PHAT TRIEN BEN VQNG
^/Trien vong thj truing cua san pham thuy san nuoi trong co chieng nhan ben vOng
D O d V a n T h o n g
CAC SAN PHAM THtJY SAN CO CHLJ'NG NHAN BEN VO^NG NGAY GANG KHANG DINH D U a C C H 6 DLfNG CUA MINH TREN THI TRL/ONG. TUY NHIEN, TRONG QUA TRINH PHAT TRIEN VAN TON TAI N H C N G M A C H A N CHE NHAT OINH CAN PHAI DU'OC G I A I QUYET.
D i e m s a n g thj trircrng c h o s a n p h a m n u o i t r o n g d a t chLPng n h a n b e n vCrng
Cd the xem chung nhan ben viing gan tren san pham nhu mpt gia'y thdng hanh uy tin de tham nhap vao nhiing thi trudng khd tinh, noi ngudi tieu diing dang ngay cang quan tam de'n viec san
pham hg sir dung duge san xua't nhu the'nao, cd an toan cho mdi trudng hay khdng, ngudi lam ra nd cd d trong tinh trang bi eudng biie lao ddng hay khdng?...
Trong sd' cac chiing nhan ben viing dupe ap dyng hien nay, bd tieu chuan ASC dang dupc cac nha san xua't quan tam nha't, dae
biet la ddi vdi eae san pham ca tra. Theo phan anh tir phia DN, mae dii chi phi san xua't tang them dang ke, nhung cac san pham ca tra ed ehiing nhan nay se thuan lpi hon rat nhieu khi di vao thi trudng EU so vdi cac san pham chua cd chiing nhan.
Khuynh hudng uu tien NK
Vung nuoi ca tra d^t churig nh^n ASC cua Hoang Long Seafood
4 0 nuONG MAI THJV SAN / S6 166 / I K W G 10/2013
PHAT TRIEN BEN VONG
san pha'm ca tra dat chiing nhan ASC dang hinh thanh ngay cang rd tai EU. Cac nha NK va ban le Ion tai thi trudng nay dang quan tam nhieu hon deh ddng san pham ca tra dat ehung nh^n nay, d|c bi?t la d nhimg thi trudng Idn nhu Diic, Ha Lan, Anh....
Tham chi, mdt so nha ban le da tgm ngung nhap eac san pham ca tra khdng cd chiing nhan ASC de chuan bi cho viee ban ca tra cd ASC.
Cy the, tai Diic, khoang 70- 75% khd'i Iupng ca tra ban tai phan khiic ban le, 25-30% cdn lai danh trong phan khue dich vu thyc pham va day ciing la mpt trong nhiing thi trudng dau tien d chau Au ddn nhgn san pham phile ca tra Vi?t Nam cd chiing nhan ASC tich cyc nhat Nguyen nhan la do ngudi Due thudng ua chupng nhung san pham cd uy tin, du'pc chiing nh^n dam bao an toan thyc pha'm.
Ben c^nh dd, Chinh phu Due ding khuye'n khich ngudi dan tieu diing nhiing san pham dupc chiing nhan ben viing. Do dd, de dap ling nhu eau ciia ngudi tieu diing, cac DN ban le tgi Diic deu ap dyng cae chuong trinh ben viing phii hpp vdi chinh sach thu mua ciia minh.
Thj trudng Italia vd'n rat nhay ben vdi cac van de lien quan de'n moi trudng, ciing la mpt trong nhirng thj trudng day tiem nang ddl vdi cac san pham nudi trong ben viing. 10% gia tn gia tang la con so' ma chudi hf thd'ng cung cap thyc pha'm t^i Italia san sang bd ra de cd the dua vao tii phan phdl ciia minh san pham phile ca
NguO'i lieu diing ngay cang quan nuoi tr6ng ben virng
tra Vi^t Nam cd chiing nhan ASC.
Tham chi, tai thi trudng Ha Lan con sd' nay ed the len tdi 25%.
Ngoai ra, san pha'm nudi trdng thiiy san dat chiing nhan ben vung ciing xam nh^p ngay cang sau rdng vao cae thi trudng Bac My. Tgi Canada, san pham ca tra phi le ddng laT\h dan nhan ASC da dugc Seacore Seafood, mpt trpng nhiing tap doan che bie'n, phan phd'i va NK thiiy san Idn nha't tai Canada, dua vao kinh doanh trong mang ludi ban le dudi thuong hi^u OceanPrime va xem day la niem ty hao khi la mpt trong nhiing cdng ty da'u tien tren the' gidi tieu thy ea tra dan nhan ASC.
Theo lanh dao Seacore Seafood, san pham ca tra dan nhan ASC ciia Vi^t Nam cd cha't lugng td't, dap iing duge su mong dpi oia ngudi tieu dimg ddl vdi ddng san pham OceanPrime va se la mgt san pham thiiy san ddng Ignh hoan hao degidi thi^u de'n khach hang.
pham flal chu'ng nhan
Nhin chung, eac chinh phii, nha phan phd'i, ngudi tieu dimg tai cac thi trudng ngay cang quan tam hon ve van de mdi trudng ddi vdi cac san pha'm dugc phan phd'i tren thi trudng. Day se la CO hgi Idn cho nhirng san pham thiiy san dat chiing nhan nudi trong ben vung, tap ra mpt each tie'p can nham dam bao an toan thyc pham cho cac san pham thiiy san. Dieu nay khdng chi cd lpi cho san pham ca tra ma cdn la dieu ki^n de thay ddi nhan thiic tieu cue ve san pham nay.
Con do nhOng noi lo Tuan thil cac heu chuan nudi trong ben viing khdng nhiing td't cho mdi trudng ma cdn cd lpi cho DN, bdi khi cac san pham dat dugc cae tieu chuan nay se md ra canh ciia dan de'n nhirng thi trudng mdi, khd tinh, md rpng hogt dpng kinh doanh, dong thdi dam bao vdi khach hang rang hp dang mua san pha'm dupc san xua't cd trach nhi^m.
PHAT TRIEN BEN VONG
Gia ban san pham nudi trong dat chiing nhan ben viing tai cac thi trudng NK thudng cao hon so vdi cac san pham thong thudng.
Nhung trong thuc te^ trong gia ban tai nha san xua't ciia Viet Nam su chenh lenh nay la ra't tha'p, khdng the bu dap lai dugc phan chi phi da dau tu, tham chi la khdng cd su khac biet giira cac san pham dat chuan va khdng dat chuan. Ong Chau Minh Dat, Tdng Giam dd'c Hoang Long Seafood cho bie't: "Cfti phi ddu tu cha tieu chudn ASC tuong ddi lan, chie'm 20% gid ihdnh sdn phdm. Do
do, de CO the thu hoi dugc vd'n thi gid bdn thdnh pham cd tra cdn tdng them 20%, nhung DN hiin vdn phdi bdn theo gid cu vd coi do nhu su ddu tu cho lgi ich Idu ddi".
Rd rang, lgi ich kinh te'ma cac san pham thiiy san dat chung nhan ben viing mang lai la khdng the phu nhan, nhung su phan chia eae gia tn Ipi ich mang lai la chua that sy cdng bang giira nong dan, nha san xua't trong nude vdi nha NK, nha phan phd'i tai cac thi trudng qud'c te'.
Ngoai ra, ngudt san xua't tai Viet Nam ciing dang hoai
BASAFILLETTS^
FILETS DE PANGAS/US
' ' • t l T i i - Bfi«?UiS» VVHTF M£*r " ' ^ ^ ^
nghi lieu cac gia tri kinh te' ma san pham dat chiing nhgn nuoi trd'ng ben viing mang lai co that su mang tinh ben viing lau dai hay khdng, khi ma tren thi trudng xua't hien ngay eang nhieu san pham dat cac chung nhan nay. Dai dien cdng ty Hiuig- Vuong neu dan chiing:'Trifljc ddy, khi nhu cdu thf iruang dot hoi sdn phdm thuy sdn dgt iiiu chudn GlobalG.A P, hdng loat DN. ngiein nudi ddu tu de sdn xuat theo qui trinh ky thudt ndy. Luc dau gid ban san phdm dgt chuan cd cao han so v&i cdc sdn phdm thdng thuang nhung cdng ve sau sdn phdm dgt chiing nhgn ngdy cdng nhieu thi gia bdn cdng gidm, tham chi hiin tgi gid bdn sdn pham dgt chiing nhgn vs khdng dgi dugc chimg nhgn la nhit nhau. Cdi thcri GlobalG.AP dd qua vd hien tgi Id ASC, nhumg khdng ai ddm chdc chan rang ASC se khdng ira thdnh copy cua GlobalCA.P".
Lo ngai ciia nha san xual la hoan toan ed eo sd. Mgc dii chua that su dat dupc mue tieu la tang gia ban, nhung nhin ehung cae chiing nhan nudi trong ben viing da tap ra mpt lye day kha mgnh cho ca tra Viet Nam xam nhap ngay eang sau rpng ciing nhu cai thien dang ke hinh anh ca tra Vi?t Nam tren thi trucmg the'gidi. Xu hudng nay can phai dugc nhan rpng va tang cudng.
Song song vdi dd can tich ci;c da'u tranh tao sy binh dang hon trong phan chia lpi ich giiia nha san xua't trong nudc va nha NK nudc ngoai. •
D.V.T
S^n pham phi 1§ ca tra c6 chiJng nhan ASC du'O'c Seacore Seafood phSn phoi tgi Canada.
4 2 IWONG MAI THJY SAN / so 166 /
