Staff presented copies of the new ''Handbook for Kiwanis Public Relations Chairmen" for the Committee's inspection .· The Committee
-5-
believes that this revised and expanded handbook is an important tool to increase public relations at the club level and directed the staff to seek additional ways to assist the local clubs in achieving community recognition.
The Committee viewed three new public service announcements featuring US First Lady Nancy Reagan, comedian Mark Russell, and pianist Victor Borge. Staff reported that Mrs. Reagan's spot on school-age drug abuse has been approved for network broadcast by ABC and is under favorable
consideration by CBS and NBC. A second printing of Nancy Reagan billboards is now being shipped to clubs, and a print ad featuring Mrs. Reagan's
drug-abuse message has also been produced. During. the past six months, Kiwanis public-service ads have appeared in more than four million copies of Time, Money, Sports Illustrated, and other·major publications with a total advertising value of almost $250,000.
The Committee reviewed a script outline for the new documentary on services available to clubs from the General Office. Taping will begin this week, and the production will be completed in time for presentation at the Toronto convention. Work has also begun on a revised and updated version of our television documentary "Volunteers In Action: Kiwanis Today," which continues to be broadcast by local stations. Both of these productions have been made possible by Kiwanis International Foundation grants.
The Committee next considered criteria and procedures to implement the Kiwanis World Service Medal program, which the Board adopted at the October meeting. (See Exhibit D)
Recommendation #2:
The Committee recommends that the International Board approve the criteria and procedures for the Kiwanis World Service Medal.
I move that Recommendation #2 be adopted.
There is insufficient time to announce and promote the Kiwanis World Service Medal program, prepare and distribute nomination materials to clubs, and complete a full selection and approval process before the Toronto convention. The Committee proposes that the Board select the first medal recipient this year as an example of the type of candidates clubs should nominate in the future.
The Kiwanis Club of Locarno, Switzerland, has nominated Dr. Giuseppe Maggi, an outstanding candidate in every way and an excellent model
for future nominees.
Recommendation #3:
The Committee recommends that the Kiwanis-World Service Medal program be initiated at the 1985 International
Convention, and that the Board select Dr. Maggi as the first recipient.
I move that Recommendation #3 be adopted.
Respectfully submitted,
MORTON 0. ALPER, D.D.S.
WILBUR J. BLECHMANj M.D.
GENER. OVERHOLT, Chairman
TENTATIVE FORUM SCHEDULE INTERNATIONAL CONVENTION
JUNE 30-JULY. 3, l985
· TORONTO CANADA .
MONDAY
. EXHIBIT A, p. 1
PRESIDENT-ELECT DON WANTS YOU! Men who will soon become club p~esidents can get an overview of the year ahead--the major events, deadlines, and challenges.
THE BIG PUSH--THE LAST 90 DAYS Current .club presidents. can learn about the important jobs they must compl~te before the administrative year e.nds.
NUTS AND BOLTS OF RETENTION There are ways to prevent the_loss of one fifth of your club's members each year, and these ideas can be put into action immediately.
UPDATE FOR EXPERIENCED SECRETARIES discovered a couple of short-cuts.
job easier this year.
A few rules have changed and we've Staying informed can make your
LOOKING AT THE BOTTOM LINE Because only money from members goes into the administrative account, it may run dry before the end of the year-- unless you institute some inside-the-club fund-raisers.
HELPING THE ULTIMATE UNDERPRIVILEGED CHILD How your ctub can help bring the Character Education Curriculum to your community.
AMENDMENTS AND RESOLUTIONS Learn the background and nuances of the amendments the delegates will vote on Tuesday morning and what it will mean to Kiwanis if the resolutions are passed on Wednesday morning.
HAVE A SEXY CLUB Members can keep the community aware of your club-- and who belongs to it--by using supplies items with the club's name emblazoned on them.
TECHNIQUES ADMINISTRATIVES POUR LES CLUBS FRANCOPHONES Discussion
en francais des difficultes a surmonter lors de l'introduction de Kiwanis dans une communaute francophone.
TECNICAS ADMINISTRATIVAS PARA LOS CLUBES DE HABLA ESPANOL Sesion, en espanol, sobre los retos involucrados en la induccion de Kiwanis en una comunidad de habla espanola.
TUESDAY
"GIVE ME SOME MEN!" There are many ways to draw new members into a club and keep them there. Learn about Membership Roundups, personal invitations, and more.
GROW YOUNG WITH YOUTH Learn the rewards of starting a sponsored youth club and meet the outstanding International Presidents of Circle K and Key Club.
WHEN FINGERS AREN'T ENOUGH Learn how to keep the service and administrative accounts.separate, how to deal with the semi-annual billing, and what
an IRS Form 990 is.
-2- EXHIBIT A, p. 2
GETTING 'EM TO NOTICE Effective public relations involves keeping
the newspapers, radio, and TV stations informed of your club's activities and plans. And it doesn't take a Dan Rather to do it.
TIPS FOR NEW SECRETARIES
The
responsi.bilities a secretary handles can seem imposing. Let an expert sort it all out for you and answer any questions you have.EMPHASIS ON THE INTERNATIONAL Ther.e are many projects clubs can work on to improve international relationsj from fund-raising to sharing expertise to letter writing.
GIVE 'EM A GOLD STAR Kiwanians appreciate recognition for the work they do both as a club and as individuals. Come learn ·about the many awards clubs can earn and the numerous ways t9 recognize individuals.
WHAT AM I GOING TO DO WITH ALL THAT MONEY? If your club raises large amounts of money or has a multi-year building project planned, see if forming a foundation would save you trouble in the long run.
INSURANCE ASSURANCE Learn how the Kiwanis club liability and medical insurance work.
WEDNESDAY
LET'S. HAVE A BABY Techniques, timetables, and other t_ips on how to build a new club.
THE AGONY AND THE ECSTACY OF CLUB BULLETINS An effective club bulletin can do wonders for the spirit of a club, but putting one out every week is tough. Come trade ideas and pick up tips on improving your club's bulletin and meeting the weekly deadline.
'SNEAK PREVIEW--THE 1985-86 MEP Come learn the service focus of next year's MEP and pick up copies of the new materials.
REALLY, REALLY BIG A discussion of how to keep the full membership active in a club of 80 or more.
JOIN SHERLOCK HOLMES Do a community analysis! Learn how award-winning clubs have conducted surveys to find the greatest service needs in their communities.
THINKING SMALL How to make a club with 30 members (or less) successful.
THE RAISING OF THE GREEN Every club needs a "touch o' the green" to
fund its service activities. Come learn about some of the most successful fund-raisers.
IT AIN'T NECESSARILY SO have to be boring.
club members have.
Kiwanis education as a club program doesn't and it can clear up a number of misconceptions
BUILD FROM A GOOD FOUNDATION Discover the many projects the Kiwanis International Foundation has supported this year. It will give a whole new meaning to your contributions.
EXHIBIT A, p. 3 Please note that this is a tentative schedule. Some forums may not
be offered in the format des~ribed her~. A few may be rescheduled
on a different day. For actual times and locations, consult the Official Program at the convention.
EXHIBIT B
Board Committee on Co11D11Unications and Education Criteria for selection of a management firm to conduct a leadership education pilot project for
Kiwanis International
1. Well established credentials in leadership~development
2. Experience in training volunteers to be leaders
3. Demonstrated understanding of the purpose and goals of the pilot project
4. Willingness to be trained in Kiwanis organization and theory, and to work with Kiwanis International staff and members in presenting the program
to project participants
5. Assist in the development of a database to be used in evaluating the outcome of the pilot project
6. Skill and resources necessary to develop the pilot project, which will belong solely to Kiwanis International, into a permanent program
7. Ability to complete the project within the budget requirements.
EXHIBIT C, p. l