THE IMPACT OF MARKETING MIX (4P'S) ON CUSTOMER LOYALTY TOWARDS TOYOTA AVANZA | Harsono | iBuss Management 5329 10146 1 SM
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After going through the assumption test, the data can be processed further using multiple linear regression analysis, in purpose to see wether the independent
For the processing data method, the researcher will apply multiple linear regression analysis since this analytical method is used to measure relationship between
Additionally, the result of this research also answer the questions that have been raised when the research was started, the researcher wants to reveal whether
Telkom in the city of Bogor; 2 determine the effect of the variables of the Marketing Mix consisting of Product X1, Price X2, Promotion X3, Place X4, Process X5, People X6, and