER 0:15

21 SKIN CARE 0:15

22 MILKUAT 0:15

23 NEXIAN 0:30

24 AS 0:30

Hitam Putih 19.20 WIB 25 NESCAFE 0:15

TOTAL JUMLAH IKLAN 100 DURASI 9:00

On The Spot 19.20 WIB

COMMERCIAL BREAK 1 1 SUSU HILO 0:30

2 SUSU L-MEN 0:30

3 GERINDRA 0:30

4 OLI AGIP 0:30

5 KECAP PEDAS ABC 0:30

6 PANTENE 0:30

7 AS 0:30

9 XL 0:30

(11)

11 HONDA BEAT 0:30

12 CHARM 0:15

13 AMERICAN TOURISTER 0:30

14 SPRITE 0:30

15 SUZUKI 0:30

18 IM3 0:15

21 KOPI ABC 0:30

DURASI 9:00

2 SUSU L-MEN 0:30

3 GERINDRA 0:30

5 XL 0:30

6 VAPE ANTI NYAMUK 0:15

7 DOWNY 0:15

8 KOPI ABC 0:30

9 BRITAMA 0:30

10 AXIS 0:30

12 BAYGON 0:15

13 XL 0:30

15 SUZUKI 0:30

16 SALONPAS 0:15

On The Spot 20.25 WIB 17 LERVIA SABUN MANDI 0:15

OVJ 20.25WIB

COMMERCIAL BREAK 1 1 SUZUKI 0:30

2 QUICK TRAKTOR 0:30

3 SEMEN GRESIK 0:30

4 AS 0:30

5 HONDA BEAT 0:15

6 MINUMAN TORPEDO 0:15

7 BRITAMA 0:30

8 HONDA SCOOPY 0:15

(12)

10 POLYTRON LCD TV 0:15

11 SALONPAS 0:15

12 SUZUKI 0:30

13 PERMEN KAPAL API 0:15

14 LPG PERTAMINA 0:30

15 IM3 0:15

16 TUC BISKUIT 0:15

17 HONDA BEAT 0:30

18 KRATINGDENG 0:30

DURASI 7:00

COMMERCIAL BREAK 2 1 KECAP ABC 0:30

2 GERINDRA 0:30

3 CROSS COMPO HP 0:15

4 PINO ICE CREAM 0:15

5 HONDA SUPRA X 0:30

6 KFC 0:15

7 DEPARTEMEN PEKERJAAN UMUM 0:30

9 SIMPATI 0:30

11 HONDA SCOOPY 0:15

12 FRUIT TEA 0:15

14 LERVIA SABUN MANDI 0:15

15 XL 0:30

DURASI 6:00

2 BRITAMA 0:30

3 MY LOVE SPREI 0:30

4 CAT DANA PAINT 0:30

7 SUZUKI 0:30

8 HEMAVITON 0:30

9 XL 0:30

10 MANDIRI 0:30

11 BAYGON 0:15

13 XL 0:30

14 BRI SYARIAH 0:30

(13)

DURASI 6:30

2 BETADINE 0:15

3 GERINDRA 0:30

4 BRI SYARIAH 0:30

5 ASKES ASURANSI 0:30

6 HONDA BEAT 0:15

7 HYDRO 0:15

8 BRITAMA 0:30

9 POCARI 0:15

13 CAT NO DROP 0:15

14 AXA ASURANSI 0:30

15 SEMEN TIGA RODA 0:15

16 XL 0:30

DURASI 6:00

COMMERCIAL BREAK 5 1 DJI SAM SOE 0:15

2 KFC 0:15

3 DJARUM MILD 0:15

4 SUMBER AYU SABUN SIRIH 0:30

5 SEJATI 0:15

6 HONDA BEAT 0:15

7 GUDANG GARAM MERAH 0:15

8 BRI SYARIAH 0:30

9 SEJATI 0:15

10 SEMEN GRESIK 0:30

11 CLAS MILD 0:15

12 JAVABICA KOPI 0:30

13 DJARUM MILD 0:15

14 SALONPAS 0:15

15 SEJATI 0:15

OVJ 22.00 WIB 17 CLAS MILD 0:15

TOTAL JUMLAH IKLAN 82 TOTAL DURASI 5:30

TOTAL KESELURUHAN IKLAN 220

(14)

DATA PRODUK IKLAN YANG MUNCUL

JUMLAH

3 GERINDRA 7

4 SUZUKI 7

5 KFC 5

6 KOPI KAPAL API 5

7 HEMAVITON 5

8 SOS PEMBERSIH LANTAI 5

9 BRITAMA 4

10 SIMPATI 4

11 INDOMILK 4

12 NUTRILON 4

13 MILKUAT 4

14 AS 4

15 HEAD & SHOULDERS 4

16 KOPI ABC 4

17 POLYTRON LCD TV 4

18 DJARUM MILD 4

19 PANTENE 3

20 SUSU BEBELAC 3

21 IM3 3

22 INTEL PENTIUM 3

23 MAGIC LEZAT 3

24 NESCAFE 3

25 ANGET SARI 3

26 LOREAL 3

27 SUSU HILO 3

28 KECAP PEDAS ABC 3

29 SALONPAS 3

30 MINUMAN TORPEDO 3

31 BRI SYARIAH 3

32 SEJATI 3

33 KECAP ABC 2

34 BKKBN 2

35 ULTRA MILK 2

36 FRISIAN FLAG 123 2

(15)

38 SMARTFREN 2

39 BIO MIWON 2

40 KRATINGDENG 2

41 CHARM 2

42 JASA RAHARJA 2

43 GARNIER 2

44 MASKARA REVLON 2

45 AXIS 2

46 SUSU L-MEN 2

47 AMERICAN TOURISTER 2

48 VAPE ANTI NYAMUK 2

49 BAYGON 2

50 LERVIA SABUN MANDI 2

51 SEMEN GRESIK 2

52 HONDA SCOOPY 2

53 LPG PERTAMINA 2

54 CLAS MILD 2

55 MANDIRI 1

56 FILMA MINYAK GORENG 1

57 SAMBAL ABC 1

58 COUNTERPAIN 1

59 REJOICE 1

60 DANAMON 1

61 DERMATIX 1

62 DIRJEN PAJAK 1

63 SUSU ANLENE 1

64 CRAFF KEJU 1

65 ADEM SARI 1

66 FRES CARE 1

67 GOOD DAY 1

68 OLI MATIC TOP 1 1

69 CONFORTA SPRINGBED 1

70 WHITE COFFE 1

71 HUFAGRIP OBAT BATUK 1

72 OLI EVALUBE 1

73 SKIN CARE 1

74 NEXIAN 1

75 OLI AGIP 1

76 SPRITE 1

77 DOWNY 1

(16)

79 PERMEN KAPAL API 1

80 TUC BISKUIT 1

81 CROSS COMPO HP 1

82 PINO ICE CREAM 1

83 HONDA SUPRA X 1

84 DEPARTEMEN PEKERJAAN UMUM 1

85 FRUIT TEA 1

86 MY LOVE SPREI 1

87 CAT DANA PAINT 1

88 ALLIANZ ASURANSI 1

89 BETADINE 1

90 ASKES ASURANSI 1

91 HYDRO 1

92 POCARI 1

93 AXA ASURANSI 1

94 SEMEN TIGA RODA 1

95 DJI SAM SOE 1

96 SUMBER AYU SABUN SIRIH 1

97 GUDANG GARAM MERAH 1

98 JAVABICA KOPI 1

99 CAT NO DROP 1

(17)

IKLAN SELASA 15 NOVEMBER

DURASI

Hitam Putih 18.05 WIB

COMMERCIAL BREAK 1 1 PIZZA HUT 0:15

2 SUSU ANLENE 0:15

3 IM3 0:15

4 GATSBY 0:15

5 GERINDRA 0:30

6 LASEGAR 0:15

7 DERMATIX 0:30

8 OLI CASTROL 0:30

10 IM3 0:15

11 KACANG ATOM GARUDA 0:15

12 CHARM 0:15

13 KFC 0:15

14 ANGET SARI 0:15

15 BKKBN 0:30

17 XL 0:30

19 COUNTERPAIN 0:15

20 ANMUM SUSU 0:15

21 BEDAK MAYBELLINE 0:15

22 DANAMON 0:30

23 BONEETO SUSU 0:15

24 SIMPATI 0:30

25 ANMUM SUSU 0:30

DURASI 8:30

COMMERCIAL BREAK 2 1 KISPRAY 0:15

2 SIMPATI 0:30

3 PANTENE 0:30

4 SUZUKI 0:30

5 GERINDRA 0:30

6 BIO MIWON 0:15

7 JEANS LOGO 0:30

8 BNI 0:30

9 KECAP ABC 0:30

(18)

145 SELASA 15 NOVEMBER 2011

13 SIMPATI 0:30

15 SUSU ANLENE 0:15

16 GERINDRA 0:30

17 ANGET SARI 0:15

20 ULTRA MILK 0:15

21 PANTENE 0:30

DURASI 8:30

2 KFC 0:15

3 REJOICE 0:30

4 OLI CASTROL 0:30

5 BIO MIWON 0:15

6 DOWNY 0:15

7 JEANS LOGO 0:30

8 KRATINGDENG 0:30

10 SUSU ANLENE 0:15

11 FRES CARE 0:15

12 ANGET SARI 0:15

13 BKKBN 0:30

15 XL 0:30

16 MARINA 0:15

17 SUZUKI 0:30

18 PANTENE 0:30

19 GOOD DAY 0:30

20 ANMUM SUSU 0:15 0:15

23 KFC 0:15

DURASI 8:30

COMMERCIAL BREAK 4 1 HONDA SCOOPY 0:15

2 LASEGAR 0:15

(19)

5 DOWNY 0:15

6 DIRJEN PAJAK 1:00

8 HEMAVITON 0:30

10 ULTRA MILK 0:15

12 KFC 0:15

13 HIT OBAT NYAMUK 0:15

15 SIMPATI 0:30

17 DANAMON 0:30

20 ANMUM SUSU 0:30

21

BOGASARI TEPUNG

TERIGU 0:30

23 FRUTAMIN 0:15

24 OBAT PANADOL 0:30

25 SUSU ANLENE 0:15

HITAM PUTIH 19.25 WIB 26 HONDA SCOOPY 0:15

ON THE SPOT 19.25 WIB

2 KFC 0:15

3 GERINDRA 0:30

5 XL 0:30

7 BRITAMA 0:30

8 SALONPAS 0:15

9 SAMBAL ABC 0:30

10 BNI 0:30

12 BAYGON 0:30

15 SUZUKI 0:30

(20)

17 XL 0:30

19 KFC 0:15

DURASI 8:00

2 GERINDRA 0:30

3 XL 0:30

4 CAT NO DROP 0:15

6 AS 0:30

7 PANTENE 0:30

8 BRITAMA 0:30

9 POCARI 0:15

10 HONDA BEAT 0:30

12 XL 0:30

13 GOOD DAY 0:30

14 SUZUKI 0:30

ON THE SPOT 20.10 WIB 16 IM3 0:30

OVJ 20.10 WIB

COMMERCIAL BREAK 1 1 TORA BIKA SUSU 0:30

2 SMARTFREN 0:15

4 GERINDRA 0:30

9 BETADINE 0:15

10 OLI CASTROL 0:30

12 XL 0:30

13 KOPI ABC 0:30

15 SUZUKI 0:30

16 SALONPAS 0:15

17 KFC 0:30

(21)

DURASI 7:15

COMMERCIAL BREAK 2 1 SUSU L-MEN 0:30

2 SMARTFREN 0:15

3 SUZUKI 0:30

4 TORA BIKA SUSU 0:30

6 BRITAMA 0:30

7 OLI FASTRON 0:15

8 KUKU BIMA 0:30

9 ALLIANZ ASURANSI 0:30

10 HONDA BEAT 0:30

11 SIMPATI 0:30

12 BNI 0:30

13 KOPI ABC 0:30

15 SUZUKI 0:30

16 SHARP AC 0:30

DURASI 7:45

COMMERCIAL BREAK 3 1 SUSU L-MEN 0:30

2 HEMAVITON 0:30

3 GERINDRA 0:30

5 SAMBAL ABC 0:30

7 AS 0:30

9 BAYGON 0:15

10 TUC BISKUIT 0:15

14 FATIGON OBAT 0:30

15 MANDIRI 0:30

16 SHARP AC 0:30

17 HEMAVITON 0:30

DURASI 7:45

COMMERCIAL BREAK 4 1 KECAP PEDAS ABC 0:30

(22)

4 BRI SYARIAH 0:30

5 ABC KACANG HIJAU 0:15

6 BRITAMA 0:30

8 XL 0:30

9 AJINOMOTO 0:30

10 KRATINGDENG 0:30

12 SALONPAS 0:15

13 MANDIRI 0:30

15 SUZUKI 0:30

17 DANAMON 0:30

DURASI 7:15

2 SUSU L-MEN 0:30

3 DJARUM MILD 0:15

5 SEJATI 0:15

6 BRI SYARIAH 0:30

8 TRASI ABC 0:15

9 CLAS MILD 0:15

10 BRI SYARIAH 0:30

11 L.A. MENTHOL 0:15

12 SHARP AC 0:30

13 SEJATI 0:15

14 HEMAVITON 0:30

15 DJARUM MILD 0:15

16 SEJATI 0:15

18 CLAS MILD 0:15

OVJ 22.00 WIB 19 KINTAKUN SPREI 0:30

(23)

JUMLAH

4 GERINDRA 7

5 KFC 7

6 SIMPATI 5

7 SUSU ANLENE 4

9 AXA ASURANSI 4

10 ANMUM SUSU 4

11 BEDAK MAYBELLINE 4

12 PANTENE 4

15 HEMAVITON 4

17 BRITAMA 4

18 SHARP AC 3

19 IM3 3

20 OLI CASTROL 3

21 ANGET SARI 3

22 HONDA SCOOPY 3

23 DANAMON 3

24 BONEETO SUSU 3

25 BNI 3

26 INTEL PENTIUM 3

27 SMARTFREN 3

28 SALONPAS 3

30 SUSU L-MEN 3

31 FATIGON OBAT 3

32 BRI SYARIAH 3

33 SEJATI 3

34 LASEGAR 2

35 KACANG ATOM GARUDA 2

36 BKKBN 2

(24)

38 JEANS LOGO 2

39 ULTRA MILK 2

40 DOWNY 2

41 KRATINGDENG 2

42 JASA RAHARJA 2

43 GOOD DAY 2

44 MASKARA REVLON 2

45 KOPI KAPAL API 2

46 SUSU HILO 2

47 SAMBAL ABC 2

48 BAYGON 2

49 AS 2

50 HONDA BEAT 2

51 KOPI ABC 2

53 POLYTRON LCD TV 2

54 MANDIRI 2

55 ABC KACANG HIJAU 2

56 DJARUM MILD 2

57 CLAS MILD 2

58 PIZZA HUT 1

59 GATSBY 1

60 DERMATIX 1

61 CHARM 1

62 COUNTERPAIN 1

63 KISPRAY 1

64 KECAP ABC 1

65 REJOICE 1

66 FRES CARE 1

67 MARINA 1

68 DIRJEN PAJAK 1

69 HIT OBAT NYAMUK 1

70 BOGASARI TEPUNG TERIGU 1

71 FRUTAMIN 1

72 OBAT PANADOL 1

74 CAT NO DROP 1

75 POCARI 1

76 QUICK TRAKTOR 1

77 MY LOVE SPREI 1

(25)

80 BETADINE 1

81 CROSS COMPO HP 1

82 OLI FASTRON 1

83 KUKU BIMA 1

85 JAVABICA KOPI 1

86 TUC BISKUIT 1

87 AJINOMOTO 1

88 DJI SAM SOE 1

89 ASKES ASURANSI 1

90 TRASI ABC 1

91 L.A. MENTHOL 1

92 LPG PERTAMINA 1

93 KINTAKUN SPREI 1

(26)

PRIME TIME 18.00-22.00 _JUMLAH

_{RABU 16 NOVEMBER}

_DURASI

HITAM PUTIH 18.00 WIB

2 XL 0:30

3 SUPER BUBUR 0:15

4 AS 0:30

6 SAMBAL ABC 0:30

7 CHARM 0:15

8 KFC 0:15

9 BKKBN 0:30

10 ANGET SARI 0:15

11 SIMPATI 0:30

12 GOOD DAY 0:30

14 SGM SUSU 0:30

15 XL 0:30

16 GARNIER 0:15

18 IM3 0:15

21 ESIA 0:30

22 SUZUKI 0:30

23 MIE GELAS 0:15

24 OLI CASTROL 0:30

DURASI 9:30

COMMERCIAL BREAK 2 1 FRUIT TEA 0:15

2 SUPER BUBUR 0:15

3 PANTENE 0:30

4 DULCOLAX 0:15

5 SIMPATI 0:30

6 SGM SUSU 0:30

8 KFC 0:15

9 SUSU BEBELAC 0:30

(27)

154 RABU 16 NOVEMBER 2011

12 SUZUKI 0:30

13 ULTRA MILK 0:15

15 ASIA FONE 0:30

16 MAGIC LEZAT 0:15

17 NESCAFE 0:15

18 JONSON BABY POWDER 0:15

19 ESIA HP 0:15

21 HEMAVITON 0:30

DURASI 7:30

2 KFC 0:15

3 DULCOLAX 0:15

4 XL 0:30

5 DOWNY 0:15

6 DIRJEN PAJAK 1:00

7 BISOLVON 0:15

9 KRATINGDENG 0:15

11 KOPI ABC 0:30

13 XL 0:30

14 MAGIC LEZAT 0:15

15 LOREAL 0:15

18 ANGET SARI 0:15

20 WHITE COFFE 1:00

21 BOGASARI TEPUNG TERIGU 0:30

22 PANTENE 0:30

23 KFC 0:15

DURASI 9:00

2 KISPRAY 0:15

3 SUZUKI 0:30

5 SGM SUSU 0:30

(28)

7 MIE GELAS 0:15

9 KOPI ABC 0:30

10 BKKBN 0:30

11 NESCAFE 0:15

12 BERHENTI MEROKOK IKLAN KESEHATAN 0:30

13 MILKUAT 0:15

14 SIMPATI 0:30

15 ULTRA MILK 0:15

16 REJOICE 0:30

18 OLI CASTROL 0:30

19 MAGIC LEZAT 0:15

21 INDOMIE 0:15

22 DOWNY 0:15

23 IM3 0:15

HITAM PUTIH 19.20 WIB 24 KISPRAY 0:15

2 BRITAMA 0:30

4 BAYGON 0:15

5 SUZUKI 0:30

7 ASIA FONE 0:30

8 FRUIT TEA 0:15

10 SAJIKU TEPUNG BUMBU 0:15

11 GOOD DAY 0:30

12 XL 0:30

13 COCA-COLA 0:30

15 KOPI ABC 0:30

16 PANTENE 0:30

17 SUZUKI 0:30

18 SPRITE 0:30

19 SALONPAS 0:15

(29)

21 BRITAMA 0:30

22 TROPICANA SLIM 0:30

DURASI 9:30

COMMERCIAL BREAK 2 1 TROPICANA SLIM 0:30

2 FRUIT TEA 0:15

3 SUZUKI 0:30

5 BISOLVON 0:30

7 SEMEN HOLCIM 0:30

9 FANTA 0:30

10 SALONPAS 0:30

11 COCA-COLA 0:30

12 CHARM 0:15

13 GOOD DAY 0:30

14 SUZUKI 0:30

15 KOPI ABC 0:30

ON THE SPOT 20.00 WIB 17 FRUIT TEA 0:30

OVJ 20.00 WIB

2 FRUIT TEA 0:15

4 TEH ANGIN 0:15

5 SEMEN HOLCIM 0:30

7 SUZUKI 0:30

8 KFC 0:15

10 ROMA KELAPA BISKUIT 0:15

11 OLI TOTAL 0:30

12 COCA-COLA 0:30

13 XL 0:30

14 HEMAVITON 0:15

15 OLI FASTRON 0:15

16 HYDRO 0:15

17 SHARP AC 0:30

(30)

19 SPRITE 0:30

20 KINTAKUN SPREI 0:30

21 FRUIT TEA 0:15

DURASI 8:15

2 HONDA BEAT 0:30

3 TEH ANGIN 0:15

4 AKI GS ASTRA 0:30

5 FRUIT TEA 0:15

6 BETADINE 0:15

7 ROMA KELAPA BISKUIT 0:15

8 DOWNY 0:15

9 FANTA 0:30

10 SINARMAS ASURANSI 0:15

11 KRATINGDENG 0:30

12 CAT NO DROP 0:15

13 SHARP MESIN CUCI 0:15

14 TUC BISKUIT 0:15

15 ESIA 0:30

16 SUZUKI 0:30

17 SALONPAS 0:15

18 MANDIRI 0:30

19 TRASI ABC 0:15

20 SEMEN HOLCIM 0:30

21 SHARP AC 0:30

23 PANTENE 0:30

DURASI 9:00

2 OLI MATIC TOP 1 0:30

4 HEMAVITON 0:30

5 HONDA SCOOPY 0:15

9 TIPCO MINUMAN SAYUR&BUAH 0:30

11 FANTA 0:30

(31)

13 OLI FASTRON 0:15

14 HEMAVITON 0:30

18 PANTENE 0:30

19 SHARP MESIN CUCI 0:15

21 SUZUKI 0:30

DURASI 8:45

2 OLI MATIC TOP 1 0:30

5 KFC 0:15

6 XL 0:30

7 BNI 0:30

8 COCA-COLA 0:30

9 AKI GS ASTRA 0:30

10 ASIA FONE 0:30

12 SIMPATI 0:30

13 HONDA REVO 0:30

15 ESIA 0:30

16 SUZUKI 0:30

18 XL 0:30

19 PANTENE 0:30

20 SUZUKI 0:30

DURASI 9:45

2 MANDIRI 0:30

3 DJARUM MILD 0:15

4 PERMEN SUPER-SUPER 0:15

5 SEJATI 0:15

6 TRASI ABC 0:15

7 CLAS MILD 0:15

8 SKIN CARE 0:15

9 SEJATI 0:15

(32)

12 POCARI 0:15

13 CLAS MILD 0:15

16 HEMAVITON 0:30

17 KFC 0:15

18 PANTENE 0:30

19 DJARUM MILD 0:15

20 SEJATI 0:15

22 CLAS MILD 0:15

23 SEJATI 0:15

OVJ 22.00 WIB 24 SUZUKI 0:30

(33)

JUMLAH

IKLAN

PRODUK

JUMLAH SPOT

1 SUZUKI 13

2 XL 8

3 KFC 7

4 PANTENE 7

5 FRUIT TEA 7

7 KOPI ABC 5

8 HEMAVITON 5

9 KECAP PEDAS ABC 5

10 SEJATI 4

12 SIMPATI 4

13 COCA-COLA 4

14 SEMEN HOLCIM 3

15 GOOD DAY 3

17 SGM SUSU 3

18 OBAT PANADOL 3

19 SUSU BEBELAC 3

20 ESIA 3

21 ASIA FONE 3

22 MAGIC LEZAT 3

23 DOWNY 3

25 SALONPAS 3

26 FANTA 3

27 SUSU HILO 3

28 CLAS MILD 3

29 SUPER BUBUR 2

30 CHARM 2

31 BKKBN 2

32 ANGET SARI 2

33 IM3 2

34 MIE GELAS 2

35 KISPRAY 2

36 OLI CASTROL 2

(34)

38 JASA RAHARJA 2

39 ULTRA MILK 2

40 NESCAFE 2

41 SMARTFREN 2

42 BISOLVON 2

43 KRATINGDENG 2

44 BRITAMA 2

47 SPRITE 2

48 TROPICANA SLIM 2

50 TEH ANGIN 2

51 ROMA KELAPA BISKUIT 2

52 OLI FASTRON 2

53 SHARP AC 2

54 KINTAKUN SPREI 2

55 AKI GS ASTRA 2

56 SINARMAS ASURANSI 2

57 SHARP MESIN CUCI 2

58 MANDIRI 2

59 TRASI ABC 2

60 FATIGON OBAT 2

61 HONDA SCOOPY 2

63 TIPCO MINUMAN SAYUR&BUAH 2

64 DJARUM MILD 2

65 L.A. MENTHOL 2

66 PIZZA HUT 1

67 AS 1

68 SAMBAL ABC 1

69 GARNIER 1

70 JONSON BABY POWDER 1

71 ESIA HP 1

72 DIRJEN PAJAK 1

73 MASKARA REVLON 1

74 LOREAL 1

75 WHITE COFFE 1

(35)

79 MILKUAT 1

80 REJOICE 1

81 INDOMIE 1

82 KECAP ABC 1

83 BAYGON 1

85 SAJIKU TEPUNG BUMBU 1

86 LIPSICE LIPSTIK 1

88 QUICK TRAKTOR 1

89 OLI TOTAL 1

90 HYDRO 1

91 AJINOMOTO 1

92 HONDA BEAT 1

93 BETADINE 1

94 CAT NO DROP 1

95 TUC BISKUIT 1

97 DANAMON 1

98 JAVABICA KOPI 1

99 CAT DANA PAINT 1

101 MY LOVE SPREI 1

102 BNI 1

103 HONDA REVO 1

104 KOPI KAPAL API 1

105 DJI SAM SOE 1

106 PERMEN SUPER-SUPER 1

107 SKIN CARE 1

108 POCARI 1

(36)

PRIME TIME 18.00-22.00 JUMLAH_IKLAN

KAMIS 17 NOVEMBER

DURASI

3 GERINDRA 0:30

4 KFC 0:15

7 MASKARA MAYBELIN 0:30

8 BKKBN 0:30

9 SAMBAL ABC 0:30

11 SLAI OLAI BISKUIT 0:15

12 SIMPATI 0:30

13 DULCOLAX 0:15

14 IKLAN KESEHATAN 0:30

15 ANGET SARI 0:15

16 TOYOTA AVANZA 0:30

17 ULTRA MILK 0:15

18 LOREAL 0:15

19 GOOD DAY 0:30

21 HEMAVITON 0:30

22 BEDAK MAYBELIN 0:15

23 KFC 0:15

24 OLAY PELEMBAB 0:30

25 LG LEMARI ES 0:30

DURASI 10:00

2 GERINDRA 0:30

3 IM3 0:15

4 PANTENE 0:30

5 HEMAVITON 0:30

6 AS 0:30

7 BISOLVON 0:15

(37)

164 KAMIS 15 NOVEMBER 2011

12 ESIA 0:30

13 DULCOLAX 0:30

16 SUZUKI 0:30

18 ASIA FONE 0:30

19 KOPI ABC 0:30

20 PANTENE 0:30

22 KRATINGDENG 0:30

23 XL 0:30

DURASI 9:30

COMMERCIAL BREAK 3 1 KOPI KAPAL API 0:30

4 ULTRA MILK 0:15

6 BISOLVON 0:15

9 KFC 0:15

10 PANTENE 0:30

12 HEMAVITON 0:30

13 ESIA 0:30

14 PANTENE 0:30

16 SIMPATI 0:30

18 BNI 0:30

19 OLI EVALUBE 0:30

20 ANGET SARI 0:15

21 XL 0:30

22 SUZUKI 0:30

23 NIVEA BODY LOTION 0:15

(38)

DURASI 10:00

2 REJOICE 0:30

3 XL 0:30

4 DOWNY 0:15

6 DIRJEN PAJAK 1:00

8 SKIN CARE 0:15

10 IM3 0:15

12 BKKBN 0:30

14 BNI 0:30

15 DANAMON 0:30

16 LOREAL 0:15

17 TUC BISKUIT 0:15

18 ANGET SARI 0:15

19 SUZUKI 0:30

20 HEMAVITON 0:30

21 DOWNY 0:15

22 LIPSICE LIPSTIK 0:15

23 PANTENE 0:30

HITAM PUTIH 19.20 WIB 24 KOPI KAPAL API 0:30

2 FRESTEA 0:15

3 GERINDRA 0:30

5 BISOLVON 0:15

7 FANTA 0:30

9 AJINOMOTO 0:30

10 SUZUKI 0:30

11 SAMBAL ABC 0:30

(39)

15 PULPY ORANGE 0:30

16 XL 0:30

17 COCA-COLA 0:30

18 GARNIER 0:30

20 SUZUKI 0:30

23 SUZUKI 0:30

24 FRUIT TEA 0:15

25 SUSU L-MEN 0:30

DURASI 10:30

2 KFC 0:15

3 GOOD DAY 0:30

4 BIO MIWON 0:15

5 AJINOMOTO 0:30

6 ADEM SARI 0:15

7 SUZUKI 0:30

8 FRESTEA 0:15

11 AJINOMOTO 0:30

12 PANTENE 0:30

13 FANTA 0:30

14 SAMBAL ABC 0:30

15 CAT NO DROP 0:15

17 SUZUKI 0:30

18 COCA-COLA 0:30

20 SPRITE 0:30

22 POCARI 0:15

23 GERINDRA 0:30

24 SUZUKI 0:30

26 GOOD DAY 0:30

27 KFC 0:15

(40)

OVJ 20.10WIB

COMMERCIAL BREAK 1 1 YAMAHA JUPITER 0:15

4 MASAKO PENYEDAP RASA 0:15

5 AJINOMOTO 0:30

6 YAMAHA JUPITER 0:15

7 FATIGON OBAT 0:30

9 GERINDRA 0:30

10 HELM MDS 0:15

11 ENERGEN 0:15

12 HELM GM 0:15

14 GARUDA INDONESIA 0:30

16 HONDA BEAT 0:30

17 TELKOMSEL SKYPE 0:15

18 PANTENE 0:30

19 SUZUKI 0:15

20 IM3 0:15

23 DOWNY 0:15

25 FANTA 0:30

26 XL 0:30

28 BANK MUAMALAT 0:30

30 LOREAL 0:15

DURASI 11:00

3 DAIHATSU XENIA 0:30

5 GERINDRA 0:30

(41)

7 YAMAHA SUKU CADANG 0:30

8 ENERGEN 0:15

10 KRATINGDENG 0:30

13 BANK SAUDARA 0:30

14 KOPI ABC 0:30

15 XL 0:30

16 SUZUKI TITAN 0:30

17 NESCAFE 0:15

20 PANTENE 0:30

21 OLI ENDURO 0:30

22 HEMAVITON 0:30

23 SUZUKI 0:30

24 LASEGAR 0:15

26 AJINOMOTO 0:30

27 HELM GM 0:15

DURASI 12:00

2 KISPRAY 0:15

3 PERMEN SUPER-SUPER 0:15

4 COUNTERPAIN 0:15

5 KUKU BIMA 0:30

7 TRASI ABC 0:15

8 HELM MDS 0:15

13 DOWNY 0:15

14 SIMPATI 0:30

(42)

19 SUZUKI 0:30

23 LASEGAR 0:15

24 ASIA FONE 0:30

25 DANAMON 0:30

26 GARNIER 0:15

27 KFC 0:15

28 PANTENE 0:30

29 KISPRAY 0:15

DURASI 11:00

COMMERCIAL BREAK 4 1 OLI YAMALUBE 0:30

2 FRUIT TEA 0:15

5 GERINDRA 0:30

7 HONDA SCOOPY 0:15

8 KOPI ABC 0:30

11 BETADINE 0:15

12 BNI 0:30

14 TUC BISKUIT 0:15

16 FANTA 0:30

18 HONDA REVO 0:30

19 KENDRA SPREI 0:30

21 DANAMON 0:30

22 KFC 0:15

24 OLI ENDURO 0:30

25 GILLETE PISAU CUKUR 0:30

27 PANTENE 0:30

(43)

29 OLI YAMALUBE 0:30

DURASI 12:00

COMMERCIAL BREAK 5 1 SEMEN HOLCIM 0:30

2 DJARUM MILD 0:15

3 YAMAHA SUKU CADANG 0:30

4 CLAS MILD 0:15

8 CLAS MILD 0:15

10 BNI 0:30

16 COCA-COLA 0:30

17 DJARUM MILD 0:15

18 XL 0:30

20 CLAS MILD 0:15

OVJ 22.00 WIB 25 SUZUKI TITAN 0:30

(44)

JUMLAH

IKLAN

PRODUK

JUMLAH SPOT

1 KOPI KAPAL API 16

2 SUZUKI 12

3 PANTENE 10

5 TOYOTA AVANZA 8

6 XL 7

7 GERINDRA 7

9 KFC 7

10 YAMAHA JUPITER 6

12 HEMAVITON 5

13 AJINOMOTO 5

14 SEMEN HOLCIM 5

16 BNI 4

17 DOWNY 4

18 FANTA 4

19 FRUIT TEA 4

20 SAMBAL ABC 3

21 SIMPATI 3

22 ANGET SARI 3

23 LOREAL 3

24 GOOD DAY 3

25 OLAY PELEMBAB 3

26 IM3 3

27 BISOLVON 3

29 KOPI ABC 3

30 HONDA SCOOPY 3

31 HIT OBAT NYAMUK 3

32 DANAMON 3

33 COCA-COLA 3

34 FATIGON OBAT 3

35 TELKOMSEL SKYPE 3

(45)

37 SUZUKI TITAN 3

38 CLAS MILD 3

39 DULCOLAX 2

40 MASKARA REVLON 2

41 BKKBN 2

42 SLAI OLAI BISKUIT 2

43 ULTRA MILK 2

44 MY LOVE SPREI 2

45 LG LEMARI ES 2

46 KACANG ATOM GARUDA 2

47 ESIA 2

49 ASIA FONE 2

50 KRATINGDENG 2

51 TUC BISKUIT 2

52 TROPICANA SLIM 2

53 FRESTEA 2

56 GARNIER 2

57 SUSU L-MEN 2

58 HELM MDS 2

59 ENERGEN 2

60 HELM GM 2

61 SINARMAS ASURANSI 2

62 CROSS COMPO HP 2

63 YAMAHA SUKU CADANG 2

65 OLI ENDURO 2

66 LASEGAR 2

67 KISPRAY 2

68 OLI YAMALUBE 2

70 KINTAKUN SPREI 2

71 DJARUM MILD 2

72 SMARTFREN 1

73 MASKARA MAYBELIN 1

74 IKLAN KESEHATAN 1

75 BEDAK MAYBELIN 1

76 PIZZA HUT 1

(46)

79 OLI EVALUBE 1

80 NIVEA BODY LOTION 1

81 REJOICE 1

82 DIRJEN PAJAK 1

83 SKIN CARE 1

86 PULPY ORANGE 1

87 ADEM SARI 1

88 CAT NO DROP 1

89 JASA RAHARJA 1

90 SPRITE 1

91 POCARI 1

92 MASAKO PENYEDAP RASA 1

93 GARUDA INDONESIA 1

94 BIO MIWON 1

95 HONDA BEAT 1

96 DAIHATSU XENIA 1

97 QUICK TRAKTOR 1

98 BANK SAUDARA 1

99 NESCAFE 1

101 PERMEN SUPER-SUPER 1

102 COUNTERPAIN 1

103 KUKU BIMA 1

104 ASKES ASURANSI 1

105 TRASI ABC 1

108 HONDA SUPRA X 1

109 JAVABICA KOPI 1

110 BETADINE 1

111 HONDA REVO 1

112 KENDRA SPREI 1

113 GILLETE PISAU CUKUR 1

116 L.A. MENTHOL 1

(47)

IKLAN

JUMAT 18 NOVEMBER

DURASI

COMMERCIAL BREAK 1 1 MITO HP 0:30

2 SMARTFREN 0:15

3 GOOD DAY 0:30

4 AXA ASURANSI 0:30

6 KONICARE 0:30

9 BISOLVON 0:15

10 POS YANDU LAYANAN KESEHATAN 0:30

12 SUZUKI 0:30

13 KFC 0:15

14 DULCOLAX 0:15

15 GARNIER MEN 0:15

16 ESIA HP 0:15

17 PROTECAL 0:30

20 ANGET SARI 0:15

21 SABUN SARI AYU 0:15

22 HEMAVITON 0:30

23 SUZUKI 0:30

24 AXIS 0:30

25 NIVEA FOR MEN 0:15

26 GOOD DAY 0:30

DURASI 10:00

3 XL 0:30

5 SUZUKI 0:30

7 SIMPATI 0:30

(48)

175 JUMAT 18 NOVEMBER 2011

9 SUZUKI TITAN 0:30

10 BNI 0:30

11 DULCOLAX 0:15

12 XL 0:30

14 SUZUKI 0:30

15 LOREAL 0:15

16 ANGET SARI 0:15

18 DANAMON 0:30

20 SHARP AC 0:30

DURASI 8:30

COMMERCIAL BREAK 3 1 KFC 0:15

2 GARNIER MEN 0:15

3 RODACHI KOMPOR GAS 0:30

4 DOWNY 0:15

5 DULCOLAX 0:15

7 DIRJEN PAJAK 1:00

8 WHITE COFFE 0:15

9 LOREAL 0:15

10 SIMPATI 0:30

13 KOPI ABC 0:15

14 LASERIN 0:15

15 ASIA FONE 0:30

16 KFC 0:15

18 ANGET SARI 0:15

19 REJOICE 0:30

20 AXIS 0:30

21 KFC 0:15

DURASI 7:30

COMMERCIAL BREAK 4 1 EVER-E OBAT SUPLEMEN 0:30

2 BNI 0:30

3 CONIMAAG OBAT 0:15

4 SARI HUSADA 0:30

5 DOWNY 0:15

(49)

7 BISOLVON 0:15

8 PANTENE 0:30

9 BNI 0:30

11 HEMAVITON 0:30

12 BKKBN 0:30

15 MARINA WHITE BODY LOTION 0:15

17 GOOD DAY 0:30

18 DANAMON 0:30

19 AXIS 0:30

20 LIPSICE LIPSTIK 0:15

21 SUZUKI 0:30

22 HEMAVITON 0:30

HITAM PUTIH 19.20 WIB 24 ESIA HP 0:15

COMMERCIAL BREAK 1 1 FILMA MINYAK GORENG 0:30

4 CHOCO COKLAT 0:30

5 BNN NARKOBA 0:30

7 AJINOMOTO 0:30

8 FANTA 0:30

9 SEMEN HOLCIM 0:30

11 FRUIT TEA 0:15

13 GOOD DAY 0:30

14 PERMEN KINDER JOY 0:30

17 COCA-COLA 0:30

19 AXIS 0:30

(50)

21 SPRITE 0:30

23 KOPI ABC 0:30

DURASI 12:30

2 BRITAMA 0:30

3 GOOD DAY 0:30

4 SUZUKI 0:30

6 AJINOMOTO 0:30

7 BISOLVON 0:15

9 SEMEN HOLCIM 0:30

11 DOWNY 0:15

12 PANTENE 0:30

13 GOOD DAY 0:30

16 AXIS 0:30

17 COCA-COLA 0:15

19 KOPI ABC 0:30

20 AXIS 0:30

22 SUZUKI 0:15

24 FANTA 0:30

25 ASIA FONE 0:30

28 AXIS 0:15

29 GOOD DAY 0:30

ON THE SPOT 20.05 WIB 30 BRITAMA 0:30

(51)

OVJ 20.05 WIB

5 EVER-E OBAT SUPLEMEN 0:30

7 PONDS BODY LOTION 0:30

8 XL 0:30

9 ENERGEN 0:15

10 HELM GM 0:15

12 SPRITE 0:30

14 HONDA BEAT 0:30

16 FAIN N LOVELY SABUN WAJAH 0:30

17 XL 0:30

18 SUZUKI 0:30

19 KRATINGDENG 0:30

20 POLITIK UANG PANWASLU 0:30

21 OLI ENDURO 0:30

22 DANAMON 0:30

DURASI 11:15

3 PONDS BODY LOTION 0:30

6 SEMEN GRESIK 0:30

7 CHOCO COKLAT 0:30

8 HELM GM 0:15

9 ENERGEN 0:15

12 LASERIN 0:15

13 PERMEN KISS 0:15

14 CAT NO DROP 0:15

(52)

17 FRESCARE 0:15

18 COCA-COLA 0:30

19 SUZUKI 0:30

20 MANDIRI 0:30

22 ESIA HP 0:15

DURASI 9:45

2 FRUIT TEA 0:15

7 SKIN AQUA PELEMBAB 0:30

9 ENERGIZER BATREY 0:30

10 BETADINE 0:15

11 HYDRO 0:15

13 MIE GELAS 0:15

15 SIMPATI 0:30

16 CHARM 0:15

17 SUZUKI 0:30

19 POCARI 0:15

20 OLI ENDURO 0:30

21 MOLTO PEWANGI PAKAIAN 0:15

22 AJINOMOTO 0:30

23 DANAMON 0:30

25 FRUIT TEA 0:15

DURASI 9:30

2 BAYGON 0:15

5 SUZUKI 0:30

(53)

9 FRUIT TEA 0:15

10 HELM MDS 0:15

12 TUC BISKUIT 0:15

13 MIE GELAS 0:15

14 PERMEN KISS 0:15

15 NEXIAN HP 0:30

18 HONDA REVO 0:30

19 MANDIRI 0:30

20 ESIA HP 0:15

DURASI 8:15

2 SMARTFREN 0:15

3 DJARUM MILD 0:15

4 HELM MDS 0:15

5 CLAS MILD 0:15

6 FORD MOBIL 0:30

7 CLAS MILD MENTHOL 0:15

10 HYDRO 0:15

13 ENERGIZER BATREY 0:30

15 CLAS MILD MENTHOL 0:15

17 DJARUM MILD 0:15

19 CLAS MILD 0:15

20 CITRA BODY LOTION 0:30

OVJ 22.00 WIB 21 SEMEN HOLCIM 0:30

(54)

JUMLAH

IKLAN

PRODUK

JUMLAH SPOT

1 SUZUKI 13

3 NIVEA FOR MEN 9

4 SEMEN HOLCIM 8

5 GOOD DAY 7

6 AXIS 7

7 TOYOTA AVANZA 7

9 SUZUKI TITAN 5

10 KOPI KAPAL API 4

11 KFC 4

12 ESIA HP 4

13 SABUN SARI AYU 4

14 XL 4

15 DANAMON 4

16 FRUIT TEA 4

17 SMARTFREN 3

18 BISOLVON 3

20 DULCOLAX 3

21 ANGET SARI 3

22 HEMAVITON 3

23 SIMPATI 3

24 BNI 3

25 DOWNY 3

26 KOPI ABC 3

29 AJINOMOTO 3

30 PULPY ORANGE 3

31 COCA-COLA 3

32 PONDS BODY LOTION 3

33 AXA ASURANSI 2

35 GARNIER MEN 2

36 DAIHATSU XENIA 2

(55)

38 LOREAL 2

39 LASERIN 2

40 ASIA FONE 2

41 LG LEMARI ES 2

42 EVER-E OBAT SUPLEMEN 2

43 PANTENE 2

44 MASKARA MAYBELIN 2

45 JASA RAHARJA 2

46 CHOCO COKLAT 2

47 FANTA 2

49 SPRITE 2

50 BRITAMA 2

53 OLI ENDURO 2

54 ENERGEN 2

55 HELM GM 2

57 CAT DANA PAINT 2

58 KINTAKUN SPREI 2

59 SEMEN GRESIK 2

60 PERMEN KISS 2

61 CITRA BODY LOTION 2

62 ENERGIZER BATREY 2

63 HYDRO 2

64 MIE GELAS 2

66 HELM MDS 2

67 DJARUM MILD 2

68 CLAS MILD 2

69 CLAS MILD MENTHOL 2

70 MITO HP 1

71 KONICARE 1

72 POS YANDU LAYANAN KESEHATAN 1

73 PROTECAL 1

76 RODACHI KOMPOR GAS 1

77 DIRJEN PAJAK 1

(56)

79 MASKARA REVLON 1

80 REJOICE 1

81 CONIMAAG OBAT 1

82 SARI HUSADA 1

83 BKKBN 1

84 MARINA WHITE BODY LOTION 1

86 BNN NARKOBA 1

87 PERMEN KINDER JOY 1

88 MY LOVE SPREI 1

89 HONDA BEAT 1

90 FAIN N LOVELY SABUN WAJAH 1 91 POLITIK UANG PANWASLU 1

92 QUICK TRAKTOR 1

93 CAT NO DROP 1

94 FRESCARE 1

95 KECAP ABC 1

96 SKIN AQUA PELEMBAB 1

97 BETADINE 1

98 CROSS COMPO HP 1

99 CHARM 1

100 MOLTO PEWANGI PAKAIAN 1

101 BAYGON 1

102 JAVABICA KOPI 1

103 ASKES ASURANSI 1

104 NEXIAN HP 1

105 FORD MOBIL 1

108 TUC BISKUIT 1

109 POCARI 1

110 DJI SAM SOE 1

111 SHARP AC 1

112 HONDA REVO 1

113 PONDS BODY LOTION 1

(57)

IKLAN

SABTU 19 NOVEMBER

DURASI

WORLD RECORD 18.00 WIB

2 CLEAR SHAMPO 0:30

3 HONDA BLADE 0:30

4 LASEGAR 0:15

5 BKKBN 0:30

7 HONDA SCOOPY 0:15

8 XL 0:30

9 SUSU BEBELAC 0:30

10 CLEAR SHAMPO 0:30

11 HONDA BLADE 0:30

DURASI 5:00

COMMERCIAL BREAK 2 1 CLEAR SHAMPO 0:30

2 MITO HP 0:30

3 LASEGAR 0:30 0:30

4 CLEAR SHAMPO 0:30

5 DIRJEN PAJAK 1:00

6 HONDA BLADE 0:30

7 PANTENE 0:30

11 XL 0:30

12 REJOICE 0:30

DURASI 6:15

3 HONDA REVO 0:30

4 KFC 0:15

6 PANTENE 0:30

7 POCARI 0:15

8 VASELIN BODY LOTION 0:30

9 HONDA BLADE 0:30

10 REJOICE 0:30

(58)

185 SABTU 20 NOVEMBER 2011

13 SURF SABUN CUCI 0:30

DURASI 6:30

COMMERCIAL BREAK 4 1 HONDA BLADE 0:30

2 MAGIC LEZAT 0:15

3 DOWNY 0:15

5 TEH MIWON 0:15

7 BKKBN 0:30

8 LIFEBOY SABUN MANDI 0:15

9 XL 0:30

10 COUNTERPAIN 0:15

WORLD RECORD 19.00 WIB 14 CLEAR SHAMPO 0:30

RAJA GOMBAL 19.00

3 SEMEN GRESIK 0:30

4 POS YANDU LAYANAN KESEHATAN 0:30

5 HONDA BLADE 0:30

7 AJINOMOTO 0:30

8 CHARM 0:15

9 LASERIN 0:15

DURASI 5:15

2 AJINOMOTO 0:30

3 LOREAL 0:15

4 OLI AGIP 0:30

6 SUSU BEBELAC 0:30

(59)

9 XL 0:30

10 MAGIC LEZAT 0:15

DURASI 4:30

COMMERCIAL BREAK 3 1 JONSON BABY POWDER 0:15

3 SEMEN GRESIK 0:30

4 BAKTI HUSADA "ASI" 0:30

5 HONDA BLADE 0:30

6 AJINOMOTO 0:30

7 FRESCARE 0:15

8 CHARM 0:15

11 MAGIC LEZAT 0:15

DURASI 4:45

COMMERCIAL BREAK 4 1 LOREAL 0:15

5 CHARM 0:15

6 LASERIN 0:30

8 CASABLANCA PARFUM 0:30

11 MAGIC LEZAT 0:15

RAJA GOMBAL 20.00 WIB 12 CLEAR SHAMPO 0:30

KEMILAU MANDIRI FIESTA TIDAK ADA IKLAN

20.00 WIB - 21.35 WIB

KISARAN HARGA SELAMA1 JAM 35 MENIT

5700 DETIK : 30 /SPOT X 15000000 = 2850000000 NO COMMERCIAL BREAK

PAS MANTAP 21.35

COMMERCIAL BREAK 1 1 YAMAHA JUPITER 0:15

2 SUSU HILO 0:30

(60)

6 CLEAR SHAMPO 0:30

7 KFC 0:15

8 AS 0:30

10 PERMEN KISS 0:15

11 DEPARTEMEN PEKERJAAN UMUM 0:30

12 BYE-BYE FIVER PENGHARUM 0:15

14 HONDA BLADE 0:30

15 HEMAVITON 0:15

16 KENDRA SPREI 0:30

24 BRITAMA 0:30

25 PANTENE 0:30

HANYA SAMPAI PUKUL ₂₆ _{MC. DONALD} _0:15

PAS MANTAP 22.00 WIB 27 YAMAHA JUPITER 0:15

(61)

JUMLAH

IKLAN

PRODUK

JUMLAH SPOT

1 CLEAR SHAMPO 13

2 SUSU BEBELAC 8

4 HONDA BLADE 8

5 JONSON BABY POWDER 5

6 MITO HP 4

8 XL 4

9 MAGIC LEZAT 4

11 PANTENE 3

12 AJINOMOTO 3

13 CHARM 3

14 LASEGAR 2

15 BKKBN 2

16 KFC 2

17 OLAY PELEMBAB 2

19 SEMEN GRESIK 2

20 PERMEN KINDER JOY 2

21 LASERIN 2

22 LOREAL 2

23 YAMAHA JUPITER 2

24 MC. DONALD 2

25 HONDA SCOOPY 2

26 DIRJEN PAJAK 1

28 HONDA REVO 1

29 POCARI 1

30 VASELIN BODY LOTION 1

31 SURF SABUN CUCI 1

32 DOWNY 1

33 TEH MIWON 1

34 LIFEBOY SABUN MANDI 1

35 COUNTERPAIN 1

36 POS YANDU LAYANAN KESEHATAN 1

(62)

38 BAKTI HUSADA "ASI" 1

39 FRESCARE 1

41 SUSU HILO 1

43 QUICK TRAKTOR 1

44 AS 1

45 MASKARA REVLON 1

46 PERMEN KISS 1

47 DEPARTEMEN PEKERJAAN UMUM 1 48 BYE-BYE FIVER PENGHARUM 1

49 HEMAVITON 1

50 KENDRA SPREI 1

51 SEMEN HOLCIM 1

53 CONIMAAG OBAT 1

54 BRITAMA 1

55 CASABLANCA PARFUM 1

(63)

IKLAN

MINGGU 20 NOVEMBER DURASI

NEO GARA-GARA MAGIC 18.00 WIB

COMMERCIAL BREAK 1 1 BONEETO SUSU 0:15

2 LA FONTE PASTA 0:30

3 SEMEN GRESIK 0:30

5 REJOICE 0:30

6 BKKBN 0:30

7 LG LEMARI ES 0:30

9 Q-TELA 0:15

10 SARIMI ISI 2 0:30

11 TUC BISKUIT 0:15

13 NUTRILON 0:15

14 Q-TELA 0:15

DURASI 5:30

COMMERCIAL BREAK 2 1 OLAY PELEMBAB 0:30

3 BONEETO SUSU 0:15

4 XL 0:30

5 OREO GOLDEN 0:15

6 PANTENE 0:30

8 CRAFF KEJU 0:30

9 AS 0:30

10 Q-TELA 0:15

13 TUC BISKUIT 0:15

DURASI 5:15

COMMERCIAL BREAK 3 1 COOLANT 0:15

2 AS 0:30

4 BONEETO SUSU 0:15

5 BANK SAUDARA 0:30

(64)

9 SARIMI ISI 2 0:30

10 TUC BISKUIT 0:15

11 NUTRILON 0:30 0:30

13 COOLANT 0:15

DURASI 5:15

COMMERCIAL BREAK 4 1 AS 0:30

2 OREO GOLDEN 0:15

4 BONEETO SUSU 0:15

6 XL 0:30

7 LG LEMARI ES 0:30

8 REJOICE 0:15

10 CRAFF KEJU 0:30

11 AS 0:30

12 TROPICANA TWISTER BISKUIT 0:15

NEO GARA-GARA MAGIC 19.00 WIB 15 TUC BISKUIT 0:15

A-SING STAR 19.00 WIB

COMMERCIAL BREAK 1 1 Q-TELA 0:15

2 REJOICE 0:30

3 AS 0:30

5 BKKBN 0:30

6 CRAFF KEJU 0:30

7 WHITE COFFE 1:00

8 PANTENE 0:30

9 AXA ASURANSI 0:30

11 TUC BISKUIT 0:15

DURASI 5:30

COMMERCIAL BREAK 2 1 LA FONTE PASTA 0:30

2 REJOICE 0:30

(65)

4 AS 0:30

5 TUC BISKUIT 0:15

7 AXA ASURANSI 0:30

8 CRAFF KEJU 0:30

11 Q-TELA 0:15

DURASI 5:00

COMMERCIAL BREAK 3 1 ALLIANZ ASURANSI 0:30

2 OREO GOLDEN 0:15

3 AS 0:30

4 WHITE COFFE 1:00

5 AXA ASURANSI 0:30

8 SARIMI ISI 2 0:30

9 TUC BISKUIT 0:15

10 LOREAL 0:30

DURASI 5:00

COMMERCIAL BREAK 4 1 TUC BISKUIT 0:15

2 AS 0:30

5 NUTRILON 0:15

6 AXA ASURANSI 0:30

7 CRAFF KEJU 0:30

8 AS 0:30

10 COOLANT 0:15

A-SING STAR 20.00 WIB 12 BONEETO SUSU 0:15

LOUNCING TOYOTA TIDAK ADA IKLAN

ALL NEW AVANZA KISARAN HARGA SELAMA1 JAM 30 MENIT

(66)

PAS MANTAP 21.30

COMMERCIAL BREAK 1 1 CONIMAAG OBAT 0:15

2 SEMEN HOLCIM 0:30

5 REJOICE 0:30

6 DOWNY 0:15

7 AXIS 0:30

8 TUC BISKUIT 0:30

14 COOLANT 0:15

16 KISPRAY 0:15

18 OREO GOLDEN 0:15

19 SEMEN GRESIK 0:30

20 WHITE COFFE 1:00

23 TUC BISKUIT 0:15

25 NUTRILON 0:30

26 BYE-BYE FIVER PENGHARUM 0:15

HANYA SAMPAI PUKUL ₂₇ _{SEMEN TIGA RODA} _0:30

PAS MANTAP 22.00 WIB 28 LASERIN 0:15

(67)

DATA PRODUK IKLAN YANG MUNCUL JUMLAH

IKLAN PRODUK

JUMLAH SPOT

1 TUC BISKUIT 10

3 AS 9

4 SARIMI ISI 2 9

5 OLAY PELEMBAB 8

6 LA FONTE PASTA 8

7 BONEETO SUSU 7

8 Q-TELA 5

9 TROPICANA TWISTER BISKUIT 5

10 CRAFF KEJU 5

11 AXA ASURANSI 5

12 REJOICE 5

13 NUTRILON 4

14 COOLANT 4

15 OREO GOLDEN 4

16 WHITE COFFE 3

17 BKKBN 2

18 LG LEMARI ES 2

19 XL 2

20 PANTENE 2

21 DOWNY 2

22 CASABLANCA PARFUM 2

24 CONIMAAG OBAT 2

26 SEMEN GRESIK 2

27 BANK SAUDARA 1

28 GILLETE PISAU CUKUR 1

30 SEMEN HOLCIM 1

31 AXIS 1

33 SEMEN TIGA RODA 0:30 1

34 BYE-BYE FIVER PENGHARUM 1

35 LASERIN 1

36 KISPRAY 1