View of The Effect of Price, Product Quality, and Promotion on The Purchasing Decision of MS Glow Products at MS Glow Tulungagung Branch Agent
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Simultaneously, the effect of Promotion Mix, price, and service quality on students’ decision to select Universitas Budi Luhur are 87.6%, while the remaining variables outside the
Resultt of Reliability Test Table 8 Result of Reliability Test Variable Cronbach’s Alpha N of Items Description Quality of the Product 0,879 12 Reliable Price 0,707 7 Reliable
Namun dalam penelitian ini diukur melalui faktor product quality kualitas produk, price harga, dan promotion promosi terhadap purchase intention minat beli konsumen.. Salah satu faktor
This value is smaller than 0.05 or the significance value F table, so that Ho is rejected and Ha is accepted, it means that simultaneously there is a significant influence on Product
The test results state that promotion factors, product quality, menu diversity have a positive and significant influence on purchasing decisions at street vendors in Surabaya in the new
The results of this study indicate that price has a positive and significant effect on customer satisfaction at Home Smart Rantauprapat, product quality is proven to have a positive
On the basis of the explanation above, this research hypothesis can be formulated as follows: H1 : Product quality has a significant effect on price High product quality can build
International Journal of Economics, Bussiness and Accounting Research IJEBAR Page 576 Hypothesis H1: Product quality, promotion and service simultaneously have a significant effect
