STRATEGY OF SUCCESSFUL SAKE BUSINESS REFLECTED IN JOYCE LEBRA’S THE SCENT OF SAKE NOVEL (2009): AN Strategy Of Successful Sake Business Reflected In Joyce Lebra’s The Scent Of Sake Novel (2009): An Individual Psychological Perspective.

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STRATEGY OF SUCCESSFUL SAKE BUSINESS REFLECTED IN JOYCE LEBRA’S THE SCENT OF SAKE NOVEL (2009): AN

INDIVIDUAL PSYCHOLOGICAL PERSPECTIVE

RESEARCH PAPER

Submitted as a Partial Fulfillment of the Requirement for Getting Bachelor Degree of Education in English Department

by:

KHOIRINA NUR FITRI A 320 100 029

SCHOOL OF TEACHER TRAINING AND EDUCATION MUHAMMADIYAH UNIVERSITY OF SURAKARTA

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MOTTO

“The Day every soul will find what it has done of good present (before it) and what it has done of evil, it will wish that between itself and that (evil) was a great distance. And Allah warns you of

Himself, and Allah is Kind to (His) servants” (Ali ‘Imran, 3: 30)

“When you fast do goodness, the good fortune will quickly approach you. When you fast do an evil, then the windfall will quickly away from you.” (Reza M. Syarief)

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DEDICATION

This research paper is greatly dedicated to:



Allah SWT



Her greatest parents



Her beloved brother



Her lovely friends

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ACKNOWLDEGEMENT

Assalamu’alaikum Wr. Wb.

Alhamdulillahirobbil’alamin, praise and gratitude be only to Allah S.W.T,

the glorious, the Lord, All mighty, the Merciful, and the Compassionate who has given bless and opportunity for the writer to accomplish this research paper entitled Strategy of Successful Sake Business Reflected in Joyce Lebra’s The

Scent of Sake Novel (2009): An Individual Psychological Perspective.

There are many people who have given their contribution to her. Therefore, the researcher would like to express her gratitude and appreciation to:

1. Drs. Prof. Dr. Harun Joko P. M.Hum., as the Dean of School of Teacher Training and Education, Muhammadiyah University of Surakarta.

2. Mauly Halwat Hikmat, Ph.D., as the head of English Department who has given permission to the researcher to make this research and as the second consultant who has improved the writing in order to make this research paper more interesting to read in correct sentences.

3. Dr. M. Thoyibi, M.S., as the first consultant who has guided and advised patiently during the arrangement of this research paper.

4. The lecturers of English Department, Muhammadiyah University of Surakarta.

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6. Her beloved brother and sister, Akhsan Rifai, Habibi, and Nabila for giving smile and joke to the daily life of the researcher.

7. Her sweet friend, Eva fs Mangkulangit for giving spirit, joke, crazy, love, sadness and happiness for almost four years.

8. Her big family in WISMA SALSABILA and INSAN MULIAboarding house, ibu and bapak Ali, _{the nice friends}Mbae, Sueb, Mak’_{e, Cempluk, Mila, Betty, Anggar, Dewik,}

Kris, Nila, Afika, Ojah, Mbak Sol, Umi Astrik, Lina, Ida, for the joke, spirit and aid.

9. Her beloved friends, PHESEGH for _{Ilmi, Wuri,}and_Uswatun _{for the joke, spirit,}

motivation, sadness, happiness and togetherness for the last four years.

10. _{Her big friends in}English Dept ‘10_,_{Ibnu, Dian, Iffat, Nanang, Niken, Nerel, Rina,}

Ida, Evo, Radit, Doni, Vita, Chintya, Nuryanto, Handoko, Dewi, Betty, Septian, Lina, Dessy,

Dody, Shonnif, Anna, Ardy, Budi, Humaira, Risma, Saodah, Susi, Eva, Evi, Wida, and THE

NARRATOR.

11.All the parties, those are unable to be mentioned one by one for all their support.

The researcher realizes that this research paper is far from being perfect. Therefore, suggestion and criticism are welcomed and accepted. She wishes that this research paper would be valuable for the readers. Wassalamu’alaikum Wr. Wb.

Surakarta, April 2014 The writer

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ACKNOWLEDGEMENT ……… vii

TABLE OF CONTENT ……… ix

A. Notion of Individual Psychology ………... 11

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C. Strategy in Successful Sake Business 1. Deciding Corporate Vision ……….. 19

2. Objectives ……….. 19

3. Capabilities ……….. 20

4. Business Composition ………. 21

5. Structure, Systems, and Process ………. 21

D. Structural Elements of the Novel 1. Characters and Characterization ………. 22

2. Setting ………. 23

3. Plot ………. 23

4. Point of View ………. 25

5. Style ………. 26

6. Theme ………. 26

E. Theoretical Application ………. 26

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CHAPTER IV INDIVIDUAL PSYCHOLOGICAL ANALYSIS A. Individual Psychological Analysis

CHAPTER V CONCLUSION AND SUGGESTION A. Conclusion ……….. 81

B. Sugestion ……….. 82 BIBLIOGRAPHY

VIRTUAL REFERENCE

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xii SUMMARY

KHOIRINA NUR FITRI, A 320 100 029. STRATEGY OF SUCCESSFUL

SAKE BUSINESS REFLECTED IN JOYCE LEBRA’S THE SCENT OF

SAKE NOVEL (2009): AN INDIVIDUAL PSYCHOLOGICAL

PERSPECTIVE. 2014.

This research paper is aimed to show the survival strategy of successful

sake business of Joyce Lebra’s novel which is analyzed by using individual

psychological. The objectives of the research are to analyze the novel based on individual psychological proposed by Alfred Adler.

This research paper belongs to qualitative research. Data of the research are divided into two, primary and secondary data. The primary data of the research is The Scent of Sake novel and secondary data of the research are website, books and other sources about individual psychological that support the analysis. The method to analyze of this data is descriptive analysis.