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Semantic Analysis of Fast Food Advertisement Slogans

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REFERENCES

Altstiel, Tom and Grow, Jean. 2007. Advertising Strategy (Creative Tactics from the Outside/In). Singapore: Seng Lee Press Pte. Ltd.

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Bloomfield,Leonard. 1933. Language, London : University of Chiago Press.

Cruse, D. 1986 .Lexical Semantics. Cambridge: Cambridge University Press. 2004. Meaning in Language: An Introduction to Semantics and Pragmatics, 2nd edn. Oxford: Oxford University Press.

Leech, M. 1998. Poems on Various Subjects. New York: British Library

Leech, G.N. 1966. English in advertising: A Linguistic Study of Advertising in Great Britain (English Language Series). London: Longman

Leech, G. 1981. Semantics: the Study of Meaning (2nd ed.). London: Penguin.

Leech, G.N. 1979, Semantics. Auxland: Pengin Books

Lyons, John. 1995. Linguistics Semantics. Cambridge: Cambridge University Press.

Miles, M.B. and Huberman, A.M. 1984. Qualitative Data Analysis, Beverley Hills, Calif.: Sage.

Miles , M.B. and Huberman, A.M. 2014. Qualitative Data Analysis:an expended sourcebook fourth edition. California:Sage..

Palmer, I.R. 1981, Semantics, Cambridge University Press.

Htttp://en. Wikipedia.org/wiki/Advertisements slogans. Accessed on January,2017.

Emadi. Livina. 2011. “A Semantics Analysis of the Language Advertising”, An Internasional Journal, Ethiopia. Vol.5 (4), Pp. 316-326.

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