The Effect of Perceived Greenwash on Green Trust with Green Perceived Risk and Green Perceived Value as Mediating Variables: Study on Danone-Aqua Indonesia
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trustworthy information, companies should provide reliable information for their consumers in order to reduce their customers’ perceived risk (Peattie, 1992)2. It
(2010), The impact of perceived value onbehavior intention: an empirical study , Journal of Global Business
trust and green purchase intentions in order to develop a research framework to enhance. green
Pada analisis Path Pengaruh variable Green perceived risk (X2) dalam terhadap variable Green purchase intention (Y) sebesar -0,031 sedangkan dalam uji t
Previous studies proven there is positive and significant relationship between trust and perceived value towards purchase intention, which means if trust and perceived value are
THE INFLUENCE OF CUSTOMER PERCEIVED VALUE AND CUSTOMER TRUST ON CUSTOMER LOYALTY IN J&T DELIVERY SERVICES BENGKALIS Name : Mira Ernila Wati Reg.Number : 5404181139 Advisor :
The effect of online trust in mediating risk perception on repurchase intention Based on the results of the Sobel test, it is known that the online trust variable mediates the
Abadi Universiti Teknologi Malaysia Abstract The purpose of this study is to investigate the effect of service quality, trust and customer perceived value on customer loyalty in