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Full Terms & Conditions of access and use can be found at

http://www.tandfonline.com/action/journalInformation?journalCode=vjeb20

Journal of Education for Business

ISSN: 0883-2323 (Print) 1940-3356 (Online) Journal homepage: http://www.tandfonline.com/loi/vjeb20

Applying for Initial AACSB Accreditation: An

Exploratory Study to Identify Costs

Kirk C. Heriot , Geralyn Franklin & Walt W. Austin

To cite this article: Kirk C. Heriot , Geralyn Franklin & Walt W. Austin (2009) Applying for Initial AACSB Accreditation: An Exploratory Study to Identify Costs, Journal of Education for Business, 84:5, 283-289, DOI: 10.3200/JOEB.84.5.283-289

To link to this article: http://dx.doi.org/10.3200/JOEB.84.5.283-289

Published online: 07 Aug 2010.

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rganizations฀ must฀ deal฀ with฀ change฀ as฀ an฀ inevitable฀ reality฀ of฀ the฀ dynamic฀ world฀ in฀ which฀ they฀ operate.฀ The฀ implications฀ of฀ change฀ are฀ particularly฀ true฀ for฀ institutions฀ engaged฀in฀business฀education฀(Kemel-gor,฀ Johnson,฀ &฀ Srinivasan,฀ 2000).฀ Among฀ the฀ important฀ issues฀ that฀ an฀ academic฀organizations฀should฀consid-er฀are฀the฀(a)฀costs฀and฀(b)฀benefits฀of฀ changing฀ their฀ programs.฀ One฀ impor-tant฀ issue฀ confronting฀ many฀ smaller฀ business฀ schools฀ is฀ whether฀ to฀ change฀ from฀ being฀ unaccredited฀ to฀ becoming฀ an฀ Association฀ to฀ Advance฀ Collegiate฀ Schools฀of฀Business฀(AACSB)฀Interna-tional฀accredited฀school.฀

AACSB ฀has฀twice฀modified฀its฀origi-nal฀ 1919฀ standards,฀ once฀ in฀ 1991฀ and฀ more฀ recently฀ in฀ 2003฀ (AACSB฀ Inter-national,฀2007).฀Prior฀to฀the฀adoption฀of฀ the฀mission-oriented฀standards฀in฀1991,฀ AACSB฀ membership฀ consistedmostly฀ of larger฀ research-oriented฀ business฀ schools.฀ The฀ revision฀ of฀ the฀ standards฀ in฀ 1991฀ provided฀ an฀ opportunity฀ for฀ a฀ school฀ with฀ a฀ teaching฀ emphasis฀ to฀ pursue฀AACSB฀accreditation฀as฀long฀as฀ teaching฀was฀a฀fundamental฀part฀of฀the฀ school’s฀mission฀(AACSB฀International,฀ 2007).฀ According฀ to฀ our฀ conversations฀ with฀Amy฀Roberts,฀senior฀accreditation฀ associate฀ for฀ AACSB,฀ more฀ business฀ schools฀ are฀ responding฀ to฀ the฀ change฀ in฀ standards฀ by฀ seeking฀ initial฀AACSB฀ accreditation.฀ There฀ are฀ currently฀ 201฀

schools฀in฀the฀candidacy฀program฀seek-ing฀accreditation.฀

Most฀ of฀ the฀ recent฀ research฀ about฀ AACSB฀accreditation฀has฀explored฀top-ics฀about฀the฀standards฀and฀the฀effects฀of฀ the฀changes฀including฀(a)฀perceptions฀of฀ business฀school฀deans฀about฀the฀revision฀ of฀the฀standards฀in฀1991฀(Mayes,฀Heide,฀ &฀Smith,฀1993);฀(b)฀changes฀in฀faculty฀ workloads฀ (Henninger,฀ 1998);฀ (c)฀ the฀ relative฀ emphasis฀ placed฀ on฀ teaching,฀ research,฀ and฀ service฀ (McKenna,฀ Cot-ton,฀ &฀ Van฀Auken,฀ 1995);฀ and฀ (d)฀ the฀ impact฀ that฀ changes฀ in฀ standards฀ may฀ have฀on฀business฀faculty฀(Miles,฀Hazel-dine,฀&฀Munilla,฀2004).฀The฀benefits฀of฀ AACSB฀ accreditation฀ were฀ adequately฀ addressed฀prior฀to฀the฀change฀in฀the฀stan-dards฀ in฀ 1991.฀ These฀ benefits฀ include฀ certification฀of฀standards฀of฀excellence,฀ signaling฀quality฀to฀students,฀and฀higher฀ faculty฀salaries฀(Pastore,฀1989).฀

Yet,฀ the฀ benefits฀ of฀ AACSB฀ accreditation฀ are฀ not฀ free.฀ Schools฀ seeking฀ initial฀ accreditation฀ may฀ need฀ to฀change฀programs,฀curricula,฀staffing,฀ administration,฀ and฀ facilities,฀ any฀ of฀ which฀ may฀ entail฀ significant฀ costs.฀ It฀ comes฀as฀a฀surprise฀to฀us฀that฀no฀study฀ has฀ investigated฀ issues฀ related฀ to฀ the฀ costs฀of฀AACSB฀accreditation.฀McKee,฀ Mills,฀and฀Weatherbee฀(2005)฀suggested฀ that฀ some฀ business฀ school฀ deans฀ may฀ see฀AACSB฀ accreditation฀ as฀ necessary฀ or฀ inevitable,฀ rather฀ than฀ a฀ strategic฀ alternative฀ that฀ needs฀ to฀ be฀ evaluated฀

Applying฀for฀Initial฀AACSB฀Accreditation:฀

An฀Exploratory฀Study฀to฀Identify฀Costs฀

KIRK฀C.฀HERIOT฀ GERALYN฀FRANKLIN

COLUMBUS฀STATE฀UNIVERSITY฀ UNIVERSITY฀OF฀SOUTH฀FLORIDA

COLUMBUS,฀GEORGIA฀ ST.฀PETERSBURG,฀FLORIDA

WALT฀W.฀AUSTIN MERCER฀UNIVERSITY฀ MACON,฀GEORGIA

O

ABSTRACT.฀The฀authors฀identified฀the฀ type฀and฀magnitude฀of฀costs฀colleges฀and฀ schools฀incur฀when฀seeking฀Association฀to฀ Advance฀Collegiate฀Schools฀of฀Business฀ (AACSB)฀International฀accreditation.฀This฀ issue฀is฀important฀to฀the฀156฀schools฀and฀col-leges฀currently฀seeking฀initial฀accreditation฀ by฀AACSB฀and฀to฀the฀thousands฀of฀schools฀ worldwide฀that฀could฀seek฀accreditation.฀ Although฀the฀changes฀in฀the฀AACSB฀accredi-tation฀standards฀opened฀the฀door฀to฀many฀ smaller฀teaching-oriented฀schools,฀the฀revised฀ standards฀may฀induce฀schools฀with฀limited฀ resources฀to฀seek฀accreditation.฀The฀authors฀ identify฀significant฀costs฀in฀becoming฀accred-ited฀and฀a฀considerable฀increase฀in฀annual฀ operating฀costs฀to฀maintain฀accreditation.฀The฀ 10฀schools฀in฀the฀present฀study฀experienced฀ 1-time฀initial฀expenditures฀and฀increased฀ annual฀expenses.฀Business฀school฀deans฀and฀ university฀administrators฀need฀to฀be฀aware฀of฀ the฀initial฀costs฀of฀accreditation฀along฀with฀ the฀increased฀annual฀costs.฀

Keywords:฀accreditation,฀Association฀to฀ Advance฀Collegiate฀Schools฀of฀Business,฀ business฀education

Copyright฀©฀2009฀Heldref฀Publications

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before฀ being฀ pursued.฀ With฀ such฀ a฀ mindset,฀business฀school฀deans฀may฀not฀ conduct฀a฀cost–benefit฀analysis.฀

The฀purpose฀of฀the฀present฀study฀was฀ to฀ identify฀ the฀ type฀ and฀ magnitude฀ of฀ costs฀that฀colleges฀and฀schools฀incurred฀ when฀ seeking฀ AACSB฀ accreditation.฀ This฀ issue฀ is฀ particularly฀ important฀ to฀ the฀ schools฀ seeking฀ initial฀ accreditation฀ and฀ to฀ AACSB.฀ At฀ present,฀ there฀ are฀ 560฀ AACSB-accredited฀ schools฀ world-wide;฀however,฀there฀are฀more฀than฀2,000฀ schools฀ or฀ colleges฀ of฀ business฀ in฀ the฀ United฀ States฀ alone,฀ with฀ thousands฀ of฀ more฀ potential฀ member฀ schools฀ world-wide฀ (AACSB฀ International,฀ 2009).฀ Thus,฀the฀potential฀number฀of฀programs฀ ducting฀ worthwhile฀ business฀ research.฀ Research฀about฀the฀revision฀to฀the฀stan-dards฀in฀1991฀and฀initial฀accreditation฀is฀ rare,฀ whereas฀ research฀ into฀ the฀ cost฀ of฀ initial฀accreditation฀is฀nonexistent.฀

฀Mayes฀et฀al.฀(1993)฀conducted฀a฀sur-vey฀ of฀ business฀ school฀ deans฀ to฀ assess฀ their฀ perceptions฀ of฀ the฀ 1991฀ AACSB฀ accreditation฀ standards.฀ Their฀ research฀ classified฀ schools฀ as฀ Category฀ I,฀ II,฀ or฀ III.฀Category฀ I฀ schools฀ are฀ accredited฀ doctoral-degree฀ granting฀ schools฀ with฀ accredited฀ undergraduate฀ and฀ masters’฀ programs.฀Category฀ II฀ schools฀ consist฀ of฀ accredited฀ schools฀ without฀ doctoral฀ programs,฀and฀Category฀III฀schools฀are฀ nonaccredited฀ schools.฀ These฀ catego-ries฀were฀created฀on฀the฀basis฀of฀Porter฀ and฀ McKibbin’s฀ (1988)฀ classification.฀ Although฀ the฀ categories฀ do฀ not฀ distin-guish฀ between฀ accredited฀ and฀ nonac-credited฀ programs฀ with฀ and฀ without฀ masters’฀programs,฀they฀are฀still฀useful฀ as฀ a฀ basis฀ for฀ comparison.฀ Perhaps฀ the฀ most฀ interesting฀ finding฀ of฀ the฀ present฀ study฀ was฀ that฀ deans฀ from฀ nonaccred-ited฀ business฀ schools฀ anticipated฀ that฀ AACSB฀accreditation฀would฀change฀the฀ resources฀allocated฀to฀their฀business฀pro-grams.฀ Category฀ III฀ deans฀ anticipated฀

converting฀part-time฀into฀full-time฀posi-tions.฀ They฀ also฀ expected฀ to฀ increase฀ resources฀for฀disciplinary฀research.฀It฀is฀ clear฀that฀each฀of฀these฀changes฀would฀ increase฀ the฀ costs฀ of฀ operating฀ their฀ business฀programs.฀

Cotton,฀ McKenna,฀ Van฀ Auken,฀ and฀ Yeider฀(1995)฀asked฀deans฀of฀accredited฀ and฀nonaccredited฀collegiate฀schools฀of฀ business฀ to฀ offer฀ their฀ perspectives฀ on฀ the฀ impact฀ of฀ the฀ change฀ in฀ AACSB฀ accreditation฀ standards฀ on฀ the฀ mix฀ of฀ teaching,฀ research,฀ and฀ service.฀ Cot-ton฀ et฀ al.฀ concluded฀ that฀ accredited฀ schools฀ and฀ schools฀ seeking฀ accredita-tion฀“saw฀no฀mandate฀for฀change฀in฀the฀ new฀ AACSB฀ accreditation฀ standards”฀ (p.฀ 10).฀Alternatively,฀ deans฀ from฀ non-accredited฀ schools฀ who฀ did฀ not฀ antici-pate฀ seeking฀ accreditation฀ believed฀ that฀they฀would฀have฀to฀change฀if฀they฀ were฀ to฀ meet฀ the฀ new฀ standards.฀ Their฀ responses฀were฀directly฀related฀to฀their฀ perceptions฀ of฀ the฀ emphasis฀ that฀ they฀ would฀need฀to฀place฀on฀research.฀Ironi-cally,฀deans฀from฀nonaccredited฀schools฀ seeking฀accreditation฀believed฀that฀they฀ could฀ now฀ achieve฀ accreditation฀ with฀ more฀ emphasis฀ on฀ teaching฀ and฀ less฀ emphasis฀on฀research.

Slone฀ and฀ LaCava฀ (1993)฀ used฀ an฀ in-process฀ observation฀ of฀ the฀ efforts฀ of฀ Boise฀ State฀ University฀ to฀ highlight฀ how฀ its฀ program฀ had฀ responded฀ to฀ the฀ new฀ business฀ school฀ challenges.฀ Slone฀ and฀LaCava฀pointed฀out฀that฀their฀com-prehensive฀ assessment฀ of฀ their฀ under-graduate฀program฀led฀to฀a฀new฀strategic฀ focus฀ and฀ a฀ process฀ for฀ implementa- tion.฀More฀than฀simply฀focusing฀on฀cos-metic฀ issues฀ that฀ gave฀ the฀ appearance฀ of฀ improvements,฀ Slone฀ and฀ LaCava’s฀ new฀dean฀led฀the฀school฀on฀a฀process฀of฀ change฀and฀discovery฀that฀yielded฀sev-eral฀useful฀insights.฀Slone฀and฀LaCava฀ discussed฀benefits฀of฀accreditation฀and฀ ways฀ to฀ achieve฀ continuous฀ improve-ment;฀however,฀they฀did฀not฀address฀the฀ costs฀of฀change.฀

Roller,฀Andrews,฀and฀Bovee฀(2003),฀in฀a฀ study฀of฀the฀benefits฀of฀accreditation฀con-ducted฀ among฀ deans฀ at฀AACSB฀ schools฀ and฀ non-AACSB฀ schools,฀ nominally฀ addressed฀the฀costs฀of฀AACSB฀accredita-tion.฀ Roller฀ et฀ al.’s฀ study฀ indicated฀ that฀ deans฀are฀aware฀that฀additional฀costs฀incur฀ when฀ achieving฀ accreditation;฀ however,฀ Roller฀et฀al.฀did฀not฀provide฀details฀about฀ the฀type฀and฀magnitude฀of฀these฀costs.฀

In฀a฀study฀of฀Canadian฀deans฀on฀the฀ perceived฀ value฀ of฀ accreditation฀ versus฀ the฀ real฀ value฀ of฀ accreditation,฀ McKee฀ et฀al.฀(2005)฀acknowledged฀that฀accredi-tation฀may฀entail฀significant฀costs.฀They฀ noted฀ that฀ a฀ number฀ of฀ Canadian฀ busi-ness฀ schools฀ were฀ at฀ some฀ stage฀ of฀ AACSB฀ accreditation฀ in฀ 2005,฀ in฀ spite฀ of฀the฀heavy฀costs฀(financial฀and฀human฀ resources)฀involved฀in฀accreditation฀and฀ maintenance.฀ One฀ Canadian฀ business฀ dean฀estimated฀that฀accreditation฀would฀ cost฀his฀school฀as฀much฀as฀$100,000.

Thus,฀ although฀ there฀ is฀ ample฀ evi-dence฀ that฀ deans฀ know฀ that฀ achieving฀ accreditation฀is฀costly,฀there฀is฀no฀system-atic฀research฀that฀identifies฀specific฀costs฀ and฀ their฀ magnitude฀ in฀ achieving฀ initial฀ AACSB฀ accreditation.฀ The฀ purpose฀ of฀ the฀present฀article฀was฀to฀address฀the฀cost฀ side฀of฀the฀cost–benefit฀paradigm.฀

METHOD

Yin฀ (2003)฀ identified฀ three฀ designs฀ that฀researchers฀commonly฀use:฀explor-atory,฀descriptive,฀and฀explanatory.฀The฀ choice฀of฀the฀research฀design฀depends฀on฀ how฀ much฀ the฀ researcher฀ knows฀ about฀ the฀ issue฀ (Creswell,฀ 2004;฀ Yin).฀ Cre-swell฀ posits฀ that฀ exploratory฀ research฀ is฀ well฀ suited฀ to฀ situations฀ in฀ which฀ the฀ research฀ problem฀ is฀ difficult฀ to฀ delimit฀and฀those฀in฀which฀the฀research฀ problem฀is฀not฀well฀known.฀The฀objec-tive฀ is฀ to฀ collect฀ as฀ much฀ information฀ as฀ possible.฀ Exploratory฀ research฀ is฀ a฀ qualitative฀technique฀that฀elicits฀detailed฀ information฀ in฀ an฀ effort฀ to฀ understand฀ the฀uniqueness฀of฀a฀situation฀(Creswell;฀ Yin).฀Exploratory฀research฀ranges฀from฀ informal,฀ using฀ secondary฀ data฀ and฀ informal฀ discussions฀ with฀ participants,฀ to฀ more฀ formal,฀ using฀ in-depth฀ inter-views,฀ focus฀ groups,฀ case฀ studies,฀ or฀ pilot฀ studies.฀ In฀ the฀ present฀ study,฀ we฀ used฀ an฀ exploratory฀ research฀ method฀ because฀ we฀ had฀ limited฀ theoretical฀ knowledge฀ about฀ the฀ costs฀ associated฀ with฀initial฀AACSB฀accreditation.฀

Participants

All฀ participants฀ in฀ the฀ study฀ were฀ deans฀selected฀to฀participate฀in฀the฀study฀ on฀ the฀ basis฀ of฀ two฀ criteria.฀ First,฀ one฀ of฀ the฀ authors฀ is฀ a฀ dean฀ and฀ knew฀ the฀ potential฀ participants฀ well฀ enough฀ to฀

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discuss฀ the฀ study฀ with฀ them฀ and฀ ask฀ them฀to฀participate.฀We฀realized฀that฀the฀ exploratory฀nature฀of฀the฀design฀would฀ require฀ considerable฀ effort฀ by฀ the฀ par-ticipants฀ to฀ complete฀ our฀ open-ended฀ survey.฀Therefore,฀we฀wanted฀to฀be฀sure฀ that฀ a฀ dean฀ was฀ informed฀ adequately฀ about฀the฀level฀of฀commitment฀required฀ before฀ committing฀ to฀ participate฀ in฀ the฀ study.฀Second,฀all฀of฀the฀deans฀are฀cur-rently฀or฀previously฀were฀the฀individual฀ responsible฀for฀initial฀accreditation฀with฀ AACSB฀at฀their฀respective฀institutions.฀ Each฀of฀them฀was฀in฀a฀position฀to฀pro-vide฀ details฀ about฀ initial฀ accreditation฀ costs฀ (Creswell,฀ 2004).฀ Demographics฀ of฀ the฀ schools฀ in฀ the฀ present฀ study฀ are฀ presented฀in฀Table฀1.

Deans฀from฀10฀schools฀participated฀in฀ the฀exploratory฀study.฀At฀the฀time฀of฀the฀ data฀ collection,฀ five฀ schools฀ had฀ been฀ accredited฀ in฀ the฀ past฀ 18฀ months.฀ One฀ school฀ was฀ a฀ candidate.฀ Four฀ schools฀ had฀completed฀their฀self-evaluation฀and฀ were฀ awaiting฀ the฀ peer-review฀ visit.฀ There฀ were฀ seven฀ public฀ schools฀ and฀ three฀ private฀ schools.฀ The฀ enrollments฀ in฀these฀colleges฀and฀universities฀ranged฀ from฀ 2,400฀ students฀ to฀ almost฀ 7,700฀ students,฀with฀an฀average฀enrollment฀of฀ 3,975฀ students.฀ The฀ universities฀ were฀ located฀ along฀ the฀ east฀ coast฀ and฀ the฀ southwestern฀part฀of฀the฀United฀States.฀ The฀ participating฀ colleges฀ or฀ schools฀ of฀business฀had฀between฀220฀and฀1,500฀ students฀ enrolled฀ in฀ their฀ graduate฀ and฀ undergraduate฀ programs,฀ with฀ an฀ aver-age฀ enrollment฀ of฀ 734฀ students.฀ Two฀ of฀ the฀ schools฀ did฀ not฀ have฀ an฀ MBA฀ program฀at฀the฀time฀that฀they฀applied฀for฀ AACSB฀accreditation.฀

Data฀Collection

Yin฀ (2003)฀ suggested฀ that฀ interview-฀ ing฀ people฀ in฀ their฀ own฀ environment฀ could฀ improve฀ the฀ quality฀ of฀ their฀ answers.฀ However,฀ conducting฀ inter-views฀ in฀ 10฀ different,฀ widely฀ dispersed฀ locations฀ across฀ the฀ United฀ States฀ was฀ not฀ feasible.฀ In฀ addition,฀ many฀ of฀ the฀ questions฀ pertaining฀ to฀ monetary฀ amounts฀were฀likely฀to฀require฀research฀ and฀ thus฀ were฀ unlikely฀ to฀ be฀ answered฀ in฀ interviews.฀ Hence,฀ we฀ developed฀ a฀ survey฀instrument,฀which฀is฀shown฀in฀the฀ Appendix.฀The฀ instrument฀ was฀ initially฀ developed฀ by฀ an฀ author฀ of฀ the฀ present฀

study,฀ the฀ dean฀ at฀ a฀ school฀ of฀ business฀ seeking฀accreditation,฀and฀a฀member฀of฀ the฀board฀of฀AACSB;฀the฀instrument฀was฀ reviewed฀by฀the฀other฀authors.฀Because฀ there฀ is฀ scant฀ evidence฀ of฀ the฀ types฀ of฀ costs฀incurred฀in฀the฀initial฀accreditation฀ process,฀ we฀ chose฀ not฀ to฀ use฀ multiple-choice฀ questions฀ that฀ may฀ omit฀ costs฀ that฀were฀not฀included฀on฀the฀question-naire฀(Yin).฀Instead,฀the฀instrument฀was฀ designed฀ to฀ prompt฀ the฀ participants฀ to฀

identify฀all฀of฀the฀costs฀that฀were฀associ-Tables฀ 2฀ and฀ 3฀ list฀ the฀ costs฀ par-ticipating฀ schools฀ reported฀ that฀ they฀ incurred฀when฀seeking฀AACSB฀accred-itation.฀ These฀ costs฀ may฀ be฀ divided฀

into฀two฀categories:฀(a)฀those฀that฀were฀ primarily฀ one-time฀ expenditures฀ and฀ (b)฀ those฀ that฀ increased฀ annual฀ oper-ating฀ costs.฀ The฀ one-time฀ costs฀ such฀ as฀ upgrading฀ infrastructure฀ are฀ those฀ that฀refer฀to฀improving฀technology฀or฀ costs฀ associated฀ with฀ the฀ accredita-tion฀ process฀ itself.฀ The฀ second฀ type฀ of฀ cost฀ includes฀ the฀ annual฀ increased฀ operating฀ costs,฀ such฀ as฀ additional฀ faculty,฀professional฀development,฀on-this฀ cost.฀ Schools฀ in฀ candidacy฀ clearly฀ valued฀having฀an฀external฀reviewer฀who฀ was฀ highly฀ knowledgeable฀ of฀AACSB฀

standards฀to฀identify฀areas฀for฀improve-TABLE฀1.฀Participating฀Colleges฀and฀Universities

฀ ฀ ฀ Business

฀ ฀ Student฀฀ student฀฀ Year฀of฀฀ Public฀

College฀ Location฀ enrollment฀ enrollment฀ accreditation฀ or฀private

A฀ Southeast฀ 3,000฀ 380฀ 2005฀ Public

B฀ Mid-Atlantic฀ 4,300฀ 1,000฀ 2006฀ Public

C฀ Southwest฀ 3,400฀ 596฀ 2005฀ Public

D฀ Mid-Atlantic฀ 7,680฀ 1,533฀ 2005฀ Public

E฀ Southeast฀ 4,500฀ 700฀ —฀ Public

F฀ Southwest฀ 2,600฀ 780฀ 2005฀ Public

G฀ Northeast฀ 4,000฀ 1,253฀ 2004฀ Private

H฀ Northeast฀ 3,870฀ 280฀ 2003฀ Private

I฀ West฀ 4,000฀ 600฀ 2004฀ Public

J฀ Northeast฀ 2,400฀ 222฀ 2004฀ Private

TABLE฀2.฀One-Time฀Costs฀(N฀=฀10)

฀ Schools฀ Lowest฀ ฀ ฀

฀ reporting฀ expenditure฀of฀฀ Greatest฀ MMdn

฀ expenditure฀฀ schools฀with฀an฀ expenditure฀ expenditure฀ expenditure

Cost฀element฀ (%)฀ expenditure฀($)฀ ($)฀ ($)฀ ($)

Use฀of฀

฀฀฀consultants฀ 9฀ 1,000฀ 12,000฀ 5,217฀ 5,000

Mock฀review฀ 7฀ 1,250฀ 12,000฀ 7,207฀ 8,000

Peer-review฀

฀฀฀team฀ 10฀ 3,500฀ 18,000฀ 8,530฀ 7,000

Infrastructure฀

฀฀฀upgrades฀ 4฀ 5,000฀ 60,000฀ 33,750฀ 35,000

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ment.฀ The฀ lowest฀ reported฀ cost฀ was฀ $1,000,฀ whereas฀ the฀ highest฀ reported฀ cost฀ was฀ $12,000฀ (M฀ =฀ $5,217).฀ The฀ cause฀ of฀ the฀ variation฀ in฀ costs฀ among฀ schools฀ was฀ not฀ discernable฀ from฀ the฀ survey฀ instrument.฀ However,฀ possible฀ causes฀are฀(a)฀different฀fees฀paid฀to฀the฀ consultants,฀ (b)฀ schools฀ having฀ mul- tiple฀visits฀by฀consultants,฀or฀(c)฀differ-ences฀ in฀ expenses฀ and฀ travel฀ costs฀ of฀ the฀consultants.฀

Mock฀Review฀

In฀all,฀7฀of฀the฀10฀schools฀in฀the฀study฀ reported฀ that฀ they฀ conducted฀ a฀ mock฀ review.฀ The฀ lowest฀ reported฀ cost฀ of฀ a฀ mock฀ review฀ was฀ $1,000,฀ whereas฀ one฀ school฀ reported฀ spending฀ $12,000฀ (M฀ =฀$7,207).

Peer฀Review฀Team฀

All฀ 10฀ schools฀ in฀ the฀ study฀ had฀ received฀ a฀ peer-review฀ team฀ visit฀ or฀ had฀ been฀ budgeted฀ for฀ one.฀ The฀ low-est฀ reported฀ cost฀ was฀ $3,500,฀ and฀ the฀ highest฀ reported฀ cost฀ was฀ $18,000฀ (M฀ =฀$8,530).

Infrastructure฀Upgrades฀

In฀ all,฀ 4฀ of฀ the฀ 10฀ schools฀ reported฀ refurbishing฀or฀upgrading฀their฀physical฀ plant.฀ These฀ expenditures฀ ranged฀ from฀ $5,000฀to฀$60,000.

Increased฀Annual฀Expenditures฀ Having฀ far฀ greater฀ economic฀ signif-icance฀ than฀ one-time฀ costs฀ were฀ the฀ increased฀ annual฀ expenditures,฀ which฀ a฀school฀must฀anticipate฀and฀include฀in฀ 8฀ reported฀ that฀ they฀ had฀ increased฀ the฀ number฀of฀their฀faculty.฀One฀school฀did฀ not฀ answer฀ the฀ question,฀ although฀ it฀ reported฀ an฀ annual฀ increase฀ in฀ faculty฀ cost.฀Last,฀only฀one฀school฀reported฀not฀ increasing฀ the฀ size฀ of฀ its฀ faculty.฀ Of฀ the฀eight฀schools฀that฀provided฀numbers฀ on฀ hiring฀ additional฀ faculty,฀ the฀ num-ber฀ of฀ faculty฀ members฀ ranged฀ from฀ 2฀ to฀ 10,฀ with฀ an฀ average฀ of฀ 4฀ faculty฀ members.฀ In฀ all,฀ 9฀ of฀ the฀ 10฀ schools฀ reported฀that฀they฀had฀increased฀annual฀

Closely฀ related฀ to฀ the฀ increase฀ in฀ faculty฀ salaries฀ was฀ that฀ of฀ the฀ annual฀ costs฀of฀recruiting฀new฀and฀replacement฀

faculty฀ to฀ meet฀ AACSB฀ faculty฀ suffi-ciency฀and฀qualification฀standards.฀One฀ school’s฀ faculty฀ was฀ adequate฀ and฀ did฀ not฀incur฀any฀faculty฀recruitment฀costs.฀ For฀schools฀incurring฀costs,฀they฀ranged฀ from฀ $2,500฀ to฀ $15,000,฀ with฀ a฀ mean฀ annual฀cost฀of฀$7,056.

Annual฀Technology฀Improvements฀for฀ Faculty฀

Of฀ the฀ 10฀ schools฀ that฀ participat-ed฀ in฀ the฀ present฀ study,฀ 7฀ reportparticipat-ed฀ increased฀ expenditures฀ on฀ technology฀ for฀faculty฀and฀students.฀These฀expen-ditures฀ranged฀from฀$9,000฀to฀$45,000฀ per฀ year,฀ with฀ an฀ average฀ increase฀ of฀ expenditure฀ of฀ $29,167.฀ The฀ school฀ with฀ the฀ greatest฀ increase฀ in฀ annual฀ expenditures฀ reported฀ acquiring฀ data-bases฀for฀faculty฀research.฀

Professional฀Development฀

All฀ 10฀ schools฀ in฀ the฀ study฀ reported฀ increased฀costs฀for฀professional฀develop-ment.฀These฀costs฀ranged฀from฀$10,000฀ to฀$60,000฀(M฀=฀$32,075).

Library฀Enhancement฀and฀Information฀ Access

In฀ all,฀ 5฀ of฀ the฀ 10฀ schools฀ reported฀ direct฀ investments฀ in฀ the฀ institution’s฀ library฀ to฀ enhance฀ the฀ business฀ collec-tion฀ or฀ improve฀ access฀ to฀ information.฀ Of฀the฀schools฀making฀expenditures,฀the฀ lowest฀expenditure฀was฀$4,000฀and฀the฀ highest฀was฀$25,000.฀The฀mean฀expen-diture฀ for฀ those฀ schools฀ making฀ them฀ was฀$12,500.

Annual฀AACSB฀Dues฀and฀Costs฀of฀ Attending฀Meetings฀and฀Seminars

In฀ addition฀ to฀ the฀ increased฀ annual฀ costs฀ described฀ previously,฀ being฀ in฀ candidacy฀ and฀ subsequently฀ accredited฀ entails฀membership฀fees฀and,฀especially฀ during฀ the฀ candidacy฀ period,฀ increased฀ annual฀ costs฀ to฀ attend฀ accreditation฀ seminars฀ and฀ workshops.฀ In฀ addition,฀ 9฀ of฀ the฀ 10฀ schools฀ that฀ participated฀ in฀ the฀ study฀ indicated฀ that฀ between฀ one฀ and฀ six฀ persons฀ attended฀ AACSB฀ meetings฀ and฀ seminars฀ per฀ year,฀ with฀ an฀ average฀ of฀ three฀ persons฀ attending.฀ Only฀seven฀of฀the฀schools฀provided฀cost฀ data฀on฀dues฀and฀attendance.฀The฀costs฀ reported฀ ranged฀ between฀ $3,000฀ and฀ TABLE฀3.฀Increased฀Annual฀Expenditures฀(N฀=฀10)

฀ Schools฀ Lowest฀ ฀ ฀

฀ reporting฀ expenditure฀of฀฀ Greatest฀ M฀ Mdn

Annual฀increased฀฀ expenditure฀ schools฀with฀an฀ expenditure฀ expenditure฀ expenditure

฀฀฀costs฀ (%)฀ expenditure฀($)฀ ($)฀ ($)฀ ($)

Faculty฀salaries฀ 9฀ 142,250฀ 800,000฀ 319,088฀ 222,500

Recruitment฀ 9฀ 2,500฀ 15,000฀ 7,056฀ 5,500

Technology฀ 6฀ 9,000฀ 45,000฀ ฀29,167฀ 28,000

Professional฀

฀฀฀development฀ 10฀ 10,000฀ 60,000฀ 32,075฀ 27,500

Library฀holdings฀ ฀฀฀and฀information฀

฀฀฀access฀ 5฀ 4,000฀ 25,000฀ 12,500฀ 5,000

AACSB฀International ฀฀฀dues฀and฀conference฀

฀฀฀participation฀ 7฀ 3,000฀ 40,000฀ 13,857฀ 8,000

Note.฀AACSB฀=฀Association฀to฀Advance฀Collegiate฀Schools฀of฀Business.

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$40,000,฀ with฀ an฀ average฀ annual฀ cost฀ major฀ opportunity฀ cost฀ as฀ well.฀ It฀ had฀ reduced฀ programs,฀ which฀ resulted฀ in฀ an฀ annual฀ drop฀ in฀ tuition฀ revenue฀ of฀ $400,000฀per฀year.

Effectiveness฀of฀Cost฀Planning฀

In฀ preparing฀ to฀ enter฀ candidacy฀ and฀ subsequently฀ maintain฀ accreditation,฀ a฀ realistic฀knowledge฀of฀the฀types฀and฀mag-nitudes฀of฀the฀costs฀likely฀to฀be฀incurred฀ is฀ essential฀ for฀ making฀ an฀ informed฀ decision฀about฀seeking฀AACSB฀accred-itation.฀ Deans฀ were฀ asked฀ to฀ identify฀ areas฀ in฀ which฀ costs฀ exceeded฀ or฀ were฀ below฀ estimates.฀ Table฀ 4฀ reports฀ the฀ cost฀ elements฀ in฀ which฀ the฀ actual฀ cost฀ differed฀from฀that฀of฀the฀estimated฀cost฀ and฀ shows฀ the฀ number฀ of฀ schools฀ that฀ missed฀their฀estimates.

In฀all,฀6฀of฀the฀10฀schools฀in฀the฀survey฀ indicated฀that฀they฀had฀not฀fully฀antici-pated฀the฀costs฀identified฀in฀the฀survey.฀ Failure฀ to฀ correctly฀ forecast฀ costs฀ may฀ lead฀to฀schools฀being฀unable฀to฀continue฀ and฀complete฀the฀accreditation฀process.฀ In฀addition,฀2฀of฀the฀10฀schools฀reported฀ that฀ costs฀ became฀ a฀ major฀ obstacle฀ to฀ completing฀ the฀ accreditation฀ process.฀ One฀of฀these฀two฀schools฀reported฀that฀ its฀ president฀ became฀ concerned฀ about฀

potential฀ revenue฀ loss฀ ($400,000฀ per฀ year),฀ and฀ the฀ second฀ school฀ reported฀

that฀finding฀qualified฀faculty฀in฀budget-Although฀ the฀ accreditation฀ standards฀ changed,฀ shifting฀ some฀ of฀ the฀ focus฀ away฀ from฀ research,฀ achieving฀ initial฀ accreditation฀ remains฀ a฀ costly฀ endeav-or.฀ Every฀ school฀ in฀ the฀ study฀ experi-enced฀ both฀ one-time฀ expenditures฀ and฀ increased฀annual฀expenses.฀Thus,฀teach-ing฀ institutions฀ that฀ are฀ considerincreased฀annual฀expenses.฀Thus,฀teach-ing฀ AACSB฀ accreditation฀ should฀ be฀ aware฀ that฀ the฀ decision฀ is฀ fraught฀ with฀ eco-nomic฀ consequences฀ not฀ only฀ for฀ the฀ business฀school,฀but฀for฀the฀institution฀as฀ a฀whole.฀University฀administrators฀need฀ to฀ be฀ fully฀ aware฀ of฀ the฀ significant฀ up-front฀ costs฀ of฀ accreditation,฀ along฀ with฀ the฀increased฀annual฀expenditures,฀while฀ facing฀a฀potential฀decrease฀in฀tuition฀rev-enue฀from฀the฀business฀school.฀Although฀ some฀ of฀ these฀ costs฀ can฀ be฀ reasonably฀ anticipated,฀ the฀ unexpected฀ size฀ of฀ the฀ anticipated฀costs฀and฀those฀costs฀that฀are฀ not฀anticipated฀create฀a฀critical฀financial฀ decision฀ for฀ schools฀ seeking฀ accredita-tion.฀As฀teaching฀institutions฀(public฀and฀ private)฀examine฀this฀issue,฀it฀is฀evident฀

that฀ AACSB฀ accreditation฀ may฀ have฀ a฀ significant฀ financial฀ impact฀ not฀ only฀ on฀ the฀ business฀ programs,฀ but฀ also฀ on฀ the฀ rest฀ of฀ the฀ college฀ or฀ university.฀ Thus,฀ schools฀ that฀ are฀ considering฀ accredita-tion฀must฀weigh฀the฀costs฀and฀benefits.฀

The฀findings฀of฀the฀present฀study฀may฀ appear฀ obvious,฀ especially฀ to฀ faculty฀ and฀ administrators฀ at฀AACSB฀ accred-ited฀ schools.฀ However,฀ the฀ findings฀ may฀be฀much฀less฀apparent฀to฀schools฀ considering฀ accreditation.฀ The฀ revised฀ AACSB฀accreditation฀standards,฀on฀the฀ basis฀of฀a฀school’s฀mission,฀may฀induce฀ teaching฀ institutions฀ that฀ would฀ never฀ have฀ considered฀ accreditation฀ under฀ the฀prior฀standards฀to฀attempt฀the฀pro-cess.฀Consider฀the฀differences฀between฀ traditional฀ research-oriented฀ schools฀ and฀ teaching-oriented฀ schools.฀ Tradi-tional฀ research-oriented฀ schools฀ typi-cally฀have฀significantly฀greater฀budgets฀ with฀ funds฀ routinely฀ provided฀ for฀ the฀ items฀necessary฀to฀maintain฀accredita-tion,฀whereas฀smaller฀teaching-oriented฀ schools฀must฀begin฀funding฀items฀pre-viously฀unfunded฀and฀continue฀funding฀ them฀ on฀ an฀ annual฀ basis.฀ Thus,฀ the฀ resources฀ to฀ achieve฀ initial฀ accredita-tion฀ and฀ maintain฀ it฀ may฀ prove฀ prob-lematic฀in฀the฀short฀and฀long฀term.฀

It฀is฀clear฀that฀colleges฀and฀schools฀of฀ business฀ pursue฀ AACSB฀ accreditation฀ for฀ different฀ reasons.฀ Some฀ colleges฀ and฀schools฀see฀accreditation฀as฀inevi-table,฀ whereas฀ others฀ pursue฀ AACSB฀ accreditation฀for฀quality฀purposes,฀as฀a฀ identification฀ and฀ realistic฀ estimation฀ of฀ increased฀ annual฀ costs฀ have฀ enor-mous฀implications฀for฀a฀school฀seeking฀ initial฀ accreditation฀ because฀ it฀ means฀ that฀accreditation฀may฀be฀short-lived฀if฀ funds฀are฀not฀available฀to฀maintain฀the฀ high-quality฀ programs฀ demanded฀ by฀ AACSB฀standards.

NOTE

Kirk฀C.฀Heriot฀is฀the฀Ray฀and฀Evelyn฀Crowley฀ Endowed฀ Chair฀ of฀ Entrepreneurship฀ at฀ Colum-bus฀ State฀ University.฀ He฀ teaches฀ entrepreneur-ship฀ small฀ business฀ management,฀ and฀ strategic฀ management฀ at฀ the฀ undergraduate฀ and฀ graduate฀ levels.฀ His฀ research฀ includes฀ business฀ education,฀ TABLE฀4.฀Costs฀That฀Differed฀From฀Expectations

฀ Number฀of฀ Number฀of

฀ schools฀ schools

฀ underestimating฀ overestimating

Cost฀element฀ cost฀ cost

AACSB฀International

฀฀฀dues฀and฀conferences฀ 3฀ 0

Mock฀review฀ 2฀ 0

Assurance฀of฀learning฀processa 2฀ 0

Professional฀development฀ 1฀ 0

Technology฀ 1฀ 0

Consultants฀ 1฀ 0

Additional฀faculty฀ 0฀ 2

Note.฀Respondents฀were฀given฀the฀opportunity฀to฀make฀comments฀in฀addition฀to฀providing฀a฀response฀ to฀the฀instrument.฀AACSB฀=฀Association฀to฀Advance฀Collegiate฀Schools฀of฀Business.

aIndicates฀assurance฀of฀learning฀was฀not฀included฀in฀the฀survey.฀

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determinants฀of฀new฀venture฀creation,฀and฀entre-preneurship฀in฀challenging฀environments.฀

Walt฀ W.฀ Austin฀ is฀ a฀ professor฀ of฀ accounting฀ at฀the฀Stetson฀School฀of฀Business฀and฀Economics฀ and฀ teaches฀ courses฀ in฀ accounting฀ at฀ the฀ under-graduate฀level฀and฀one฀of฀the฀courses฀in฀the฀MBA฀ program.฀He฀regularly฀serves฀as฀an฀expert฀witness฀ and฀legal฀consultant฀on฀accounting฀matters.฀

Geralyn฀ Franklin฀ is฀ the฀ dean฀ of฀ the฀ college฀ of฀business฀at฀the฀University฀of฀South฀Florida–St.฀ Petersburg.฀She฀previously฀served฀as฀the฀dean฀of฀ the฀school฀of฀business฀at฀the฀University฀of฀Texas฀ of฀ the฀ Permian฀ Basin.฀ She฀ is฀ a฀ member฀ of฀ the฀ board฀ of฀AACSB฀ International฀ and฀ a฀ past฀ presi-dent฀ of฀ the฀ United฀ States฀ Association฀ for฀ Small฀ Business฀and฀Entrepreneurship.฀

Correspondence฀ concerning฀ this฀ article฀ should฀ be฀addressed฀to฀Kirk฀C.฀Heriot,฀Turner฀College฀of฀ Business,฀ Columbus฀ State฀ University,฀ 4225฀ Uni-versity฀Avenue,฀Columbus,฀GA฀31907,฀USA.฀

E-mail:฀kirk.heriot@gmail.com

REFERENCES

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AACSB฀International.฀(2009).฀Accredited฀schools.฀

Tampa,฀FL:฀Author.฀Retrieved฀March฀11,฀2009,฀ from฀ http://www.aacsb.edu/accreditation/ accreditedmembers.asp

Cotton,฀ C.฀ C.,฀ McKenna,฀ J.฀ F.,฀ Van฀ Auken,฀ S.,฀ &฀ Yeider,฀ R.฀ A.฀ (1993).฀ Mission฀ orientations฀ and฀ deans’฀ perceptions:฀ Implications฀ for฀ the฀ new฀ AACSB฀ accreditation฀ standards.฀Journal฀ of฀ Organizational฀ Change฀ Management,฀ 6(1),฀ 17–27.฀

Creswell,฀ J.฀ W.฀ (2004).฀Educational฀ research:฀ Planning,฀conducting,฀and฀evaluating฀quantita-tive฀and฀qualitative฀research ฀(2nd฀ed.).฀Colum-bus,฀OH:฀Merrill฀Prentice฀Hall.

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(2005).฀Institutional฀field฀of฀dreams:฀Exploring฀ the฀AACSB฀ and฀ the฀ new฀ legitimacy฀ of฀ Cana-dian฀ business฀ schools.฀Canadian฀ Journal฀ of฀

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(1995).฀Business฀school฀emphasis฀on฀teaching,฀ research฀ and฀ service฀ to฀ industry:฀ Does฀ where฀ you฀ sit฀ determine฀ where฀ you฀ stand?฀Journal฀ of฀ Organizational฀ Change฀ Management,฀ 8(2),฀ 3–16.

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APPENDIX฀

Association฀to฀Advance฀Collegiate฀Schools฀of฀Business฀(AACSB)฀International฀Accreditation฀Cost฀฀ Survey฀Questions

฀ 1.฀ You฀have฀been฀identified฀as฀an฀AACSB฀International฀member฀school฀in฀one฀of฀the฀following฀categories.฀Select฀the฀one฀that฀ ฀ ฀ ฀฀฀best฀describes฀your฀school:

_____฀ Recently฀earned฀initial฀accreditation฀(last฀18฀mo.)

_____฀ Currently฀in฀candidacy฀partnership฀in฀_____฀year฀of฀process฀(Fill฀in฀the฀blank.) _____฀ Have฀completed฀self฀evaluation฀report฀and฀are฀awaiting฀peer-review฀team฀visit _____฀ Recently฀completed฀peer-review฀team฀visit฀and฀are฀awaiting฀affirmation฀by฀IAC ฀ 2.฀ How฀many฀years฀was฀your฀school฀engaged฀in฀the฀accreditation฀process?

฀ 3.฀ What฀prompted฀your฀school฀to฀seek฀initial฀accreditation฀by฀AACSB฀International฀as฀opposed฀to฀an฀alternative฀accrediting฀agency?฀ ฀ ฀ ฀฀฀(Please฀provide฀only฀the฀top฀three฀priorities฀if฀you฀elect฀to฀give฀multiple฀reasons.)

฀ 4.฀ During฀the฀accreditation฀process,฀for฀the฀following฀categories฀what฀new฀direct฀costs฀did฀the฀school฀or฀university฀incur฀in฀pursuit฀of฀ ฀ ฀ ฀฀฀accreditation?฀(Please฀provide฀a฀dollar฀range฀or฀dollar฀point฀estimate.)

฀ a.฀ Faculty฀positions฀(total):฀฀$___________฀per฀year ฀ b.฀ Technology฀investment฀for฀faculty:฀$____________ ฀ c.฀ Technology฀investment฀for฀students:฀$_____________ ฀ d.฀ Faculty฀professional฀development:฀$____________฀per฀year

฀ e.฀ New฀faculty฀positions:฀_________฀;฀Average฀per฀line฀$____________฀per฀year ฀ f.฀ Professional฀travel฀expenditures฀(if฀separate฀from฀item฀d):฀$___________ ฀ g.฀ Dues฀and฀direct฀expenditures฀for฀attendance฀at฀AACSB฀meetings:฀$___________ ฀ h.฀ Average฀number฀of฀faculty฀attending฀AACSB฀meetings฀per฀year:฀________ ฀ i.฀ Independent฀travel฀budget฀for฀dean?฀_____;฀If฀yes,฀amount:฀$_________ ฀ j.฀ Estimate฀of฀direct฀costs฀associated฀with฀peer-team฀visit:฀$____________ ฀ k.฀ Did฀your฀school฀invite฀consultant(s)฀to฀campus฀for฀review?฀________

฀ ฀ ฀฀฀If฀yes,฀what฀were฀the฀total฀direct฀expenditures฀for฀the฀consultants?฀$__________ ฀ l.฀ Did฀your฀school฀conduct฀a฀mock฀review?฀_________

฀ ฀฀฀ ฀฀฀If฀yes,฀what฀were฀your฀direct฀costs฀associated฀with฀the฀mock฀review?฀$____________

฀ m.฀ Direct฀investment฀by฀the฀university฀to฀enhance฀business฀library฀holdings฀or฀information฀access:฀$___________฀per฀year฀(average) ฀ n.฀ Estimate฀direct฀recruitment฀costs฀to฀fill฀faculty฀slots฀essential฀to฀accreditation฀efforts:฀$____________฀per฀year฀

฀ ฀ ฀฀฀(Do฀not฀include฀salaries.)

฀ o.฀ Other?฀Please฀specify฀by฀category฀and฀costs฀below.

฀ 5.฀ What฀new฀indirect฀costs฀did฀the฀school฀incur฀in฀pursuit฀of฀accreditation?฀Examples฀are฀provided;฀please฀add฀those฀that฀you฀can฀identify. ฀ a.฀ Remodeling฀or฀refurbishing฀buildings,฀offices,฀lobbies,฀reception฀areas:฀$__________

฀ b.฀ Upgrading:฀$__________

฀ c.฀ Other?฀Please฀specify฀by฀category฀and฀costs฀below.

฀ 6.฀ Of฀all฀costs฀identified฀above,฀were฀they฀fully฀anticipated฀in฀the฀accreditation฀plan฀submitted฀to฀AACSB?฀_________ ฀฀฀If฀no,฀in฀what฀areas฀did฀costs฀exceed฀estimates,฀and฀in฀what฀areas฀did฀costs฀fall฀below฀projections?

฀ Above฀etimates฀ Below฀estimates

฀ a.฀ ______________________฀ a.฀ ______________________ ฀ b.฀ ______________________฀ b.฀ ______________________ ฀ c.฀ ______________________฀ c.฀ ______________________ ฀ d.฀ ______________________฀ d.฀ ______________________ ฀ e.฀ ______________________฀ e.฀ ______________________

฀ 7.฀ Can฀you฀make฀any฀generalizations฀about฀estimating฀costs฀associated฀with฀seeking฀AACSB฀accreditation?฀If฀so,฀what฀are฀these? ฀ 8.฀ What฀types฀of฀costs฀were฀not฀considered฀in฀your฀submitted฀plan฀but฀became฀important฀or฀essential฀to฀success฀in฀the฀process?฀ ฀ ฀ ฀฀฀Please฀specify฀by฀category฀and฀costs.

฀ 9.฀ Were฀the฀costs฀associated฀with฀the฀process฀ever฀a฀major฀obstacle฀to฀completing฀the฀process?฀฀__________฀If฀yes,฀please฀explain. ฀10.฀ What฀suggestions฀can฀you฀offer฀that฀may฀help฀others฀gain฀better฀control฀of฀costs฀in฀the฀AACSB฀International฀accreditation฀process?

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