x ABSTRAK
Muhammad Yusuf Jusman, 2021. Studi Pemenuhan Kebutuhan Warga Kota Makassar Melalui Jasa Ojek Online dimasa Pandemi Covid-19, Skripsi Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Makassar. Pembimbing I Muhammad Ikram Idrus, dan Pembimbing II Warda.
Penelitian ini bertujuan untuk mengetahui dan menjelaskan tentang pemenuhan kebutuhan warga Kota Makassar di masa pandemi Covid-19 melalui penggunaan jasa Ojek Online. Jenis penelitian yang digunakan adalah kuantitatif dengan pendekatan deskriptif, dan mengumpulkan data berdasarkan hasil observasi dan wawancara pada 100 orang responden pengguna jasa ojek online serta teknik analisis kualitatitif deskriptif.
Hasil penelitian menunjukkan bahwa warga Kota Makassar dapat terpenuhi kebutuhannya dengan baik melalui penggunaan jasa ojek online dimasa pandemic covid-19.
Kata Kunci : Pemenuhan kebutuhan, Ojek Online
xi ABSTRACK
Muhammad Yusuf Jusman, 2021. Study of Meeting the Needs of Makassar City Residents Through Ojek Online Services during the Covid-19 Pandemic, Thesis of Development Economics Study Program, Faculty of Economics and Business, University of Muhammadiyah Makassar. Guide I Muhammad Ikram Idrus, and Guide II Warda.
This research aims to find out and explain about meeting the needs of makassar city residents during the Covid-19 pandemic through the use of Ojek Online services. The type of research used is quantitative with a descriptive approach, and collects data based on the results of observations and interviews on 100 respondents to online motorcycle taxi service users as well as descriptive kualitatitive analysis techniques.
The results showed that the citizens of Makassar City can be fulfilled their needs well through the use of online motorcycle taxi services during the covid-19 pandemic.
Keywords: Fulfillment Study, Online Ojek, Covid-19
