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Public Awareness Public Education for Climate Change and Disaster Risk Reduction

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www.ifrc.org

Presentation title at-a-glance info (in slide master)

SEA Climate

Change

Training

Presentation title at-a-glance info (in slide master)

SEA Climate

Change

Training

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1.Introduce to Public Awareness Public

Education (PAPE)

2.Share experiences from global campaign

into local campaign

3.Introduce to PAPE Tools

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www.ifrc.org

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SEA Climate

Change

Training

Session 12.1.

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Training

Change

Group Work 1

1. Divide participants into Groups of people

2. Ask each participants to visit each post

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SEA Climate

Change

Training

Source: www.bbc.co.uk/climateasia

Survey based on

Climate Asia

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Training

Change

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SEA Climate

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Guiding conceptual frameworks

Strategy 2020: increase community

safety & resilience, protect livelihoods

& strengthen recovery

Hyogo Framework for Action

Comprehensive School Safety

The

Framework for Community

Safety and Resilience

is the

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Presentation title at-a-glance info (in slide master)

SEA Climate

Change

Training

Community first:

RCRC contribution to

disaster risk reduction

activities starts with

participatory investigation

and builds on community

engagement and

commitment to build safer

and more resilient

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Training

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National Societies have a long history on working with communities ,

they undertake this task through various activities:

National public campaigns,

Partnerships with education authorities

Developing educational materials for schools,

Mobilising youth and junior RCRC for peer

education,

Training and organizing communities

through community-based DRR,

Using their disaster response operations

as opportunities for improved risk awareness.

National Societies have a long history on working with communities ,

they undertake this task through various activities:

National public campaigns,

Partnerships with education authorities

Developing educational materials for schools,

Mobilising youth and junior RCRC for peer

education,

Training and organizing communities

through community-based DRR,

Using their disaster response operations

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www.ifrc.org

Presentation title at-a-glance info (in slide master)

SEA Climate

Change

Training

Tools

Public awareness and public

education for disaster risk reduction:

A Guide

In 2011, the IFRC published

Public awareness and

education for disaster risk

reduction – a guide,

designed to help National

Societies scale up their work

in disaster risk reduction

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(in slide master)

Training

Change

PAPE Guide : Planning

Why

Who

For

What

Who

with

Where

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Presentation title at-a-glance info (in slide master)

SEA Climate

Change

Training

Active part of

culture of safety

Planning to act

Need more

support

Active Received education

Seeking more

information

Just aware

No intention to act

Not yet reached

Reaching out and drawing people closer

from awareness to education to a culture of safety using

strategic approaches and quality tools

Public

awar

eness

public

educ

ation

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Training

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Hazard awareness alone does not lead directly to

people adopting risk-reduction measures. People take

action only when:

they know what specific actions

can be taken to

reduce their risks

they are convinced

that these actions will be

effective

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Presentation title at-a-glance info (in slide master)

SEA Climate

Change

Training

PAPE Guide : Approaches

• Campaign

• Participatory

Learning

• Informal

Education

• Formal School

Based

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Training

Change

PAPE Guide : 4 Key Principles

• Consistency &

Standardized

messaging

• Legitimacy and

credibility

• Scalability

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Presentation title at-a-glance info (in slide master)

SEA Climate

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Training

PAPE Guide : Tools

• Publication

• Curricula, modules and presentation

• E-learning

• Games and competitions

• Performing arts

• Audio and video materials

• Web pages and activities

• Social media

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Training

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PAPE Guide : Ensuring Quality

• Well-crafted messages

• Powerful images

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SEA Climate

Change

Training

Session 12.2.

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Training

Change

WWF : Earth Hour Global Campaign

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SEA Climate

Change

Training

Strategy 2020, “Recognizing that our

understanding of the extent and impact of climate

change will continue to evolve, we contribute to

measures for adaptation – actions to reduce the

vulnerability of communities to modified

environments – and mitigation – environment

friendly behaviours that also reduce the extent of

global warming which causes climate change.”

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SEA Climate

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Training

1.

Climate change is increasing disaster risk for millions of the

world’s most vulnerable people.

2.

Climate change is already affecting lives and livelihoods of

local communities

3.

The current global humanitarian system cannot cope with

any increased demand.

4.

An integrated approach to community safety and resilience

5.

Improving safety and resilience through early adaptation

action

6.

Local action is the key to adaptation.

7.

Empowering communities through knowledge

IFRC/RC RC Climate Center Key

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Presentation title at-a-glance info (in slide master)

SEA Climate

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Training

American Red Cross

Key Messages

• Get a kit

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Training

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Key Messages

Step 1. Be Informed

Step 2. Make a Plan

Step 3. Get an emergency kit

Step 4. Know your neighbours

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SEA Climate

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SEA Climate

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Adopt & Adapt - Plant a tree to save

the planet (Srilanka Red Cross)

http://

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Presentation title at-a-glance info (in slide master)

SEA Climate

Change

Training

Session 12.3.

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is offered as a tool for

practitioners

internationally to use in a

consensus-building

validation process.

Public awareness and public

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Presentation title at-a-glance info (in slide master)

SEA Climate

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Training

Global Initiatives

Step 1:

Research and

compile a

compendium of

standardized

messages for DRR.

Step 2:

version of

the key

version of

the key

messages

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Training

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The importance of key messages

• Key messages

comprise the core, common and

comprehensive

information about safety and resilience that

are needed to promote consistent and sustained DRR.

• Effective public education for DRR requires

sustained

repetition of the same messages.

• Safety and resilience requires dramatic behavior changes.

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3 working groups

Please:

Step 1

:

One set of hazard key messages is assigned to each

group (drought, flood, and tropical cyclones).

Step 2:

Identify 2-3 key messages to deliver to the community.

Step 3

:

Add “Climate Change perspective” on the context-specific

details

Step 4:

Decide

which medium of dissemination to use (example:

radio, brochures, etc.)

Step 5:

Decide

with whom to coordinate about the content of the

Key Messages.

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Training

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Key Messages

CC-Context

Specific Detail

Medium to

disseminate

Coordinated

Actors

a. …..

b. …..

c. …..

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Presentation title at-a-glance info (in slide master)

SEA Climate

Change

Training

The IFRC

Learning platform

provides learning

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- Resource Management System (RMS)

- South East Asia: Road To Resilience

- Google Earth for DM Resources

- Climate center: web page

- Climate Net

- FEDNET: CPRR / Communities Of Practice ( RCRC

internal)

- IFRC: web page ( public)

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www.ifrc.org

Presentation title at-a-glance info (in slide master)

SEA Climate

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Training

• Multiples

initiatives,

methodologies

and

community approach within the Red Cross as

well as an un efficient use of resources.

• Great capacity and experience of the Red

Cross and other Institutions that are not

systematized.

• Better use of the community knowledge and

capacities to contribute to their own resilience

and provide common tools for Disaster Risk

Reduction

• Better articulation and complementarities

between actors.

• Need to increase and more efficient use of

existing resources in the regions and globally.

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Reference Centres

Regionals:

Centre for Community Resilience (Costa Rica R)

Disaster Preparedness ( El Salvador RC)

Caribbean DRM Resource Centre (Barbados Red Cross)

Global:

Center for Evidence-based Practice (CEBP, Belgian RC Flanders )

Climate Centre (Netherlands RC)

Global Disaster Preparedness Centre (American Red Cross)

Global First Aid Reference Centre (French Red Cross)

Livelihoods Resource Centre (Spanish Red Cross)

Psychosocial Resource Centre (Danish Red Cross)

Shelter Research Unit (IFRC and Benelux Red Cross)

Volunteer Reference Centre (British Red Cross)

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1. Many works have been done by NS already to

support the Public Awareness and Public

Education for CC and DRR.

2. The need to have knowledge sharing amongst

NS to support the Public Awareness and Public

Education initiatives for CC and DRR.

3. The need to use the PAPE Guide and to adapt/

contextualize Key Messages to our own context

and in coordination with other actors.

Referensi

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