DAFTAR PUSTAKA
Buku
Adler, R., & Rodman, G. (2006). Understanding Human Communication (9th ed.). New York: Oxford University Press.
Arikunto, S. (2013). Prosedur Penelitian: Suatu Pendekatan Praktik. Jakarta: Rineka Cipta.
Aronson, E., Wilson, T., Akert, R., & Sommers, S. (2016). Social Psychology (9th ed.). New York: Pearson Education.
Atkin, C., & Rice, R. (2013). Theory and Principles of Public Communication Campaigns. In C. Atkin & R. Rice (Eds.), Public Communication Campaigns
(4th ed., pp. 3–19). Thousand Oaks, London, New Delhi, Church Street: Sage Publications.
Azwar, S. (2015). Reliabilitas dan Validitas (4th ed.). Yogyakarta: Pustaka Pelajar.
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York: Pearson Education.
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(pp. 479–513). New Jersey: Lawrence Erlbaum Associates.
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Gregory, A. (2010). Planning and Managing Public Relations Campaigns: A Strategic Approach (3rd ed.). London: Kogan Page.
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Larson, C. (2010). Persuasion: Reception and Responsibility (12th ed.). Boston: Wadsworth.
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Perloff, R. (2010). The Dynamics of Persuasion: Communication and Attitudes in the 21st Century (4th ed.). New York: Routledge.
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Riduwan, & Sunarto. (2013). Pengantar Statistika untuk Penelitian: Pendidikan, Sosial, Komunikasi, Ekonomi, dan Bisnis. Bandung: Alfabeta.
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Ruslan, R. (2013). Kiat dan Strategi Kampanye Public Relation. Jakarta: Rajawali Press.
Seiter, J. (2009). Persuasion and Social Influence Theories. In S. Littlejohn & K. Foss (Eds.), Encyclopedia of Communication Theory (pp. 745– 749). Thousand Oaks, London, New Delhi, Far East Square: Sage Publications. Shanahan, J. (2009). Learning and Communication. In S. Littlejohn & K. Foss
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Jurnal
Akhmat, G., Zaman, K., Shukui, T., & Sajjad, F. (2014). Does Energy Consumption Contribute to Climate Change? Evidence from Major Regions of the World. Renewable and Sustainable Energy Reviews, 36, 123–134. Areni, C., & Sparks, J. (2005). Language Power and Persuasion. Psychology &
Marketing, 22(6), 507–525.
Asdar, & Badrullah. (2016). Method of Successive Interval in Community Research (Ordinal Transformation Data to Interval Data in Mathematic Education Studies). International Journal of Social Science and Humanities Research, 4(2), 356–363.
Bailey, J. O., Bailenson, J. N., Armel, K. C., Voelker, D., & Reeves, B. (2015). The Impact of Vivid Messages on Reducing Energy Consumption Related to Hot Water Use. Environment and Behavior, 47(5), 570 –592.
Basri, H. (2015). The Effect of Environment Health Campaign Communicator Credibility on Healthy Life: A Study on the Effect of “Ayo Bersih” Campaign Communicator Credibility of City Health Office on Healthy Life Attitude of Housewives as Posyandu Members in Bandar Lampung.
International Conference on Information Technology and Business, (August), 218–225.
Blankenship, K., & Craig, T. (2007). Language and Persuasion: Tag Questions as Powerless Speech or as Interpreted in Context. Journal of Experimental Social Psychology, 43(1), 112–118.
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Blondé, J., & Girandola, F. (2016). Revealing the Elusive Effects of Vividness: A Meta-Analysis of Empirical Evidences Assessing the Effect of Vividness on Persuasion. Social Influence, 11(2), 111–129.
Bradac, J., Bowers, J., & Courtright, J. (1979). Three Language Variables in Communication Research: Intensity, Immediacy, And Diversity. Human Communication Research, 5(3), 257–269.
Chang, C.-T. (2012). Are Guilt Appeals a Panacea in Green Advertising?
International Journal of Advertising, 31(4), 741–771.
Cornelis, E., Cauberghe, V., & DePelsmacker, P. (2014). The Inoculating Effect
of Message Sidedness on Adolescents’ Binge Drinking Intentions: The
Moderating Role of Issue Involvement. Journal of Drug Issues, 44(3), 254– 268.
Dong, Z. (2015). How to Persuade Adolescents to Use Nutrition Labels: Effects of Health Consciousness, Argument Quality, and Source Credibility. Asian Journal of Communication, 25(1), 84–101.
Fischer, R., Akin, A., White, B., Arant, D., Chamberlain, T., & Bolton, S. (2013). The Smallest User Campaign to Decrease Energy Consumption in Two Mid-South Neighborhoods: A Field Experiment. Public Relations Review, 39(4), 391–393.
Gibbons, P., Busch, J., & Bradac, J. (1991). Powerful versus Powerless Language: Consequences for Persuasion, Impression Formation, and Cognitive
Response. Journal of Language and Social Psychology, 10(2), 115–133. Graton, A., Ric, F., & Gonzalez, E. (2016). Reparation or Reactance? The
Influence of Guilt on Reaction to Persuasive Communication. Journal of Experimental Social Psychology, 62, 40–49.
Hallahan, K., Holtzhausen, D., Ruler, B., Verčič, D., & Sriramesh, K. (2007).
Defining Strategic Communication. International Journal of Strategic Communication, 1(1), 3–35.
Hilda. (2015). Pengaruh Tayangan Iklan Earth Hour tentang Penggunaan Energi di Televisi terhadap Pengetahuan dan Sikap Siswa Siswi SMP Negeri 10 Samarinda. eJournal Ilmu Komunikasi, 3(4), 44–57.
McKeever, B., Pressgrove, G., McKeever, R., & Zheng, Y. (2016). Toward a Theory of Situational Support: A Model for Exploring Fundraising, Advocacy and Organizational Support. Public Relations Review, 42(1), 219– 222.
Miller, N., Maruyama, G., Beaber, R. J., & Valone, K. (1976). Speed of Speech and Persuasion. Journal of Personality and Social Psychology, 34(4), 615– 624.
Moser, S. (2016). Reflections on Climate Change Communication Research and Practice in the Second Decade of the 21st Century: What More is There to Say? WIREs Climate Change, 7(3), 345–369.
Moyer-Gusé, E. (2008). Toward a Theory of Entertainment Persuasion: Explaining the Persuasive Effects of Entertainment-Education Messages.
Communication Theory, 18(3), 407–425.
Campaigns for the “Equality Agenda.” Public Relations Review, 39(4), 387– 390.
Olexsak, S., & Meier, A. (2014). The Electricity Impacts of Earth Hour: An International Comparative Analysis of Energy-Saving Behavior. Energy Research and Social Science, 2(0), 159–182.
Renner, S., Lindenmeier, J., Tscheulin, D., & Drevs, F. (2013). Guilt Appeals and Prosocial Behavior: An Experimental Analysis of the Effects of Anticipatory Versus Reactive Guilt Appeals on the Effectiveness of Blood Donor Appeals. Journal of Nonprofit & Public Sector Marketing, 25(3), 237–255. Sarrina, S.-C. (2014). Fear Appeals and College Students’ Attitudes and
Behavioral Intentions toward Global Warming. The Journal of Environmental Education, 45(4), 243–257.
Sison, M. (2013). Creative Strategic Communications: A Case Study of Earth Hour. International Journal of Strategic Communication, 7(4), 227–240. Snyder, L. (2007). Health Communication Campaigns and Their Impact on
Behavior. Journal of Nutrition Education and Behavior, 39(2), S32–S40. Zebregsa, S., Putteab, B., Neijensa, P., & Graafa, A. (2014). The Differential
Impact of Statistical and Narrative Evidence on Beliefs, Attitude, and Intention: A Meta-Analysis. Health Communication, 30(3), 282–289.
Lain-lain
Asosiasi Penyelenggara Jasa Internet Indonesia & Pusat Kajian Komunikasi Universitas Indonesia. (2015). Profil Pengguna Internet Indonesia 2014. Jakarta.
