A. BBA IN INTERNATIONAL BUSINESS
i. INTRODUCTIONThe UAE by virtue of its location between Asia major and African continents provide crucial advantage for exports and re-exports from this region. In addition to the location advantage the economic policies on imports and exports and free zone facilities extended to manufacturing, trading and logistics for products and service sector has led to an exponential growth in foreign direct investments and foreign trading activities. To understand and operate international business transactions and to participate in strategic management decision process, qualified manpower in this field is required. BBA in International Business provides the details of operations and management of international business in its various dimensions & contexts and equips the students to execute their responsibilities. BBA in International Business gives students an opportunity to focus and understand how business is conducted on a global scale, and how it is different from a domestic enterprise.
ii. INTERNATIONAL BUSINESS – GOALS
a. To develop an understanding of international business operations.
b. To enable students understand the role of direct foreign investments, international monetary agencies and international trade organizations.
c. To provide awareness of the best practices in international business decision making of the functional areas of management including business projects.
d. To develop an understanding of issues in international business strategies and multicultural influences.
iii. INTERNATIONAL BUSINESS – LEARNING OUTCOMES (LO) After successful completion of the major, student will be able to:
a. Demonstrate an understanding of operations of international trade organizations.
b. Use techniques of logistics & supply chain management
c. Demonstrate skills in managing clients and customer relationships globally
d. Apply functions, tools and techniques of international business operations& marketing e. Apply knowledge and skills in the areas of project planning, scheduling, budgeting and
controlling
f. Evaluate policies and formulate appropriate strategies for international business organizations
iv. INTERNATIONAL BUSINESS COURSES Core Courses
Code Course Credits Prerequisite Course Type
ECO3110 Economics of International Business 3 ECO2102 Core Course BUS3011 Export & Import Management 3 None Core Course BUS3112 Comparative Global Management 3 MGM1001 Core Course
FIA4019 International Banking 3 NONE Core Course MKT4213 Logistics and Supply Chain
Management
3 MAT1102 &
MKT2201
Core Course
Capstone Courses
Code Course Credits Prerequisite Course Type
MKT4119 International Marketing (C,S) 3 Senior Status Capstone and Senior Status course
Electives–Choose Any One
Code Course Credits Prerequisite Course Type
BUS4115 Business Project Management (E) 3 MGM1001 Elective Course FIA4120 International Finance (E) 3 FIA2103 Elective Course MKT4120 Services Management (E) 3 MKT2201 Elective Course TOTAL CREDITS REQUIRED IN BBA IN
INTERNATIONAL BUSINESS 21
S – Senior Level, C – Capstone, E – Elective,
