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IN VERBAL HUMOR OF SITCOM

FRIENDS

AND

THE ACCEPTABILITY OF ITS INDONESIAN SUBTITLES

A SARJANA PENDIDIKAN THESIS

Presented as Partial Fulfillment of the Requirements

to Obtain the Sarjana Pendidikan Degree

in English Language Education

By

Agnes Sherly Rosasenja

Student Number: 081214110

ENGLISH LANGUAGE EDUCATION STUDY PROGRAM

DEPARTMENT OF LANGUAGE AND ARTS EDUCATION

FACULTY OF TEACHERS TRAINING AND EDUCATION

SANATA DHARMA UNIVERSITY

YOGYAKARTA

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i

AN ANALYSIS ON BREAKING MAXIMS

IN VERBAL HUMOR OF SITCOM FRIENDS AND

THE ACCEPTABILITY OF ITS INDONESIAN SUBTITLES

A SARJANA PENDIDIKAN THESIS

Presented as Partial Fulfillment of the Requirements

to Obtain the Sarjana Pendidikan Degree

in English Language Education

By

Agnes Sherly Rosasenja

Student Number: 081214110

ENGLISH LANGUAGE EDUCATION STUDY PROGRAM

DEPARTMENT OF LANGUAGE AND ARTS EDUCATION

FACULTY OF TEACHERS TRAINING AND EDUCATION

SANATA DHARMA UNIVERSITY

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vi

ABSTRACT

Rosasenja, Agnes Sherly. 2012.

An Analysis on Breaking Maxims in Verbal

Humor of Sitcom Friends and the Acceptability of its Indonesian Subtitles

.

Yogyakarta: English Language Education Study Program, Sanata Dharma

University.

The functions of humor in daily life are varied. In conversation, people use

humor to build relationships with others. While in entertainment industries, the

function of humor is to attract audiences. One of successful entertainment

products which use humor is TV-sitcom. This study focused on how breaking

maxims were applied in the creation of verbal humor in sitcom

Friends

and on the

acceptability of Indonesian subtitles in verbal humor.

This study discussed two main problems. The first one was how breaking

maxims were applied in verbal humor on TV-sitcom

Friends.

The second one was

how the acceptability of the translation of the verbal humor on TV-sitcom

Friends

in which the maxims were broken

?

The researcher as human instrument

functioned as the primary agent to collect the data. Document instruments in this

study were transcripts and Indonesian subtitles of three episodes of sitcom

Friends

season 2.

This research was a descriptive-qualitative research. To answer the first

problem, the transcripts were classified according to the existence of breaking

maxims on the verbal humor. After that, the data were analyzed according to the

types of breaking maxims. Breaking maxims in the verbal humor were

flouting,

violating, opting out, infringing

, and

suspending

. To answer the second problem,

the Indonesian subtitles were retyped and were chosen which ones were the

translations of verbal humor in which the maxims were broken. The chosen

subtitles were examined whether or not they were acceptable translations in three

characteristics of an ideal translation. According to the theory of testing

translation (Larson, 1984), there are three characteristics of an ideal translation:

Accurate (A), Natural (N), and Clear (C).

Based on the result of the study, some conclusions were drawn. From the

discussion on the first problem, the researcher inferred that the five breaking

maxims were applied in the creation of verbal humor in sitcom

Friends

. In this

sitcom, violating was mostly used for creating verbal humor. Surprisingly,

flouting, which according to the theory has a function to create humor, was not

applied as many as violating. The other three breaking maxims were rarely

applied. Based on the second problem, the researcher found that more than 80%

of the translations were acceptable and most of them were considered as ideal

translations. The weaknesses of the translations were on the exclamations and

idioms. This finding could be an interesting topic to further studies.

(8)

vii

ABSTRAK

Rosasenja, Agnes Sherly. 2012.

An Analysis on Breaking Maxims in Verbal

Humor of Sitcom Friends and the Acceptability of its Indonesian Subtitles

.

Yogyakarta: Pendidikan Bahasa Inggris, Universitas Sanata Dharma.

Fungsi humor dalam kehidupan sehari-hari bisa bermacam-macam. Dalam

percakapan, orang menggunakan humor untuk membangun relasi dengan lawan

bicaranya. Sedangkan dalam industri hiburan, humor dimanfaatkan untuk menarik

minat penonton. Salah satu produk hiburan yang sukses menggunakan humor

adalah komedi situasi (

sitcom

) di televisi. Studi ini fokus pada bagaimana

breaking maxims

diterapkan dalam pembuatan humor verbal di sicom

Friends

.

Selain itu, studi ini juga fokus pada nilai berterima subtitle di Bahasa Indonesia

dari humor verbal.

Studi ini terdiri dari dua rumusan masalah. Yang pertama adalah

bagaimana

breaking maxims

diterapkan dalam pembuatan humor verbal di

sitcom

Friends

? Kedua adalah bagaimana nilai berterima dari translation humor verbal

yang terdapat dalam

subtitle

Bahasa Indonesia di

sitcom

Friends?

Peneliti

bertindak sebagai instrumen utama dalam pengumpulan data. Sedangkan

dokumen yang digunakan adalah transkrip asli dan subtitle Bahasa Indonesia dari

tiga episode

sitcom

Friends

sesi 2.

Penelitian ini merupakan riset kualitatif-deskriptif. Untuk menjawab

rumusan masalah yang pertama, transkrip diklasifikasi berdasarkan humor verbal

yang mengikuti aturan maxim. Kemudian, data tersebut dianalisis berdasarkan

macam-macam jenis

breaking maxims

(Thomas, 1995).

Breaking maxims

yang

ada dalam humor verbal antara lain

flouting, violating, opting out, infringing

, and

suspending

. Untuk menjawab rumusan masalah kedua, subtitle Bahasa Indonesia

ditulis ulang dan dipilih mana yang tidak mengikuti aturan maxim. Subtitle yang

sudah dipilih kemudian dianalisis menurut nilai berterima menurut teori

testing

translation

(Larson, 1984). Terjemahan yang ideal memiliki tiga karakteristik,

yaitu: Akurat (A), Natural (N), and Jelas (C).

Menurut hasil diskusi, beberapa kesimpulan telah dibuat. Pada diskusi

yang menjawab rumusan masalah pertama, peneliti menyimpulkan bahwa kelima

breaking maxims

diterapkan dalam pembuatan humor verbal khususnya di

sitcom

Friends

. Dari diskusi tersebut, diketahui bahwa

violating

lebih sering digunakan

dibanding yang lain. Bahkan,

flouting

yang notabene menurut teori digunakan

untuk membuat humor, justru berada diurutan kedua. Sedangkan tiga

breaking

maxims

yang lain jarang digunakan. Dalam menjawab rumusan masalah yang

kedua, peneliti menemukan bahwa lebih dari 80% terjemahan sudah memenuhi

syarat berterima, dan mayoritas terjemahan tersebut ideal. Kesalahan yang

ditemukan dalam terjemahan justru terletak pada ekspresi dan idiom. Hal ini dapat

dijadikan topik yang menarik untuk penelitian lanjut yang berhubungan dengan

penerjemahan.

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viii

ACKNOWLEDGEMENTS

The completion of this thesis has been made possible by the support and

courage of my advisor, lecturers, family, and friends. Firstly, I would like to send

my genuine gratitude to my advisor,

Carla Sih Prabandari, S.Pd., M.Hum

. for

her guidance, constructive feedbacks, helpful suggestions, encouragement, and

support in my difficult time.

I also would like to thank my lecturers at Sanata Dharma University whose

teachings have enrich my mind and thus have facilitated me to complete this

study. I am sincerely indebted to

Adesti Komalasari, S.Pd., M.A

. for giving me

the whole series of

Friends

.

My special gratitude also goes to my uncle,

Doddy Purwadianto, S.T

,

M.T.

, and my aunt,

Catharina Kisworini

, for their great love, attention, and

financial support since I was a child until I finish my study at Sanata Dharma

University. My gratitude and appreciation are also addressed to my beloved

mother, father,

and

sister

for their encouragement and support.

I owe a great debt to

Rina Astuti Purnamaningwulan, S.Pd.

for her

willingness to read my thesis and correcting my grammar. I also would like to

thank

Leo Kusuma

,

Ryo ‘Pakdhe’ Surbakti,

and

Kang Yoko

for sharing their

ideas, suggestions, and giving their time to have valuable discussions with me.

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ix

I also thank my best friend,

‘kaki mejaku’

Ida Kusuma

for giving me endless

spirit and supports.

Finally, I deliver my best thanks to all my friends of English Language

Education Study Program,

the Last Leaf-ers, EGG-ers

and my classmates for

years,

Seto, Grace, Jeni, Riska, Leo, Yoko, Ajeng,

and especially to

‘the power

rangers’: Beni ‘Tongtong’, Yosua ‘Oon’, Adam ‘Smith’, Adi ‘Frater’,

and

Yustian ‘Limbad’

, for the friendship, sharing, and laughter I experienced during

my study.

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x

TABLE OF CONTENTS

Page

TITLE PAGE ……….

i

PAGE OF APPROVAL ……….

ii

PAGE OF ACCEPTANCE ………iii

STATEMENT OF WORK’S ORIGINALITY ……….….

iv

PERNYATAAN PERSETUJUAN PUBLIKASI

……….…………..

.

v

ABSTRACT ………..

vi

ABSTRAK

………..…

vii

ACKNOWLEDGEMENTS ……….

viii

TABLE OF CONTENTS ……….….

..

x

LIST OF FIGURES ………....………..

....

xii

LIST OF FIGURES ………....……….... xiii

LIST OF APPENDICES

...

xiv

CHAPTER I

.

INTRODUCTION ……….………..1

A. Research Background …….………...………….………....1

B. Research Problems …….………..………..………7

C. Problem Limitation ..………...………..…….……….7

D. Research Objectives ……….………..7

E. Research Benefits ………...………..……..8

F. Definition of Terms ……….……….……...9

CHAPTER II

..

REVIEW OF RELATED LITERATURE ……….……...12

A.

...

Theoretical Description ..………..……….…….12

1. Theory of Pragmatics ………...………..…………..…….…..…..12

a. Grice’s Cooperative Principle ……….………..13

b. Maxims of Conversation……….….

...

13

c. Breaking Maxims (Non-observance Maxims)…. ………..…....

...

14

d. Conversational Implicature ……….……….………....

....

20

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xi

3. Audio Visual Translation (AVT) ………....

.

22

a. Subtitling ……….………..

...

22

b.

Dubbing ……….………

...

23

4. Translation of Verbal Humor ……….………..

....

24

5. Sitcom ………..……….

....

25

B. Theoretical Framework ………..………...

...

26

CHAPTER III RESEARCH METHODOLOGY ….………..

..

28

A. Research Method ………

.

28

B. Research Subject ………..……….

...

29

C. Instruments and Data Gathering Technique ………

....

30

D. Data Analysis Technique ………

31

E. Research Procedures ……….…...

....

33

CHAPTER IV RESEARCH FINDINGS AND DISCUSSIONS ……..….…….

38

A. How Breaking Maxims are Applied in Verbal Humor

on TV-Sitcom

Friends

……….………

...

38

B. The Acceptability of Indonesian Subtitles of Breaking

Maxims in Verbal Humor on Sitcom

Friends

…….……….…...

...

54

CHAPTER V CONCLUSIONS, RECOMMENDATIONS, AND

IMPLICATIONS……….…….…..62

A. Conclusions…………..………..……..

62

B. Recommendations ………...……..

63

C. Implications………...……….…….…..…

.

64

REFERENCES ………...……….………

.

66

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xii

LIST OF FIGURES

Figures

Page

(14)

xiii

LIST OF TABLES

Tables

Page

(15)

xiv

LIST OF APPENDICES

APPENDIX A

Classifying Breaking Maxims in Verbal Humor of

Friends

Season 2 Eps 1...….70

APPENDIX B

Classifying Breaking Maxims in Verbal Humor of

Friends

Season 2 Eps 3…...78

APPENDIX C

Classifying Breaking Maxims in Verbal Humor of

Friends

Season 2 Eps 7……86

APPENDIX D

Translations of Breaking Maxims in Verbal Humor of

Friends

Season 2 Eps1...93

APPENDIX E

Translations of Breaking Maxims in Verbal Humor of

Friends

Season 2 Eps 3..97

APPENDIX F

Translations of Breaking Maxims in Verbal Humor of

Friends

Season 2 Eps7.101

APPENDIX G

The Script

Friends

Season 2 Episode 1………...……...….……105

APPENDIX H

The Script

Friends

Season 2 Episode 3………...………111

APPENDIX I

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1

CHAPTER I

INTRODUCTION

In this chapter the researcher discusses the background of the research.

Background of the research contains the reason why the researcher chose this

topic and a brief introduction of Verbal Humor, Grice’s Cooperative Principle,

translation and situational comedy,

Friends

. The next parts of this chapter are

research problems, problem limitation, research objectives, research benefits, and

definition of terms.

A. Research Background

Humor is a part of conversational activities that usually has functions to

amuse and to make people laugh, but there is also humor created to tease someone

in amusing ways. Civikly (1986) says that humor is the key of both making a

friendship and entertaining someone (as cited in Lynch, 2002). Humor can be

found in any kinds of conversation because many people like to use humor

especially to build relationship with others. Since people are addicted to humor,

some corporations such as radios and televisions take advantage of this situation

to promote their products using humor. One of the products that use humor is

sitcoms. Initiated by Radio-sitcom, the use of humor in sitcoms extends into

situational comedy on TV or TV-sitcom.

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in its conversation. Sitcom does not focus on the setting, but it focuses on the

humor in conversations. Kalliomaki (2005) points out that “situation comedy or

sitcom is usually a narrative-based comedy series containing short, 25-30 minutes

long episodes with regular characters and settings” (p. 10).

Linguistic humor is an interesting topic for many linguists. There are some

linguists who studied humor in linguistics’ fields, some of them were: Attardo

(1994), Olsson (2004), Dorneus (2005), Quaglio (2009), and Dynel (2009, 2011).

Though humor has been studied by linguists for years, but they admit that it is still

difficult to categorize humor (Janko, 1984; Attardo, 1994). One of the humor

categories is verbal humor. Verbal humor is included in a conversation or in a

script of play, and it is expressed verbally (Attardo, 1994; Chiaro, 2006; Dynel,

2009; Schwarz, 2010). Dynel (2009) tries to divide the types of verbal humor into

some categories; they are lexemes and phrasemes, witticisms, retorts, teasing,

banter, putdowns, self-denigrating humor, and anecdotes. Despite those categories

or other types of humor, the researcher discusses the verbal humor of sitcom in

general based on the theory of pragmatics, Grice’s Cooperative Principles.

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Attardo (1994) and Lynch (2002) state that the number of conversations in

a sitcom involves violations of one or more maxims which create the verbal

humor. Recent studies conducted by Dornerus (2005) and Alvaro (2011) point out

that it is not only a violation of maxims that creates verbal humor. In their studies,

they mention that there are five ways of failing to observe the maxims. Grice

(1989) distinguishes four of them that are

violating a maxim, flouting a maxim

,

and

opting out a maxim

, and

infringing a maxim

. Then, Thomas (1995) adds the

fifth category of non- observance maxim called

suspending a maxim

(Thomas,

1995). The researcher used those five categories to analyze verbal humor in the

sitcom, and those five categories are called non-observance maxims or “breaking

maxims” (Dornerus, 2005).

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Subtitling is one method of translation which is commonly used in a movie

or other visual shows (Hatim and Munday, 2004; Orero, 2004). There is another

challenge in subtitling that is translating the words effectively without changing

the meaning of the conversation. Since translating verbal humor requires many

aspects to maintain the meaning and to deliver the message, the researcher would

test the acceptability of Indonesian subtitles of a sitcom using three characteristics

of an ideal translation from Larson (1984). The three characteristics which a

translation should have are accurate (A), natural (N), and clear (C).

The researcher analyzed the broken maxims in verbal humor and its

Indonesian subtitles from an American TV-sitcom,

Friend

s. For the samples, the

researcher used three from twenty-four episodes of season 2 (1995). She chose the

second season because in that season the traits of the sixth characters are more

clearly seen than in season 1 and the problems are not too complicated compared

to the following seasons. By watching the VCDs with Indonesian subtitles and

reading the original scripts taken from www.livesinabox.com/friends

/

, the

research was conducted.

(20)

study. The language used in their conversations is casual since the characters are

young adults. Besides that, the conflicts in

Friends

are simple and easy to follow.

Here is one example of the conflicts in

Friends

Season 2 Episode 2,

The One with

the Breast Milk

:

EXCERPT Friends season 2 episode 2[08:55]

[

Scene: Ben is Ross’ son with his ex-wife. He was just months years old, so

he could only drink the breast milk. That day, Ross was responsible to take

care of him while his mother was gone. The mother left her breast milk for

Ben’s dinner. Here, in Monica and Rachel's apartment, Chandler, Rachel,

and Joey are eating, and Phoebe is preparing Ben's milk.]

Phoebe

: Ben, dinner!

Ross

: Thanks Aunt Pheebs. Hey, you didn't microwave that, did you,

because it's breast milk, and you're not supposed to do that.

Phoebe

: Duh, I think I know how to heat breast milk. Ok. (

Squirts some

on her wrist and tastes it

.)

Chandler : What did you just do?!

Phoebe

: I licked my arm, what?

Ross

: It's breast milk.

Phoebe

: So?

Rachel

: Phoebe, that is juice, squeezed from a person.

Joey

: What is the big deal? (

Tastes the breast milk

.)

Chandler : What did you just do?!

Ross

: Ok, would people stop drinking the breast milk?!! (

freaks out

)

(21)

situation, freaked out by yelling

Ok, would people stop drinking the breast

milk?!!

.

There are six main characters playing in

Friends

. They are all young adults

between 23-26 years old and they are living in New York. The six characters are

Monica, Ross, Rachel, Chandler, Joey, and Phoebe. Monica and Rachel are

roommates and they have been friends since high school. In the same building,

living across the hall, there are Joey and Chandler. Ross, Monica’s elder brother,

is more settled than others are and he lives in a different apartment. Chandler is

Ross’ best friend since high school. Phoebe used to be Monica’s roommate, but

now she lives with her grandma because she cannot stand Monica’s obsessions

with neatness and tidiness. Although they live separately, they usually hang out

together at Central Perk, their favorite coffee house, and at Monica and Rachel’s

apartment.

(22)

women a lot, has less brain intellect of all and he is obsessed by becoming a big

actor and getting famous. Phoebe (Lisa Kudrow), the one who has the most

complicated family problems, is bad at singing. She believes that she has the sixth

sense, which is not, and she sometimes gives unexpected funny comments and

reactions.

B. Research Problems

Based on the background above, the research problems on are:

1.

How are breaking maxims applied in verbal humor on TV-sitcom

Friends

?

2.

How is the acceptability of Indonesian subtitles of breaking maxims in verbal

humor on TV-sitcom

Friends?

C. Problem Limitation

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D. Research Objectives

The objectives of this research are:

1.

To see how breaking maxim are applied in verbal humor on TV-sitcom

Friends

.

2.

To see how the acceptability of Indonesian subtitles of breaking maxims in

verbal humor on TV-sitcom

Friends.

E. Research Benefits

The writer expects this research to contribute academic and practical field:

1. Academic Benefit:

a. This research will contribute to pragmatics study, especially related to

Grice’s Cooperative Principle, verbal humor, and humor translation.

b. The research finding will enrich the theories of pragmatics related to

Grice’s Cooperative Principle, verbal humor, and humor translation.

c. This research can be used as an academic reference by other researchers to

conduct further studies dealing with maxims, verbal humor, and humor

translation.

2. Practical Benefit:

a. The students would be able to learn how pragmatics theories take part in the

creation of verbal humor in TV-Sitcoms.

(24)

F. Definition of Terms

The following explanations might help readers to comprehend the contents

of this study:

1. Grice’s Cooperative Principles

Grice (1989) believes that there is a set of rules with the aim of guiding the

conduct of conversation. These rules have functions as guidelines for efficient and

effective use of language and they are namely as maxims of conversation. There

are four basic maxims of conversation

, which

express a general

cooperative

principle (CP

) altogether. The maxims are:

a.

The maxim of Quality

: try to make your contribution one that is true,

specifically: 1) do not say what you believe to be false 2) do not say that for

which you lack adequate evidence

b.

The maxim of Quantity:

1) make your contribution as informative as is

required for the current purpose of the exchange 2) do not make your

contribution more informative than is required

c.

The maxim of Relevance

: make your contribution relevant

d.

The maxim of Manner

: be perspicuous, and specifically, 1) avoid obscurity, 2)

avoid ambiguity, 3) be brief, 4) be orderly. (Grice 1989:26-27)

2. Breaking Maxims

In this study, any failing to obey maxims is called ‘breaking maxims’

(Dornerus, 2005; Alvaro, 2011). The five categories of breaking maxims are

(25)

someone is breaking a maxim, she or he wants to avoid discomforts or to create

humorous situations.

3.

Verbal Humor

Verbal humor in this study refers to humor that exists in a conversation or

in a script of play, and it is expressed verbally (Attardo, 1994; Chiaro, 2006;

Dynel, 2009; Schwarz, 2010).

4.

Ideal Translation

Larson (1984) shows the way to test translations by using three

characteristics of an ideal translation. They are:

- Accurate (A) : reproducing the same meaning and maintaining the message of

conversation from SL to TL.

- Natural (N)

: using natural expressions with appropriate kind of texts occurs in

TL.

- Clear (C)

: expressing all aspects in acceptable forms and clear meanings, so

that it is understandable for TL audiences.

5. Sitcom

Friends

(26)

Friends

is a well-known sitcom in America. There are six main characters

in this sitcom; Monica Geller and Ross Geller, Rachel Green, Chandler Bing,

Phoebe Buffay, and Joey Tribbiani. They live in New York and face chaotic

problems, which are interesting to follow. This sitcom aired in 1994 until 2004.

6. Subtitle

A clear definition of translation is stated by Newmark (1987). He says that

“translation is an activity of replacing a written text in one language, source

language (SL), without changing the message into another language, target

language (TL)”.

(27)

12

CHAPTER II

REVIEW OF RELATED LITERATURE

This chapter explores the theoretical description, and the theoretical

framework of the study. The theories, which constitute the research, include the

theory of pragmatics, linguistic theory of verbal humor, Audio-Visual Translation

(AVT), and sitcom are discussed in the theoretical description. The theoretical

framework discusses the theories used to answer the research problems.

A.

Theoretical Description

In this part, the researcher discusses the theories of Pragmatics includes

Grice’s theory of Cooperative Principles, implicature, and breaking

(non-observance) maxims: violating maxims, flouting maxims, opting out maxims,

infringing maxims, and suspending maxims. The second theory is verbal Humor.

Meanwhile, the third one is theory of translations, especially audio-visual

translation.

1.

Theory of Pragmatics

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conversations of a sitcom, the researcher used pragmatics as the prime theory to

support her study.

a.

Grice’s Cooperative Principle

In a conversation, it is important for speakers to deliver the accurate

information to the hearers so the conversation can run well. Grice (1989) has

stated in

Logic and Conversation

about Cooperative Principle, “Make your

conversational contribution such as is required, at the stage at which it occurs, by

the accepted purpose or direction of the talk exchange in which you are engaged.”

(p.26). From the definition, the researcher infers that there is a set of rules guiding

the conduct of conversation to use language in conversations efficiently and

effectively.

b.

Maxims of Conversation

Four categories of general principle are known as

maxims of conversation.

Grice (1989) names the four maxims of conversations are Quantity, Quality,

Relevance, and Manner. He creates these maxims to measure how effective our

conversation to others.

(29)

The second one is maxim of Quality. The function of this maxim is to

make sure that the speaker has given the correct information to the hearer. To

make conversations effective, there are two specific maxims under this super

maxim: 1) the speaker should not tell a lie 2) the speaker should not tell something

without enough knowledge or lack of evidence.

The third one is maxim of Relevance. The same as its name, maxim of

Relevance expects the speaker to be relevant. It is important because when the

hearer gets irrelevant answers the conversation would be failed.

The last one is maxim of Manner. The general understanding of this

maxim is “being perspicuous”. Grice mentions clearly the various maxims include

in the maxim of Manner: (1) avoid obscurity of expression, 2) avoid ambiguity, 3)

be brief, and 4) be orderly.

c.

Breaking Maxims (Non-observance maxims)

In daily conversations, there are times when speakers do not always follow

the rules or fail to observe the maxims. According to Dornerus (2005), breaking

maxims is the process of failing to observe the maxims (p.6). Breaking maxims is

commonly known as non-observance maxims.

(30)

1)

Flouting Maxims

When someone is flouting a maxim, she/he does not intend to mislead the

hearer but wants the hearer to see another meaning of the words uttered. The

meaning of the utterance is indirectly stated and the purpose is to communicate a

message effectively (Thomas 1995:65). In a dialogue, verbal humor is the

example of flouting the maxims. See the example below:

A: Chicago is in Kansas, isn't it?

B:

Yeah, and L.A. is in Idaho!

In the example, B flouted maxim of Quantity by giving an unsatisfied

answer. B let A to interpret by himself that the statement

Chicago is in Kansas

as

false as

L.A is in Idaho

. From the situation, the researcher inferred that B was

going to say that it was an idiotic question, so that B did not need to answer. B’s

answer expressed verbal humor which implied that the statement spoken by A was

totally wrong.

2)

Violating Maxims

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advertisements, parliamentary speeches, and arguments (Dornerus, 2005; Alvaro,

2011). As an example, look at an advertisement found in a department store:

Figure 2.1 An advertisement in a department store

The note written in the ad was long and it would possibly mislead the

customers. Moreover, the note, which was written in smaller fonts compared to

the digits of the discounts, would be very tricky. Considering the length of the

note and the confusion results after reading the note, prove that the ad violated the

maxim of Manner. If the customers did not read the note carefully and understand

about the agreement, they would be screwed.

According to linguists, the misleading of information can bring the

humorous effects in the conversation (Attardo, 1994; Lynch, 2002). Therefore, in

certain cases, violations of maxims can be used to create humor, but the sense of

humor would sound amusing for the audiences who know the precise information.

The use of violating to create humor can be found in a conversation adopted from

a film entitled Jack and Jill (2011) below:

A brother was so annoyed to discover that his sister was coming and

wanted to stay at his house. In the other hand, the brother did not want to

hurt her feeling by rejecting her. He tried to give a recommendation to his

sister.

(32)

Brother : Anyway, I was thinking that the house is gonna be very

crowded, I have kids, and the guesses are coming back..and bla

bla bla so, this new hotel, Hilton, has just…

Sister

: But I wanna stay with your kids. Why? You don’t want me to

stay with you?

Brother : No..no..no..of course I want you to stay with me. I just said it.

Sister

: Ok. I’ll stay with you then. Although, I heard this hotel is so

much fun.

Brother : (

sighed out loud

)

Sister

: Why did you sigh so loud?

Brother :

I just really really LOVE your shoes…

Sister

: Thank you

The brother violated the maxim of Relevance by misleading the sister with

a new topic. The audiences know the fact that he sighed so loud was because he

was so annoyed at his sister and his failure at putting her away. It becomes funny,

because the audiences know the truth and the brother succeeded to mislead his

sister to another topic.

3)

Opting Out Maxims

When a speaker does not want to cooperate with the hearer or someone

who is looking for information, it is called opting out the maxims (Thomas, 1995).

In this case, the speaker gives less information that she/he already has. A doctor

who tells about the condition of the patient is the example of opting out a maxim.

The doctor knows more than the information, but he only tells the good news to

the patient to make the patient feels less worried. See the following example:

In a hospital, there is a man who becomes a victim of an accident. The

man lost his right arm but he survives. The doctor is calling his wife and

telling what happened

.

(33)

everything! How is he? Where is he?!Is he alright? I want

to talk to my husband!

Doctor

:

Calm down, he is alright. He is safe, we have done

the best and he survives.

Wife

: (

relieved

) Thanks God… I’ll be there, Doctor, as soon as

possible. Thank you for calling me.

What the doctor said to the man’s wife was true. The man was safe and

survived, but the doctor did not tell about the man’s arm. The doctor said so

because the information he gave was enough and it made the situation calm down.

If the doctor said the bad news in the same time, the conversation would not be

the same and made the wife more freaked out. This is the example of opting out

maxim of Quantity.

4)

Infringing Maxims

In this case, speaker is not deliberately breaking a maxim and she/he does

not intend to break. The speaker does not know that she/he is breaking a maxim

(Thomas, 1995). Usually, this case happens in a conversation between native

speakers and non-native speakers, drunken men/women, or strangers, where one

of them does not know where the conversation is going. In the example below, a

native has a conversation with a foreigner who can only speak English a little:

Native

: Do you know what time it is?

Foreigner

:

Yes, I do

.

(34)

make sense. He gave an unsatisfied answer. Unconsciously, he had been

infringing the maxim of Quantity.

5)

Suspending Maxims

When the speaker does not want to say words or the speaker does not want

to give specific information because it is not completely true or because they are

taboo, it is called suspending maxims. It relates to the cultural differences. The

words or the issues that are considered taboo or not polite to say might be

different from one region to another. (Thomas, 1995). Below is the example of

suspending a maxim taken from the script of

Harry Potter and the Sorcerer’s

Stone

:

MR. OLLIVANDER: I remember every wand I've ever sold, Mr. Potter. It

so happens that the phoenix whose tail feather

resides in your wand gave another feather. Just one

other. It is curious that you should be destined for

this wand, when its brother gave you that scar.

HARRY

: And who owned that wand?

MR. OLLIVANDER:

We do not speak his name

. The wand chooses the

wizard, Mr. Potter. It’s not always clear why. But, I

think it is clear that we can expect great things from

you. After all,

He-Who-Must-Not-Be-Named

did

great things. Terrible, yes. But great.

(35)

d.

Conversational Implicature

The term

implicature

is derived from the word ‘imply’ which means

expressing an idea or a feeling without saying it directly. Based on the meaning of

the root, conversational implicature can be defined as an idea or a feeling that is

indirectly expressed in a conversation. As defined by Mey (2001) “A

conversational implicature is, therefore, something which is implied in

conversation, that is, something which is left implicit in actual language use.”

(p.45). The question is what is the connection between Implicature,

Conversational Maxims, and Cooperative Principle? See the dialog below:

A

: Is there any other slice of pizza for me?

B

:

My cat is eating the last one.

Grice suggests that there is an effective way to communicate which we all

accept as standard behavior. They are Grice’s Cooperative Principle and the four

maxims aimed to make conversation effective. How if people do not follow the

rules as in the example of the dialog between A and B. B did not answer A with

the right amount of information nor be relevant to the question. B had just flouted

the maxims and B’s answer implied something. What B wanted to say is NO, but

he said it indirectly.

2.

Theory of Verbal Humor

(36)

humor (Attardo, 1994; Goldberg, 2010). Verbal humor is humor that exists on a

conversation or in a script of play, and it is expressed verbally (Attardo, 1994;

Chiaro, 2006; Dynel, 2009; Schwarz, 2010). Although verbal humor has been

studied by many linguists, but they admit that it is difficult to categorized humor

(Janko, 1984; Attardo, 1994). Dynel (2009) tries to divide types of verbal humor

into some categories, namely Lexemes and phrasemes, Witticisms, Retorts,

Teasing, Banter, Putdowns, Self-denigrating humor, and Anecdotes (Dynel,

2009).

However, the level of humorous effects from verbal humor is different

from one to another. In GTVH, there are six things to be considered to generate

humor. Attardo (1994) names those six factors as Knowledge Resources (KR)

(Attardo, 1994:223). Those six factors are needed to consider when someone

translates verbal humor into other languages. They are:

-

Language (LA): It contains information necessary for exact wording of the text

and for the placement of the functional elements that constitute it.

-

Narrative Strategy (NS): The information in NS accounts for the fact that any

joke has to be cast in some form of narrative organization.

-

Target (TA): The information contains the names of groups or individuals with

humorous stereotypes attached to each.

-

Situation (SI): Any joke should have some situation, although some jokes will

rely more on it, while others will almost entirely ignore it.

(37)

-

Script Opposition (SO): Any humorous texts will present a SO. The specifics of

its narrative organization, its social and historical instantiation, etc. will vary

according to the place and time of its production.

3.

Audio-Visual Translation (AVT)

A clear definition of translation is given by Newmark (1987). He says that

translation is an activity of replacing a written text in one language without

changing the meaning from source language (SL) into target language (TL). One

definition of translation is also given by Catford (1974), “The replacement of

textual materials in one language (SL) by equivalent textual material in another

language (TL).” (p. 20). There is a lacking from Newmark’s and Catford’s

definitions. Considering the rapid development of technology, the process of

translation nowadays is not only for textual materials or for written text, but also

assigned to audio-visual materials. Audio-visual materials include speeches, TV

shows, interviews, movies, sitcoms and many more.

The translation of audio-visual materials is called as Audio-Visual

Translation (AVT). According to Orero (2004):

AVT will encompass all translations — or multisemiotic transfer — for production or postproduction in any media or format, and also the new areas of media accessibility: subtitling for the deaf and the hard or hearing and audio-description for the blind and the visually impaired. (p. viii)

The examples of methods in AVT are subtitling and dubbing:

a.

Subtitling

(38)

products of subtitling are subtitles. Subtitles are defined by Thompson (2000) as

“texts read by viewer while they are disengaged to some degree from both the

visual and audio of a film” (p.1).

The challenge in subtitling is to making effective words to communicate

without changing the meaning. It makes subtitling is more difficult rather than

translating texts. In subtitling, there are not many choices and the length of

translation is also limited, normally two lines for each screen. Moreover, the

translator also has to consider the timing. In order to produce effective subtitles,

Chile (1999) suggests the translators to select what information should be

translated and what should not be translated. The most common elements of

conversation that are reduced in subtitles include greetings, vocatives, discourse

markers and interjections.

Subtitle is important, especially for audiences who do not know the

language used in a movie. A good subtitle is the one that can successfully deliver

the message of conversation, happens in the movie (Orero, 2004). Subtitles in

situational comedies are not only the message that is important but also the sense

of humor.

b.

Dubbing

(39)

kinetic and isochronic synchrony into the bargain. Besides, the dubbers of films

have to give intonation and pace properly.

4.

Translation of Verbal Humor

Humor affects individuals from different cultures differently (Chile, 1999).

That is the reason why humor is culture-specific, and difficult to translate. Chiaro

(2006) mentions that verbal humor on screen is the most challenging subject to

translate. Translating humor has its own difficulties. The biggest challenge in

translating humor is to keep the meaning and to provoke the same effect of humor.

There are several methods used in translation. Newmark (1988:45)

mentions eight translation methods, which are put in the diagram V below:

SL emphasis

TL emphasis

Word for word translation

Adaptation

Literal translation

Free translation

Faithful translation

Idiomatic translation

Semantic translation

Communicative translation

(40)

A successful translation can be seen from audiences’ perspective and it is

varied. In general, Larson (1984) says that the successful of translation depends

on how close it is to the ideal translation. Despite audiences’ perspective, he has

criteria of an ideal translation:

-

Accurate (A): Reproducing the same meaning of conversation from SL to TL

-

Natural (N): Using natural expressions with appropriate kind of texts occurs in

TL

-

Clear (C): Expressing all aspects of translations on acceptable forms and clear

meanings, so that it is understandable for TL audiences.

5.

Sitcom

A situational comedy or sitcom is a good subject to study verbal humor on

screen. According to Berger (1992:71-72), sitcoms usually focus on the dialogue

and it has only few movements and mostly takes place indoors. The characters in

sitcom have their own humor styles. There are also

laugh tracks

that are played to

encourage the audience to laugh. The laugh tracks are also to indicate the verbal

humor in this study.

Friends

is a well-known American TV-sitcom in all over the world. In

Indonesia, this sitcom was aired in the late 90s and early 2000. Nowadays,

(41)

rather than visually, so there is a bunch of linguistic fields to study based on one

sitcom,

Friends

.

B.

Theoretical Framework

The theory of Pragmatics is put to analyze conversations in scripts and

subtitles of a sitcom. Three theories of pragmatics such as, Grice’s Cooperative

Principle (Maxims), Non-observance maxims, and implicature are used to answer

the first problem. Firstly, the verbal humor is chosen which one is breaking the

Griece’s Maxims of conversation (Grice, 1989). Secondly, the broking maxims in

verbal humor are classified into five types of Breaking Maxims (Thomas, 1995;

Dornerus, 2005). Thirdly, in order to see the meaning on humor, the theory of

implicature is applied.

Theory of verbal humor (Attardo, 1994) is used to strengthen the

researcher’s classifications on conversations in the sitcom. Besides that, theory of

verbal humor is also used to see the translation of verbal humor into Indonesian.

The factors that influence the translation of verbal humor became the references

for researcher to compare the translation from SL to TL.

(42)
(43)

28

CHAPTER III

RESEARCH METHODOLOGY

In this chapter, the researcher discusses the methodology that was used to

answer the research problems. The problems were how breaking maxims are

applied in verbal humor and the acceptability of the Indonesian subtitles of

breaking maxims in verbal humor on sitcom

Friends

. The discussions in this

chapter includes the research methodology, research subjects, instruments and

data gathering technique, data analysis technique, and research procedures.

A.

Research Method

(44)

researcher analyzed verbal humor on scripts and subtitles from a sitcom, in this

case she used a document analysis method.

In 2010, Ary, Jacobs, Sorensen, and Razavieh define a document analysis

as a method that is used when someone wants to analyze any physical documents,

in form of written or visual materials, in order to identify specific data. From the

definition given by Ary, et.al (2010), the researcher inferred that scripts and

subtitles, from which the data were gathered, were kinds of physical documents.

That was the consideration for the researcher to use the document analysis method

to be applied to see the role of breaking maxims in verbal humor on a sitcom.

Moreover, the researcher also applied this method to analyze the acceptability of

the Indonesian subtitles of the breaking maxims in verbal humor on a chosen

sitcom.

B.

Research Subject

Friends

is a famous American sitcom, which aired in 1994 up to 2004, has

ten seasons. There are six characters of

Friends

: Ross and Monica Geller,

Chandler Bing, and Joey Tribbiani, Phoebe Buffay, and Rachel Green. The

popularity of language

in

Friends

spoken by the six characters makes this sitcom

is interesting to study. In the same tone, Quaglio (2009) comments about

Friends,

(45)

From the ten seasons, season 2 was chosen by the researcher to study

further. There were 24 episodes in season 2 with 24-35 minutes length for each

episode. Episodes 1, 3 and 7 were the main subjects for this research.

C.

Instruments and Data Gathering Technique

There were two instruments employed by the researcher; human

instrument and document instrument. Human instrument functioned as the

primary agent to collect the data in qualitative research (Merriam, 2002; Berg and

Galls, 2007; Ary, et.al, 2010). In this study, the human instrument was the

researcher. The researcher was also the one who identified the verbal humor on

the scripts and classified which verbal humor broke the maxims. After that, the

researcher identified what kinds of maxims were broken and what categories of

breaking maxims applied in the verbal humor.

Document instruments were to answer both problems. The first one is how

breaking maxims are applied in verbal humor. The second one is how the

acceptability of the Indonesian subtitles of breaking maxims in verbal humor on

TV-sitcom

Friends.

In this research, the document instruments were printed

scripts of the conversations and Indonesian subtitles from three episodes in sitcom

Friends

season 2. In order to collect the data, the researcher used two sources:

1.

Scripts

(46)

the transcripts that were exactly the same as the dialogue completed with the

micro expressions and setting descriptions

.

The copies of scripts were available

in various fan sites in the Internet. From many sites of

Friends

’ Fans, Quaglio

(2009) suggests a site, which provides the most complete transcripts and they

could be downloaded free. The site is www.livesinabox.com/friends

/

.

The

transcripts from episode 1, 3, and 7 in Season 2, which were taken from this site,

are attached on the appendices.

2.

Original VCDs of sitcom Friends Season 2 with Indonesian subtitles

Indonesian subtitles of

Friends

were not available on DVDs, so the

researcher tried to find it from five different rented CDs before she found the

original VCDs with Indonesian subtitles. The three episodes of

Friends

season 2

were watched to get the data of the breaking maxim in verbal humor and the

Indonesian subtitles. Later, the researcher examined the acceptability of humor

translations on the Indonesian subtitles.

D.

Data Analysis Technique

(47)

The second, shorting the data into some categories through a process of

“coding” (Creswell, 2007 p.148). In this research, the researcher used the theory

of Grice’s Cooperative Principles. There was an assumption that violating maxims

created verbal humor (Attardo, 1994). Below are the four of maxims by Grice

(1989:26-27):

1.

The maxim of Quality

: try to make your contribution one that is true,

specifically: 1) do not say what you believe to be false 2) do not say that for

which you lack adequate evidence

2.

The maxim of Quantity:

1) make your contribution as informative as is

required for the current purpose of the exchange 2) do not make your

contribution more informative than is required

3.

The maxim of Relevance

: make your contribution relevant

4.

The maxim of Manner

: 1) avoid obscurity, 2) avoid ambiguity, 3) be brief, 4)

be orderly.

(48)

E.

Research Procedures

In this section, the researcher explained the steps in conducting the

research. The steps were as follows:

1.

The Steps of Classifying the Conversations

The tscripts were printed without being edited. The conversations on the

transcripts were chosen, so there were only those conversations which consist of

verbal humos that would be analyzed further. Then while reading the scripts, the

researcher watched the sitcom

Friends

. Here, the researcher also listened to the

laugh tracks

as the indicators of verbal humor, which appeared in the dialogues.

When the characters expressed humor verbally and the laugh track was played,

the researcher classified the dialogue as the verbal humor. Here is the example of

classifying the verbal humor:

Figure 3.1 an Excerpt from the Transcript to Identify the Verbal Humor

The dialogues that were printed in bolds were spoken and then the laugh

tracks were played. When the laugh tracks are played, it means that the sentences

are supposed to be funny for the audiences. The writers of the scripts created the

humor to make the audience laugh. From that excerpt, the researcher got two

Excerpt from Season 2 Episode 1 the One with Ross’ New Girlfriend:

[Scene: airport, Rachel picks up Ross, but unfortunately she knows that now Ross is having a new girlfriend when he backs from China. Rachel thinks that the girl is Chinese]

Rachel : These are, these aren't for you. (to Julie) These are for you. (Loudly, thinking she can't speak English.) Welcome to our country.

(49)

statements that contain verbal humor. However, the data were not ready to

analyze before they were put into categories. The following step was the second

step conducted by the researcher.

2.

The Step of Categorizing the Verbal Humor which Broke the Maxims

The data were categorized based on the theory of non-observance maxims.

Here is the same excerpt to show how the researcher shortened and categorized

which verbal humor that broke the maxims:

Figure 3.2 an Excerpt from the Transcript to Identify the Breaking Maxims

In Figure 3.1

there were two sentences printed in bolds, but in Figure 3.2

there was only one sentence printed in bold. It was because there was only Rachel

who spoke verbal humor that broke the maxims. The words

Welcome to our

country

. In this sentence, Rachel broke the maxim of Quality. She said something

that lack of adequate evidence. She did not know that Julie was from New York.

She thought that Julie was from China.

Excerpt from Season 2 Episode 1 the One with Ross’ New Girlfriend:

[Scene: airport, Rachel picks up Ross, but unfortunately she knows that now Ross is having a new girlfriend when he backs from China. Rachel thinks that the girl is Chinese]

Rachel : These are, these aren't for you. (to Julie) These are for you. (Loudly, thinking she can't speak English.) Welcome to our country.

(50)

3.

The Steps of Dividing the Excerpts

After collecting the data, the researcher put the dialogues consisting of

verbal humor into tables. The tables were preceded by the text of dialogues, so

that the readers could see the context of humor. These texts were called as

excerpt

s. This table were analyzed to answer the research problem number one

which is how

are breaking maxims applied in verbal humor on sitcom Friends?

The example below illustrates how the data were interpreted:

Table 3.1 Excerpt and Table of Breaking Maxims in Verbal Humor

Excerpt 1.2

[Scene: airport, Rachel picks up Ross, but unfortunately she knows that now Ross is having a new girlfriend when he backs from China. Rachel thinks that the girl is Chinese] Rachel : These are, these aren't for you. (to Julie) These are for you. (Loudly, thinking

she can't speak English.) Welcome to our country.

Julie : (Loudly, proving she can speak English.) Thank you. I'm from New York. Contribution on VH BM Category of BM Rachel: These are, these aren't for you. These

are for you. Welcome to our country.

Note:

Excerpt 1.2 = Episode 1 excerpt no.2 VH = Verbal Humor

BM = Breaking Maxim (Quality, Quantity, Relevance, and Manner)

Category of BM = Violating, Flouting, Opting Out, Infringing, and Suspending

4.

The Step of Retyping the Indonesian Subtitles

This step was used to answer the problem number two, which is how is the

acceptability of the Indonesian subtitles of breaking maxims in verbal humor on

TV-sitcom

Friends

?

(51)

Note: A= Accurate

N= Natural

C= Clear

Acceptability= IAcc(Ideal-Acceptable), Acc(Acceptable), Ucc(Unacceptable), F(Failed)

put the verbal humor, which broke the maxims, into a table. After that, the

researcher watched the VCDs of

Friends

with Indonesian subtitles. When the

researcher found the translations of a dialogue that contain verbal humor, which

broken the maxim, she paused and wrote the Indonesian subtitles next to the

dialogue intended. Here is the illustration how the subtitles were organized:

Table 3.2 Table of Acceptability of the Indonesian Subtitles

Transcript of Broken Maxim

Verbal Humor Indonesian Translation

A N C Acceptability

Rachel: These are, these aren't for you. These are for you. Welcome to our country.

Ini adalah..ini..bukan untukmu. Ini untukmu. Selamat datang di Negara kami.

5.

Analyzing Breaking Maxims

(52)

6.

Assessing the Acceptability of Indonesian Subtitles

This step was to answer the research question number two. When the

researcher finished retyping the Indonesian subtitles, the data were ready to be

assessed. The aim of placing the subtitles next to the verbal humor was to see the

accuracy of meaning in delivering the message, naturalness in using Indonesian

expressions in translating the humor, and clearness of the whole content so the

subtitles were easily understood by the audiences. If a translation had three

characteristics of an ideal translation: accurate (A), natural (N), and clear (C), it

was identified as ideal-acceptable (IAcc). If a translation had two of the three

characteristics, it was identified as acceptable (Acc). Meanwhile, a translation

which only possessed one of the three characteristics, it was identified as

unacceptable (Ucc). When a translation did not have any of these three

characteristics, it was considered as failed (F). In assessing the translations, the

researcher consulted with the experts to make sure the assessments were valid.

7.

Drawing Conclusions

(53)

38

CHAPTER IV

RESEARCH FINDINGS AND DISCUSSIONS

In this chapter, the researcher discusses the research findings that are used

to answer the problems. The content of this chapter is divided into two parts. The

first part discusses how breaking maxims are applied in verbal humor on

TV-sitcom

Friends

. The second part discusses the acceptability of the Indonesian

subtitles of breaking maxims in verbal humor on sitcom

Friends

. The two

problems are answered based on the findings and the related theories.

A.

How Breaking Maxims are Applied in Verbal Humor on TV-Sitcom

Friends

This section is to answer the first problem about the application of

breaking maxim in verbal humor found in the scripts of sitcom

Friends

. The

findings of verbal humor have been classified based on the theory of Grice’s

Maxims of Conversations (Grice, 1989) and Non-observance Maxims (Grice,

1989; Thomas, 1995) or in this research called

‘Breaking Maxim’

(Dornerus,

2005:6).

The data were taken from three episodes of

Friends

in Season 2. There

were episode 1:

The one with Ross’ New Girlfriend

[21:45], episode 3: T

he one

where Mr. Heckles Dies

[21:04], and episode 7:

The one where Ross Finds Out

(54)

From those three episodes, there were 189 breaking maxims that were

found in verbal humor. There are five categories of breaking maxims:

Violating,

Flouting, Infringing, Opting Out,

and

Suspending

(Dornerus, 2005). The Table 4.1

below illustrates the findings based on the category of breaking maxims that are

applied on sitcom

Friends

.

Table 4.1 Category of Breaking Maxims in Verbal Humor

According to the findings,

Violating

was the category of breaking maxims

that was mostly used 51.9%, by the characters in

Friends

whereas the least

number category of breaking maxims was

Opting Out

with 0.5% which was

slightly different from

Suspending

1.6%.

Flouting

is the breaking maxim, which

has the function to create humor (Thomas, 1995), was surprisingly being the

second category that was frequently used by the characters in

Friends

with 36% or

approximately around 60 times appeared in the show.

Infringing

was rarely used

to create verbal humor in this sitcom and there were only 10% used.

To show the readers how these categories of breaking maxims were applied in

sitcom

Friends

, the findings were discussed further in the following paragraphs.

The discussions below include the cases of breaking maxims in verbal humor of

No. Categories of

Breaking Maxims

Frequency Percentage

Gambar

Figure 2.1 An advertisement in a department store
Figure 3.1 an Excerpt from the Transcript to Identify the Verbal Humor
Figure 3.2 an Excerpt from the Transcript to Identify the Breaking Maxims
Table 3.1 Excerpt and Table of Breaking Maxims in Verbal Humor
+4

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