Analisis Pengaruh Harga dan Faktor Psikologis Konsumen Terhadap Pengambilan Keputusan Nasabah Memilih Tabungan Haji Di Bank Muamalat Cabang Tanjung Balai

(1)

Lampiran I.

Kuisioner

SEKOLAH PASCASARJANA

UNIVERSITAS SUMATERA UTARA

NAMA : ZULFA KHAIRINA BATUBARA

NIM: 097019075

J u d u l

: Analisis Pengaruh Harga dan Faktor Psikologis Konsumen

Terhadap Pengambilan Keputusan Nasabah Memilih Tabungan

Haji di Bank Muamalat Cabang Tanjung Balai

Tanggal Pengisian

: ……….

PETUNJUK PENGISIAN:

Di bawah ini ada beberapa kelompok pertanyaan yang semuanya berkaitan

dengan keputusan nasabah memilih tabungan haji di Bank Muamalat Cabang

Tanjung Balai. Bapak/Ibu/Saudara/I kami harapkan untuk memberikan penilaian

terhadap pertanyaan tersebut sesuai dengan pendapat dan pandangan

Bapak/Ibu/Saudara/i.

A. Profil Responden

(Kami Menjamin Kerahasiaan Informasi Bapak/Ibu/Saudara/i serta tidak

dimanfaatkan untuk tujuan lain)

Nama

:

Jenis Kelamin

: [1] Pria [2] Wanita

Usia

: ... tahun

Profesi / Pekerjaan

: [1] PNS

(2)

B. Isilah jawaban berikut sesuai dengan pendapat Bapak/Ibu/Saudara/i,

dengan cara memberikan tanda (

√) pada kolom yang tersedia. Adapun

makna tanda tersebut adalah sebagai berikut:

2. Bank memberikan pembagian hasil usaha jasa pada

nasabah

3. Persyaratan yang harus dipenuhi mudah

4. Biaya administrasi yang dibebankan ringan

Motivasi (

X

2

)

5. Adanya rasa bahwa sudah wajib untuk menjalankan

ibadah haji

6. Rasa kesempurnaan agama yang belum lengkap bila

tidak menunaikan ibadah haji

7. Keluarga yang menyarankan memilih bank muamalat

8. Memilih bank muamalat karena murni syariah

9. Lokasi bank di tengah kota jadi mudah dijangkau

10. Membayar tabungan bisa di berbagai tempat

11. Ada pengaruh dan masukan dari orang lain

Persepsi Konsumen (

X

₃

₎

12. Bank muamalat merupakan pelopor bank syariah di

Indonesia

13. Bank muamalat cukup dikenal di masyarakat

14. Perasaan puas dengan pelayanan bank muamalat

15. Pegawai bank muamalat sangat ramah, santun dan

bermasyarakat

Belajar/Pembelajaran (

X

₄

₎

16. Tingkat pemahaman pelanggan mengenai bank

muamalat cukup baik

17. Menyadari bahwa urusan ibadah harus sesuai syariah

19. Membandingkan tabungan haji di bank muamalat

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ITEM

I N D I K A T O R

V A R I A B E L

SS S RG TS STS

20. Keyakinan memilih bank dengan tepat

Kepercayaan dan Sikap (

X

₅

₎

21. Kepercayaan menabung di bank muamalat halal

karena menerapkan sistem syariah

22. Memilih tempat menabung yang tepat untuk ibadah

haji

23. Percaya bahwa menabung di bank muamalat terhindar

dari riba

24. Merasa aman dan nyaman menabung di bank

muamalat

Keputusan Memilih (

Y

₎

25. Nasabah membutuhkan tabungan haji

26. Nasabah ingin untuk memilih tabungan haji di bank

muamalat

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(5)

(6)

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15 2 4 1 4 5 4 4 4.25 4 5 4 3 4 4 5 4.14 4 3 4 4 3.75 5 4 3 4 4 4 4 4 4 4 3 4 4 4 3.75

16 1 4 1 4 4 5 4 4.25 4 5 4 4 3 5 5 4.29 4 4 5 4 4.25 4 5 4 4 4.25 4 4 4 5 4 4 4 4 4 4

17 2 3 1 4 4 5 4 4.25 4 4 3 3 4 4 5 3.86 3 3 4 4 3.5 4 5 3 3 3.75 4 4 4 4 4 3 3 4 4 3.5

18 2 3 1 4 5 4 5 4.5 4 5 5 4 5 5 4 4.57 5 4 5 5 4.75 5 4 4 5 4.5 4 4 4 5 4 4 5 4 4 4.25

19 2 5 1 4 3 5 5 4.25 5 5 5 5 4 5 4 4.71 5 5 5 5 5 3 5 5 5 4.5 5 4 5 5 4.5 5 5 4 5 4.75

20 1 3 3 3 4 4 5 4 4 5 4 4 3 4 4 4 4 4 3 4 3.75 4 4 4 4 4 4 5 4 4 4.5 4 4 5 4 4.25

21 1 4 2 4 5 5 4 4.5 5 4 4 5 4 4 5 4.43 4 5 4 4 4.25 5 5 5 4 4.75 5 5 5 4 5 5 4 5 5 4.75

22 1 5 2 5 4 5 4 4.5 4 5 3 4 3 4 4 3.86 3 4 5 5 4.25 4 5 4 3 4 5 4 5 5 4.5 4 3 4 5 4

23 2 3 2 5 4 4 5 4.5 5 4 4 5 5 4 4 4.43 4 5 5 4 4.5 4 4 5 4 4.25 3 4 3 4 3.5 5 4 4 3 4

24 2 4 3 5 5 5 5 5 5 4 5 5 4 5 5 4.71 5 5 4 4 4.5 5 5 5 5 5 4 4 4 5 4 5 5 4 4 4.5

25 1 5 2 4 5 5 4 4.5 5 4 4 5 4 4 4 4.29 4 5 4 4 4.25 5 5 5 4 4.75 4 5 4 4 4.5 5 4 5 4 4.5

26 1 5 2 4 4 4 5 4.25 4 4 4 3 4 5 5 4.14 4 3 5 5 4.25 4 4 3 4 3.75 5 5 5 5 5 3 4 5 5 4.25

27 1 4 3 5 4 5 4 4.5 4 5 5 4 4 5 4 4.43 5 4 5 4 4.5 4 5 4 5 4.5 5 4 5 5 4.5 4 5 4 5 4.5

28 2 5 1 5 4 4 4 4.25 4 4 5 4 5 4 5 4.43 5 4 4 4 4.25 4 4 4 5 4.25 3 4 3 4 3.5 4 5 4 3 4

29 2 4 1 4 4 5 5 4.5 4 5 4 4 3 5 5 4.29 4 4 4 4 4 4 5 4 4 4.25 4 5 4 5 4.5 4 4 5 4 4.25

30 2 4 1 4 4 4 5 4.25 4 4 4 3 4 4 5 4 4 3 4 4 3.75 4 4 3 4 3.75 5 4 5 4 4.5 3 4 4 5 4

31 1 3 1 4 4 5 4 4.25 4 5 5 4 5 5 4 4.57 5 4 4 4 4.25 4 5 4 5 4.5 5 4 5 5 4.5 4 5 4 5 4.5

32 1 4 1 4 5 4 5 4.5 4 5 4 4 4 3 4 4 4 4 4 4 4 5 4 4 4 4.25 4 4 4 5 4 4 4 4 4 4

33 1 3 2 4 3 5 5 4.25 5 4 4 5 5 4 4 4.43 4 5 5 4 4.5 3 5 5 4 4.25 4 4 4 4 4 5 4 4 4 4.25

34 2 3 3 3 4 4 5 4 5 4 5 5 4 5 5 4.71 5 5 4 4 4.5 4 4 5 5 4.5 4 5 4 5 4.5 5 5 5 4 4.75

35 2 4 3 4 5 5 4 4.5 5 4 4 5 4 4 4 4.29 4 5 5 5 4.75 5 5 5 4 4.75 5 4 5 4 4.5 5 4 4 5 4.5

36 2 3 2 5 4 5 4 4.5 4 4 5 4 4 5 5 4.43 5 4 5 5 4.75 4 5 4 5 4.5 5 4 5 5 4.5 4 5 4 5 4.5

37 2 5 2 5 4 4 5 4.5 4 5 5 4 4 5 4 4.43 5 4 3 4 4 4 4 4 5 4.25 3 4 3 5 3.5 4 5 4 3 4

38 2 3 3 4 5 4 4 4.25 4 4 5 4 5 4 5 4.43 5 4 4 4 4.25 5 4 4 5 4.5 4 4 4 4 4 4 5 4 4 4.25

(8)

40 1 3 3 2 4 4 4 3.5 4 5 4 4 5 5 4 4.43 4 4 5 4 4.25 4 4 4 4 4 5 5 5 5 5 4 4 5 5 4.5

41 2 4 2 4 5 5 5 4.75 4 4 5 5 4 5 4 4.43 5 5 4 4 4.5 5 5 5 5 5 5 4 5 5 4.5 5 5 4 5 4.75

42 2 4 2 4 4 4 4 4 5 4 4 3 4 3 4 3.86 4 3 4 4 3.75 4 4 3 4 3.75 3 4 3 4 3.5 3 4 4 3 3.5

43 1 3 1 4 5 5 5 4.75 5 4 5 4 4 5 5 4.57 5 4 4 4 4.25 5 5 4 5 4.75 4 5 4 5 4.5 4 5 5 4 4.5

44 1 5 2 5 5 4 5 4.75 5 4 4 5 4 4 4 4.29 4 5 5 5 4.75 5 4 5 4 4.5 5 4 5 4 4.5 5 4 4 5 4.5

45 2 4 2 3 5 4 5 4.25 4 4 5 3 4 4 5 4.14 5 3 5 4 4.25 5 4 3 5 4.25 5 4 5 5 4.5 3 5 4 5 4.25

46 1 3 2 4 4 5 4 4.25 5 4 4 5 3 4 3 4 4 5 4 4 4.25 4 5 5 4 4.5 4 5 4 4 4.5 5 4 5 4 4.5

47 1 5 2 5 5 5 4 4.75 4 4 5 4 4 5 5 4.43 5 4 4 4 4.25 5 5 4 5 4.75 4 4 4 5 4 4 5 4 4 4.25

48 2 4 1 5 5 5 5 5 4 5 5 4 4 5 4 4.43 5 4 5 5 4.75 5 5 4 5 4.75 5 4 5 5 4.5 4 5 4 5 4.5

49 1 3 3 4 5 4 5 4.5 4 4 5 4 5 4 5 4.43 5 4 5 4 4.5 5 4 4 5 4.5 4 5 4 4 4.5 4 5 5 4 4.5

50 2 4 3 4 5 4 3 4 4 5 4 4 3 5 5 4.29 4 4 4 4 4 5 4 4 4 4.25 5 4 5 5 4.5 4 4 4 5 4.25

51 2 4 2 2 5 4 4 3.75 4 5 5 4 5 5 4 4.57 5 4 4 4 4.25 5 4 4 5 4.5 4 5 4 5 4.5 4 5 5 4 4.5

52 1 4 2 4 4 4 5 4.25 5 4 4 5 4 5 4 4.43 4 5 4 4 4.25 4 4 5 4 4.25 5 4 5 5 4.5 5 4 4 5 4.5

53 2 4 1 4 3 5 5 4.25 5 4 4 5 5 4 4 4.43 4 5 4 4 4.25 3 5 5 4 4.25 5 5 5 4 5 5 4 5 5 4.75

54 1 4 1 3 4 4 5 4 5 4 5 5 4 5 5 4.71 5 5 4 4 4.5 4 4 5 5 4.5 4 5 4 5 4.5 5 5 5 4 4.75

55 2 3 1 4 5 5 4 4.5 5 4 4 5 4 4 4 4.29 4 5 5 4 4.5 5 5 5 4 4.75 5 5 5 4 5 5 4 5 5 4.75

56 2 3 1 5 4 5 4 4.5 4 4 5 4 4 5 5 4.43 5 4 4 4 4.25 4 5 4 5 4.5 4 4 4 5 4 4 5 4 4 4.25

57 2 3 2 5 4 4 5 4.5 4 4 5 4 4 5 5 4.43 5 4 5 5 4.75 4 4 4 5 4.25 5 4 5 5 4.5 4 5 4 5 4.5

58 2 2 1 4 5 4 4 4.25 4 5 5 4 4 5 4 4.43 5 4 5 5 4.75 5 4 4 5 4.5 5 4 5 5 4.5 4 5 4 5 4.5

59 1 3 1 4 4 4 4 4 4 4 5 4 5 4 5 4.43 5 4 3 4 4 4 4 4 5 4.25 4 4 4 4 4 4 5 4 4 4.25

60 2 2 2 2 4 4 4 3.5 4 5 4 4 3 5 5 4.29 4 4 4 4 4 4 4 4 4 4 4 5 4 5 4.5 4 4 5 4 4.25

61 2 4 2 4 5 5 5 4.75 4 5 5 4 5 5 4 4.57 5 4 4 4 4.25 5 5 4 5 4.75 5 4 5 5 4.5 4 5 4 5 4.5

62 2 4 2 4 4 4 4 4 5 5 5 5 4 5 4 4.71 5 5 5 5 5 4 4 5 5 4.5 5 4 5 5 4.5 5 5 4 5 4.75

63 2 3 3 4 5 5 5 4.75 5 4 4 5 5 4 4 4.43 4 5 5 5 4.75 5 5 5 4 4.75 4 5 4 4 4.5 5 4 5 4 4.5

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65 1 3 3 3 5 4 5 4.25 5 4 4 5 4 4 4 4.29 4 5 4 4 4.25 5 4 5 4 4.5 5 4 5 4 4.5 5 4 4 5 4.5

66 2 3 2 4 4 5 4 4.25 4 4 5 4 4 5 5 4.43 5 4 5 5 4.75 4 5 4 5 4.5 4 5 4 5 4.5 4 5 5 4 4.5

67 2 4 2 4 5 4 3 4 5 4 4 5 4 4 4 4.29 4 5 5 4 4.5 5 4 5 4 4.5 5 4 5 4 4.5 5 4 4 5 4.5

68 2 4 2 2 5 4 4 3.75 4 4 5 3 4 4 3 3.86 5 3 4 4 4 5 4 3 5 4.25 4 5 4 5 4.5 3 5 5 4 4.25

69 1 5 2 4 4 4 5 4.25 4 5 5 4 4 4 3 4.14 5 4 4 4 4.25 4 4 4 5 4.25 5 4 5 5 4.5 4 5 4 5 4.5

70 2 3 1 4 3 5 5 4.25 4 4 5 4 5 4 5 4.43 5 4 4 4 4.25 3 5 4 5 4.25 5 5 5 4 5 4 5 5 5 4.75

71 1 4 1 3 4 4 5 4 4 5 4 4 3 5 5 4.29 4 4 5 5 4.5 4 4 4 4 4 4 5 4 5 4.5 4 4 5 4 4.25

72 1 3 2 4 5 5 4 4.5 4 5 5 4 4 5 4 4.43 5 4 5 4 4.5 5 5 4 5 4.75 5 4 5 5 4.5 4 5 4 5 4.5

73 2 5 1 5 4 5 4 4.5 5 5 5 5 4 5 4 4.71 5 5 3 4 4.25 4 5 5 5 4.75 4 5 4 5 4.5 5 5 5 4 4.75

74 2 5 2 5 4 4 5 4.5 5 4 4 5 5 4 4 4.43 4 5 4 4 4.25 4 4 5 4 4.25 5 4 5 4 4.5 5 4 4 5 4.5

75 1 5 1 4 5 4 4 4.25 5 4 5 5 4 5 5 4.71 5 5 4 4 4.5 5 4 5 5 4.75 4 5 4 5 4.5 5 5 5 4 4.75

76 2 4 1 4 4 4 4 4 5 4 4 5 4 4 4 4.29 4 5 5 5 4.75 4 4 5 4 4.25 5 4 5 4 4.5 5 4 4 5 4.5

77 1 5 1 2 4 4 4 3.5 4 4 5 4 4 5 5 4.43 5 4 5 5 4.75 4 4 4 5 4.25 5 5 5 5 5 4 5 5 5 4.75

78 2 5 1 4 5 5 5 4.75 4 4 5 4 4 5 5 4.43 5 4 3 4 4 5 5 4 5 4.75 5 4 5 5 4.5 4 5 4 5 4.5

79 1 4 3 3 4 4 5 4 4 5 5 4 4 5 4 4.43 5 4 4 4 4.25 4 4 4 5 4.25 5 4 5 5 4.5 4 5 4 5 4.5

80 2 3 3 4 5 5 4 4.5 4 4 5 4 5 4 5 4.43 5 4 5 5 4.75 5 5 4 5 4.75 3 4 3 4 3.5 4 5 4 3 4

81 1 3 2 5 4 5 4 4.5 4 5 4 4 3 5 5 4.29 4 4 5 4 4.25 4 5 4 4 4.25 4 4 4 5 4 4 4 4 4 4

(10)

Lampiran IV.

HASIL UJI COBA KUISIONER

UJI VALIDITAS DAN RELIABILITAS

Reliability

Scale: ALL VARIABLES

Case Processing Summary

N %

Cases Valid 30 100.0

Excludeda 0 .0

Total 30 100.0

a. Listwise deletion based on all variables in the procedure.

Reliability Statistics

Cronbach's Alpha N of Items

.713 4

Item Statistics

Mean Std. Deviation N

H1 4.0000 .52523 30

H2 4.4333 .50401 30

H3 4.4333 .50401 30

H4 4.5000 .50855 30

Item-Total Statistics

Scale Mean if Item

Deleted

Scale Variance if

Item Deleted

Corrected

Item-Total Correlation

Cronbach's Alpha if

Item Deleted

H1 13.3667 1.068 .762 .423

H2 12.9333 1.444 .391 .681

H3 12.9333 1.444 .391 .681

(11)

Scale Statistics

Mean Variance Std. Deviation N of Items

17.3667 2.171 1.47352 4

Reliability

Scale: ALL VARIABLES

N %

Excludeda 0 .0

Total 30 100.0

.762 7

Item Statistics

M1 4.0667 .58329 30

M2 4.2000 .55086 30

M3 4.2667 .58329 30

M4 4.0667 .58329 30

M5 4.0333 .49013 30

M6 4.4667 .50742 30

(12)

Scale Mean if Item

Deleted

Scale Variance if

Item Deleted

Corrected

Cronbach's Alpha if

Item Deleted

M1 25.3667 4.240 .553 .716

M2 25.2333 4.599 .426 .744

M3 25.1667 4.351 .501 .728

M4 25.3667 4.516 .425 .745

M5 25.4000 4.869 .370 .754

M6 24.9667 4.447 .563 .716

M7 25.1000 4.576 .538 .722

29.4333 5.909 2.43088 7

Reliability

Scale: ALL VARIABLES

N %

Excludeda 0 .0

Total 30 100.0

(13)

Item Statistics

(14)

Item Statistics

B1 4.3333 .54667 30

B2 4.2000 .48423 30

B3 4.1000 .60743 30

B4 4.4000 .49827 30

Scale Mean if Item

Deleted

Scale Variance if

Item Deleted

Corrected

Cronbach's Alpha if

Item Deleted

B1 12.7000 1.528 .510 .664

B2 12.8333 1.661 .497 .673

B3 12.9333 1.306 .606 .602

B4 12.6333 1.689 .447 .698

17.0333 2.516 1.58622 4

Reliability

Scale: ALL VARIABLES

N %

Excludeda 0 .0

Total 30 100.0

(15)

(16)

Item Statistics

KM1 3.9333 .44978 30

KM2 4.2000 .48423 30

KM3 4.5000 .50855 30

KM4 4.3333 .47946 30

Scale Mean if Item

Deleted

Scale Variance if

Item Deleted

Corrected

Cronbach's Alpha if

Item Deleted

KM1 13.0333 1.344 .534 .693

KM2 12.7667 1.426 .382 .774

KM3 12.4667 1.085 .716 .578

KM4 12.6333 1.275 .552 .682

(17)

Lampiran V.

ANALISIS DESKRIPTIF

Frequencies

Statistics

J.Kelamin Usia Pekerjaan

N Valid 82 82 82

Missing 0 0 0

Mean 1.59 3.80 1.87

Mode 2 3 1a

Std. Deviation .496 .867 .782

Variance .246 .752 .611

a. Multiple modes exist. The smallest value is shown

Frequency Table

J.Kelamin

Frequency Percent Valid Percent Cumulative Percent

Valid laki-laki 34 41.5 41.5 41.5

perempuan 48 58.5 58.5 100.0

Total 82 100.0 100.0

Usia

Valid antara 21 - 30 tahun 3 3.7 3.7 3.7

antara 31 - 40 tahun 31 37.8 37.8 41.5

antara 41 - 50 tahun 27 32.9 32.9 74.4

lebih 50 tahun 21 25.6 25.6 100.0

Total 82 100.0 100.0

Pekerjaan

(18)

Karyawan Swasta 36 43.9 43.9 75.6

Pengusaha/UKM 20 24.4 24.4 100.0

Total 82 100.0 100.0

Frequencies

Statistics

Harga1 Harga2 Harga3 Harga4

N Valid 82 82 82 82

Missing 0 0 0 0

Mean 4.06 4.37 4.43 4.43

Mode 4 4 4 4

Std. Deviation .775 .578 .522 .545

Variance .601 .334 .272 .297

Frequency Table

Harga1

Valid 2 5 6.1 6.1 6.1

3 7 8.5 8.5 14.6

4 48 58.5 58.5 73.2

5 22 26.8 26.8 100.0

Total 82 100.0 100.0

Harga2

Valid 3 4 4.9 4.9 4.9

4 44 53.7 53.7 58.5

5 34 41.5 41.5 100.0

(19)

Harga3

Valid 3 1 1.2 1.2 1.2

4 45 54.9 54.9 56.1

5 36 43.9 43.9 100.0

Total 82 100.0 100.0

Harga4

Valid 3 2 2.4 2.4 2.4

4 43 52.4 52.4 54.9

5 37 45.1 45.1 100.0

Total 82 100.0 100.0

Frequencies

Statistics

motivasi1 motivasi2 motivasi3 motivasi4 motivasi5 motivasi6 motivasi7

N Valid 82 82 82 82 82 82 82

Missing 0 0 0 0 0 0 0

Mean 4.40 4.45 4.52 4.27 4.15 4.51 4.39

Mode 4 4 5 4 4 5 4

Std. Deviation .493 .501 .549 .629 .631 .550 .561

Variance .243 .251 .302 .396 .398 .302 .315

Frequency Table

motivasi1

Valid 4 49 59.8 59.8 59.8

5 33 40.2 40.2 100.0

(20)

motivasi2

Valid 4 45 54.9 54.9 54.9

5 37 45.1 45.1 100.0

Total 82 100.0 100.0

motivasi3

Valid 3 2 2.4 2.4 2.4

4 35 42.7 42.7 45.1

5 45 54.9 54.9 100.0

Total 82 100.0 100.0

motivasi4

Valid 3 8 9.8 9.8 9.8

4 44 53.7 53.7 63.4

5 30 36.6 36.6 100.0

Total 82 100.0 100.0

motivasi5

Valid 3 11 13.4 13.4 13.4

4 48 58.5 58.5 72.0

5 23 28.0 28.0 100.0

(21)

motivasi6

Valid 3 2 2.4 2.4 2.4

4 36 43.9 43.9 46.3

5 44 53.7 53.7 100.0

Total 82 100.0 100.0

motivasi7

Valid 3 3 3.7 3.7 3.7

4 44 53.7 53.7 57.3

5 35 42.7 42.7 100.0

Total 82 100.0 100.0

Frequencies

Statistics

Persepsi1 Persepsi2 Persepsi3 Persepsi4

N Valid 82 82 82 82

Missing 0 0 0 0

Mean 4.52 4.27 4.34 4.27

Mode 5 4 4 4

Std. Deviation .549 .629 .633 .446

Variance .302 .396 .400 .199

Frequency Table

Persepsi1

Valid 3 2 2.4 2.4 2.4

4 35 42.7 42.7 45.1

5 45 54.9 54.9 100.0

(22)

Persepsi2

Valid 3 8 9.8 9.8 9.8

4 44 53.7 53.7 63.4

5 30 36.6 36.6 100.0

Total 82 100.0 100.0

Persepsi3

Valid 3 7 8.5 8.5 8.5

4 40 48.8 48.8 57.3

5 35 42.7 42.7 100.0

Total 82 100.0 100.0

Persepsi4

Frequency Percent Valid Percent

Cumulative

Percent

Valid 4 60 73.2 73.2 73.2

5 22 26.8 26.8 100.0

Total 82 100.0 100.0

Frequencies

Statistics

Belajar1 Belajar2 Belajar3 Belajar4

N Valid 82 82 82 82

Missing 0 0 0 0

Mean 4.37 4.43 4.27 4.52

Mode 4 4 4 5

Std. Deviation .578 .522 .629 .549

(23)

Frequency Table

Belajar1

Valid 3 4 4.9 4.9 4.9

4 44 53.7 53.7 58.5

5 34 41.5 41.5 100.0

Total 82 100.0 100.0

Belajar2

Valid 3 1 1.2 1.2 1.2

4 45 54.9 54.9 56.1

5 36 43.9 43.9 100.0

Total 82 100.0 100.0

Belajar3

Valid 3 8 9.8 9.8 9.8

4 44 53.7 53.7 63.4

5 30 36.6 36.6 100.0

Total 82 100.0 100.0

Belajar4

Valid 3 2 2.4 2.4 2.4

4 35 42.7 42.7 45.1

5 45 54.9 54.9 100.0

(24)

Frequencies

Statistics

Sikap1 Sikap2 Sikap3 Sikap4

N Valid 82 82 82 82

Missing 0 0 0 0

Mean 4.39 4.33 4.39 4.61

Mode 4a 4 4a 5

Std. Deviation .624 .473 .624 .491

Variance .389 .224 .389 .241

Frequency Table

Sikap1

Valid 3 6 7.3 7.3 7.3

4 38 46.3 46.3 53.7

5 38 46.3 46.3 100.0

Total 82 100.0 100.0

Sikap2

Valid 4 55 67.1 67.1 67.1

5 27 32.9 32.9 100.0

Total 82 100.0 100.0

Sikap3

Valid 3 6 7.3 7.3 7.3

4 38 46.3 46.3 53.7

5 38 46.3 46.3 100.0

(25)

Sikap4

Valid 4 32 39.0 39.0 39.0

5 50 61.0 61.0 100.0

Total 82 100.0 100.0

Frequencies

Statistics

KepMembeli1 KepMembeli2 KepMembeli3 KepMembeli4

N Valid 82 82 82 82

Missing 0 0 0 0

Mean 4.27 4.52 4.33 4.39

Mode 4 5 4 4a

Std. Deviation .629 .549 .473 .624

Variance .396 .302 .224 .389

Frequency Table

KepMembeli1

Valid 3 8 9.8 9.8 9.8

4 44 53.7 53.7 63.4

5 30 36.6 36.6 100.0

Total 82 100.0 100.0

KepMembeli2

Valid 3 2 2.4 2.4 2.4

4 35 42.7 42.7 45.1

5 45 54.9 54.9 100.0

(26)

KepMembeli3

Valid 4 55 67.1 67.1 67.1

5 27 32.9 32.9 100.0

Total 82 100.0 100.0

KepMembeli4

Valid 3 6 7.3 7.3 7.3

4 38 46.3 46.3 53.7

5 38 46.3 46.3 100.0

(27)

Lampiran VI.

HASIL ANALISIS REGRESI

Descriptive Statistics

KepMilih 4.3780 .28121 82

Harga 4.3201 .32459 82

Motivasi 4.3857 .22289 82

Persepsi 4.3506 .30646 82

Belajar 4.3963 .30920 82

Sikap 4.3598 .36239 82

Correlations

KepMilih Harga Motivasi Persepsi Belajar Sikap

Pearson

Correlation

KepMilih 1.000 .036 .580 .529 .554 .678

Harga .036 1.000 .292 .285 .604 -.256

Motivasi .580 .292 1.000 .593 .655 -.033

Persepsi .529 .285 .593 1.000 .559 .115

Belajar .554 .604 .655 .559 1.000 -.035

Sikap .678 -.256 -.033 .115 -.035 1.000

Sig. (1-tailed) KepMilih . .375 .000 .000 .000 .000

Harga .375 . .004 .005 .000 .010

Motivasi .000 .004 . .000 .000 .385

Persepsi .000 .005 .000 . .000 .152

Belajar .000 .000 .000 .000 . .378

Sikap .000 .010 .385 .152 .378 .

N KepMilih 82 82 82 82 82 82

Harga 82 82 82 82 82 82

Motivasi 82 82 82 82 82 82

Persepsi 82 82 82 82 82 82

Belajar 82 82 82 82 82 82

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Coefficient Correlationsa

Model Sikap Motivasi Harga Persepsi Belajar

1 Correlations Sikap 1.000 .129 .304 -.182 -.117

Motivasi .129 1.000 .184 -.369 -.490

Harga .304 .184 1.000 -.037 -.564

Persepsi -.182 -.369 -.037 1.000 -.217

Belajar -.117 -.490 -.564 -.217 1.000

Covariances Sikap .001 .000 .000 .000 .000

Motivasi .000 .004 .001 -.001 -.002

Harga .000 .001 .002 -6.873E-5 -.001

Persepsi .000 -.001 -6.873E-5 .002 .000

Belajar .000 -.002 -.001 .000 .003

a. Dependent Variable: KepMilih

Residuals Statisticsa

Minimum Maximum Mean Std. Deviation N

Predicted Value 3.4825 4.8240 4.3780 .26674 82

Std. Predicted Value -3.358 1.672 .000 1.000 82

Standard Error of Predicted

Value .012 .039 .024 .006 82

Adjusted Predicted Value 3.4789 4.8320 4.3788 .26702 82

Residual -.20032 .20647 .00000 .08906 82

Std. Residual -2.179 2.246 .000 .969 82

Stud. Residual -2.263 2.281 -.004 1.010 82

Deleted Residual -.21610 .21307 -.00071 .09694 82

Stud. Deleted Residual -2.328 2.348 -.004 1.021 82

Mahal. Distance .427 13.225 4.939 2.946 82

Cook's Distance .000 .120 .015 .023 82

Centered Leverage Value .005 .163 .061 .036 82

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Coefficientsa

Model

Unstandardized Coefficients

Standardized Coefficients

t Sig.

Correlations Collinearity Statistics

B Std. Error Beta Zero-order Partial Part Tolerance VIF

1 (Constant) _1.004 _.274 _3.669 _.000

Harga -.146 .042 -.168 -3.469 .001 .036 -.370 -.126 .560 1.787

Motivasi .420 .066 .333 6.333 .000 .580 .588 .230 .477 2.097

Persepsi .163 .044 .169 3.440 .002 .529 .363 .152 .577 1.732

Belajar .384 .055 .422 6.942 .000 .554 .623 .252 .357 2.798

Sikap .506 .030 .653 16.830 .000 .678 .888 .611 .877 1.140

a. Dependent Variable: KepMilih

Collinearity Diagnosticsa

Model Dimension Eigenvalue Condition Index

Variance Proportions

(Constant) Harga Motivasi Persepsi Belajar Sikap

1 1 5.983 1.000 .00 .00 .00 .00 .00 .00

2 .009 26.098 .00 .08 .00 .00 .02 .45

3 .004 41.190 .01 .35 .03 .35 .00 .08

4 .002 55.467 .31 .07 .14 .10 .12 .28

5 .002 59.026 .02 .20 .07 .51 .46 .01

6 .001 94.034 .65 .31 .76 .03 .41 .17