Moving Average
Moving Average
And
And
Exponential
Exponential
Smoothing
Moving Averages
Moving Averages
n
Simple moving average =
demand in previous
n
periods
Moving average
methods consist of
computing an average of the most recent
n
data values for the time series and
using this average for the forecast of the
next period.
Wallace Garden Supply’s
Wallace Garden Supply’s
Three-Month Moving Average
Three-Month Moving Average
Month
Actual
Shed
Sales
Three-Month
Moving Average
January
10
You’re manager of a museum
store that sells historical
replicas. You want to forecast
sales (000) for
2003
using a
3
-period moving average.
1998
4
1999
6
2000
5
2001
3
2002
7
Moving Average
Moving Average
Example
Moving Average
Moving Average
Solution
Solution
Time Response
Y
i
Moving
Total
(n=3)
Moving
Average
(n=3)
1998
4
NA
NA
1999
6
NA
NA
2000
5
NA
NA
2001
3
4+6+5=15 15/3 = 5
2002
7
Moving Average
Moving Average
Solution
Solution
Time Response
Y
i
Moving
Total
(n=3)
Moving
Average
(n=3)
1998
4
NA
NA
1999
6
NA
NA
2000
5
NA
NA
2001
3
4+6+5=15 15/3 = 5
2002
7
6+5+3=14 14/3=4 2/3
Moving Average
Moving Average
Solution
Solution
Time Response
Y
i
Moving
Total
(n=3)
Moving
Average
(n=3)
1998
4
NA
NA
1999
6
NA
NA
2000
5
NA
NA
2001
3
4+6+5=15 15/3=5.0
2002
7
6+5+3=14 14/3=4.7
95 96 97 98 99 00
Year
Sales
2
4
6
8
Actual
Forecast
Moving Average
Moving Average
Graph
Weighted Moving
Weighted Moving
Averages
Averages
Weighted moving averages
use weights
to put more emphasis on recent periods.
(weight for period
n
) (demand in period
n
)
∑ weights
Weighted moving average =
Calculating Weighted
Calculating Weighted
Moving Averages
Moving Averages
Weights
Applied
Period
3
Last month
2
Two months ago
1
Three months ago
3*Sales last month +
2*Sales two months ago +
1*Sales three
months ago
Wallace Garden’s Weighted
Wallace Garden’s Weighted
Three-Month Moving Average
Three-Month Moving Average
Month
Actual
Shed
Sales
Three-Month Weighted
Moving Average
10
[3*19+2*16+1*13]/6 = 17
•
Used when trend is present
•
Older data usually less
important
•
Weights based on intuition
•
Often lay between 0 & 1, & sum
to 1.0
•
Equation
WMA =
WMA =
Σ
Σ
(Weight for period n
(Weight for period
n
) (Demand in period n
) (Demand in period
n
)
)
Σ
Σ
Weights
Weights
Weighted Moving
Weighted Moving
Average Method
Actual Demand, Moving
Actual Demand, Moving
Average, Weighted Moving
Average, Weighted Moving
Average
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Month
•
Increasing
n
makes
forecast less sensitive to
changes
•
Do not forecast trend
well
•
Require much historical
data
© 1984-1994 T/Maker Co.