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Memuat.... (Lihat teks lengkap sekarang)

Unduh sekarang ( 4 Halaman )

Teks penuh

(1)

UAS

SEMESTER GENAP

2016-2017

(2)

DUE: UAS DAY

 Select a topic that interests your group. The

topic could be anything that covers international marketing.

 Choose an international/mnc company that

could be applied to the topic you have chosen

 Analyze their marketing strategies (include

their marketing mix, STP, strategies of

marketing), and how they succeed in Indonesia

 Present your idea on May 11, 2017 (in PPT

(3)

Writing technique

 Follow the journal format as attached  The paper consists of

 Daftar Isi

 Abstract: Bhs Indonesia dan Inggris

1. Introduction

2. Company’s profile

3. Analysis of company’s marketing strategies 3.1. STP strategies

3.2. Marketing mix analysis

4. Conclusion and recommendation Daftar Pustaka

Lampiran

12/2/17

(4)

Use appendix to insert examples of ads,

products, price, place (marketing mix

components)

Use tables and figures on your paper

Use references to cite your work

12/2/17

Referensi

Unduh sekarang ( PPTX - 4 Halaman - 70.23 KB )

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