i ABSTRAK
Anes Ermalina, 210103120100, mahasiswa PAKT Diploma III, Sub Program Periklanan, Fakultas Ilmu Komunikasi, Universitas Padjadjaran. Menulis laporan tugas akhir yang berjudul “Proses Pembuatan Desain Flyer
Ramayana Ballet Purawisata oleh Team Sales & Marketing Mandira Baruga”. Dibawah bimbingan Dra.Ute Lies Khodijah,M.si
Tujuan penulisan Laporan Tugas Akhir ini adalah untuk mengetahui
keseluruhan proses pembuatan desain flyer Ramayana Ballet dimulai dari proses
pra produksi, produksi hingga pasca produksi di Mandira Baruga Yogyakarta.
Mandira Baruga yang sedang melakukan re-branding dari sebelumnya Purawisata.
Mandira Baruga memiliki produk unggulan yaitu Ramayana Ballet Purawisata
dan produk terbaru mereka adalah Tasneem Hotel yang sudah rampung tahap
pembangunannya.
Teknik pengumpulan data yang digunakan dalam penulisan tugas akhir ini
yaitu, hasil wawancara, observasi dan juga tinjauan pustaka untuk mendukung
penulisan tugas akhir ini. Adobe Photoshop CS5 menjadi pilihan penulis dalam
proses pembuatan desain flyer Ramayana Ballet Purawisata.
Kesimpulan dari hasil pengamatan yaitu keseluruhan proses pembuatan
desain flyer ramayana ballet purawisata melalui tiga tahap yaitu proses
ii ABSTRACT
Anes Ermalina, 210103120100, student of PAKT Diploma III, Sub Program Advertising, Faculty of Communication, Padjadjaran University. A final assignment report on “The Creation Process of a Design on Purawisata
Ramayana Ballet Flyer by Sales & Marketing Team of Mandira Baruga”. Supervised by Dra. Ute Lies Khodijah, M.si
The purpose of this Final Assignment Report is to discover the whole
process of the Ramayana Ballet flyer design making, starting from the
pre-production, pre-production, to post-production process in Mandira Baruga
Yogyakarta. Mandira Baruga is currently undergoing a process of re-branding
from the previous brand of Purawisata. Mandira Baruga’s leading product is the
Purawisata Ramayana Ballet. Their latest product is the Tasneem Hotel, and it is
almost done with its construction.
The data collection technique used in this final assignment report is
interview, observation, and also textual research that would validate this repot
writing. Adobe Photoshop CS is chosen by the writer in the process of creating
the flyer design of The Purawisata Ramayana Ballet.
Conclusions from the observation that the whole process of creating the
flyer The Purawisata Ramayana Ballet through three stages : pre-production
process, the production process and the results of the flyer design of The
