TAP CHi CONG THtfdNB
THlJC TRANG VA GIAI PHAP PHAT TRIEN SAN PHAM DU LICH BEN VCfNG
TAI TINH BINH PHlTdC
• DANG HLfU GIANG
T 6 M TAT:
SSn pham du lich Iu6n difdc coi \h vS'n d^ c^t 15i ciia nen kinh te djch vu can di^Oc chii trpng dau ttf nghien ciJu. Tuy nhien, de c6 th^ bien nhffng tiem nang du lich to Idn ciia Binh Phd6c thanh cd hoi Men thifc cua du lich vdi nhiyng ddng gdp cu the v^o phat tri^n kinh t^ - xa hOi ciia dia phifdng 1& mgt trong nhiJng nhiem vu cln thi^t. Trong b6^i cdnh tren, viec nghien ciJu xay difng va phat trien san pham du lich tinh Binh Phifdc la he't sffc quan trong. Bai vie't phan tich thifc trang v^ gidi phdp phat trien san pham du lich ben vifng tai tinh Binh Phifdc.
Tit khda: Sdn phim du lich, chien lifdc phdt tri^n du lich, doanh nghidp du lich, chinh sach ffu tiSn phdt tri^n san ph^m du lich, tinh Binh Phffdc.
1. D$t vS'n d4
Chid'n Iffcfc phdt trien du lich Viet Nam de'n nam 2020, tam nhin de'n nam 2030 da nhan manh: Phat triin hi thd'ng sdn pham du lich cha't Iffdng, d3c sac, da dang va dong bg, co gia tri gia tang cao, dam bdo ddp ffng nhu cau cua khdch du lich npi dia va quo'c te; phdt trien san pham du Heh "xanh", ton trpng ye'u to'tff nhien va van hoa dia phffdng. Binh Phffdc la dia phffdng hoi tu nhilu tilm nang de phdt trien du lich, nhffng tiem ndng nay den nay van chffa phat huy dffde hieu qua trong viec thiic da\ Icinh te - xa hoi tai dia phffdng phdt tnen Dieu nay bupe nganh Du lich tinh Binh Phffdc can phai de ra nhieu giai phap dong bg de tffng bffde md Id'i cho du lich phat
trien ben vffng, ddng gdp vao mue tieu phdt trien eiia tinh trong thdi gian tdi.
Tuy nhien, de co the bien nhffng tiem ndng du lich to Idn ciia Binh Phffdc thanh cd hoi hien diifc ciia du lieh vdi nhffng dong gdp cu th^ vao phdt trien kinh te' - xa hpi eiia dia phffdng, mpt trong nhffng nhiem vu quan trong la can thiet phai nghien cffu xay dffng va phdt trien san pham du lich, xdc Up cd sd ly luan cho viec nghien cffu xay dffng va phdt trien cdc san pham du lich;
phan tich danh gid thffe trang va nghien cffu nhu cau, tiem ndng phat trien cdc san pham du lich, de xua't gidi phap phdt trien cdc san pham du iich tai Binh Phffdc mgt cdch ben vffng. Trong boi cdnh tren, viee "Nghien cffu x3y dffng va phdt
QUAN TRj-QUANLY
trien san ph^m du lich tinh Binh Phffdc" la h6't sffc quan trpng va can thid't. Chie'n Iffdc nay cho phep tinh Binh Phffdc chii ddng trong khai thac nhffng l^i thd' v l tiem nang du lich de xay dffng cdc san pham du lich du sffc canh tranh.
2. T^ng quan v l hi$n trang h$ thd'ng san phim du Ijch Bmh Phffdc
Hien nay, Binh Phffdc cd cdc loai hinh san pham du lich dang dffde khai thdc va phat trien chu yd'u', dd la: Du lich sinh thai, du lich van hda, du lich tam linh va du lich cud'i tuan. Toan tinh cd 10 cong ty Iff hanh hoat ddng dffa ddn khdch du lich va 500 cd sd dffde xe'p hang lifu tru du Iich.
Hd thd'ng khdch san, nha nghi tren dia bdn tinh hau he't chi mdi ddp ffng dich vu nghi dffdng, chffa dap ffng cd bdn dich vu phdng an, quay hang lifti nidm. Da so cdc cd sd lffu trii tdp trung d cac khu trung tam huyen, thi xa. Ddi ngCi cdn bd, nhan vien lam vide tai ede cd sd lffu trii cd trinh do chuydn mdn, nghiep vu con tha'p.
Theo Sd Van hda - The thao va Du lich, trong 9 thdng ndm 2019, boat ddng du lich tinh da thu hiit dffde khoang 849.340 Iffdt khdch tham quan, tang 170% so vdi ciang ky 2018. Trong do, khdch ndi dia 818.420 Iffdt khach, tang 171%; khdch qu6'c td'30.920 Iffdt khdch, tang 140%; doanh thu dat khodng 535 ty dong, tang 104% so vdi ciing ky2018.
Dinh hffdng ve cac chi tidu phdt trien: Dd'n nam 2020, td'ng so'khdch du lich dat hdn 423.000 Iffdt, trong dd khach qud'c td' dat 65.000 Iffdt va khdch npi dia dat 358.000 Iffdt. Td'c do tang trffdng binh quan giai doan 2010 - 2020 dat 10,39'^/nam (to'ng sd'khdch), 13,18''"'/nam (khach qu^c te') va 9,9''™/nam (khdch npi dia).
Viec phat trien du lich trong thdi gian qua con mgt sd' han chd' la do cong tac lap quy hoach tong the' va chi tie't chffa kip thdi; phat trie'n du heh trong quy hoach chffa phii hdp vdi tinh hinh thffe td' tai dia phffdng; hieu qua sit dung von dau tff chffa cao, kha nang.
Vdi nhffng ldi the' du lich san cd, Iffdng du khdch de'n vdi Binh Phffdc trung binh dat khoang 200-250 ngan Iffdt ngffdi/nam. Tuy nhien, ket qua nay vIn chffa phan dnh diing tilm nang du lich sdn cd ciia tinh va nganh Du lich Binh Phffdc vdn
chffa tao dffde da'u an tren ban do du lich cd nffdc.
Ngay 11/7/2017, tinh uy Binh Phffdc ban hanh Ke"hoach sd'71-KH/TU thiic hien Nghi quyet so' 08-NQ/TW ngay 16/1/2017 ciia Bp Chinh tri ve phdt trien du lich trd thanh nganh kinh td' miii nhpn. Theo do, phan dau de'n nam 2025, du lich Binh Phffdc thffe sff la nganh kinh te' miii nhgn, la mdt trong nhffng tinh co the manh phdt tri^n du lich hang dau viing Ddng Nam bd va Tay Nguyen.
3. Tong quan phffdng phap nghien cffu Cdc phffdng phdp chu ye'u se dffde dp dung trong vide thffe hidn nhiem vu nghidn cffu bao gom:
- Phi/dng phap phan tich tong hdp va phan tich he thd'ng: Nghien cffu phdt trien cac san pham du lich lien quan chat che de'n tdi tai nguydn, cdc dieu kien tff nhidn, kinh te' - xa hdi, thi tru'dng.
- Phffdng phdp dieu tra thffe dia: Mue dieh kiem tra chinh ly va bd sung tff lieu; doi chie'u va len danh muc cu the cdc dd'i tffdng nghidn cffu;
sd bp danh gid cdc dilu kien, ye'u to' dnh hifdng dd'n viec hinh thanh cdc san pham du lich cu the' tren dia ban tinh Binh Phffdc.
- Phffdng phap tho'ng kd: Phffdng phdp thd'ng ke dffde thifc hien trong vide danh gid hien trang thi trffdng du heh, san pham du lich, tai nguyen du lieh.
- Phffdng phdp dieu tra xa hdi hgc: Nghien cffu
"cau" cua thi trffdng dd'i vdi cde loai san pham du lich cd khd nang phdt trien d Binh Phffdc, eung nhff khd nang td chffc "tieu thu" ciia cdc doanh nghiep du lich, dac bidt la doanh nghidp IQ hanh.
4. Kd't qua va thao lu$n
De' nganh Du lich ciia tinh phdt trien dat muc tieu ma tinh de ra: "Thu nhap tff hoat dpng du lich ciia tinh Binh Phffdc nam 2020 dat 65,20 trieu USD. To'c dd tdng trffdng binh quan dat 31,63%/nam (giai doan 2016 - 2020). GDP tff du lich va ty trgng ciia du lich trong cd ca'u kinh td' qud'c dan cua du lich Binh Phffdc nam 2020 dat 45,64 trieu USD (chie'm ty trpng 2,37% GDP tinh Binh Phffdc)..."(1). De' dat dffde muc tieu chid'n Iffdc trdn, ddi hoi Du lich Binh Phffdc phai thffe hien nhieu giai phdp dong bd, trong dd cd mpt so' giai phap chinh sau:
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TAPGHiCONtlHIflfNG
4.1. Giai phap ve chinh sach de phat trid'n san ph^m du lich, d^c bi$t la san phd^m du lich d^c thu
4.L1. Chinh sdch ho trd phdt trien san phdm du lich
- Hoan thidn kd't ca'u ha tang, trong do chii trgng diu tff ha t^ng cho phat irie'n du lieh. Hidn nay, tren dia ban tinh cd 111/111 xa, phffdng, thi trd'n dIu cd dffdng dd'n tmng tam hanh chinh, hau he't deu dffde nhifa hoa. Cd 9 ben xe hoat ddng trai deu khap cdc huyen, thi vdi 70 tuye^n hoat dpng thifdng xuyen. Cac tuye'n tinh Id ndi eac huyen, thi vdi nhau theo the lien hoan ra't thuan tidn van ehuyen khdch di de'n cac diem du Iich trong va ngoai tinh. Tren dia ban tinh ed Nha mdy Thijy didn Thac Md, Nha mdy Thiiy dien Can Ddn, Nha mdy Thuy didn Srok Phii Midng. He thd'ng cap nffdc va cac cdng trinh nffdc sach ndng thdn dffde dau tff ed ban dap ffng tot nhu cau sinh hoat ciia nhan ddn. He thd'ng bffu chinh vien thdng bao dam thdng tin lien lac thdng sud't de'n ta't ca cac xa, phffdng, thi tra'n, cac diem du lieh trdn dia ban tinh. Thffe hien xa hdi hda dau tff.
4.1.2. Chinh sdch ve thue
Uu tidn, midn gidm thue', khdng thu thud' cd gidi han nham thu hut dau tff, lam thay doi cd ca'u d^u tff vao phdt trie'n san pham du lieh Binh Phffdc, dac bidt d nhffng khu vffc con hoang sd ndi tai nguyen du lich chifa dffde khai thac; phdt trien cde loai hinh, sdn pham du lich va ede hinh thffe kinh doanh du lieh mdi ed khd nang lam tang thdi gian lffu trii ciua khdch, ha'p dan dau tff, tang kha nang tham gia ciia cpng ddng vao hoat ddng du lieh tren dia ban tinh Binh Phffdc. Mien gidm thue', eho cham tien thud', gidm tien thue'da't, cho vay vdi lai sua't ffu dai dd'i vdi cdc dff dn phat trien sdn pham du Iich dac thti, san pham du Heh chinh, dac bidt tai cdc dia ban trgng diem phdt trie'n du lich, khu du Ijch, die'm du lich qud'e gia tren dia ban tinh.
4. L3. Chinh sdch ve ddo tgo phdt trien ngudn nhdn luc nhu yeu to' quan irong dam bdo chd'l lucfng vd sdc canh iranh cua sdn phdm du lich
Uu lien phdi trien ngudn nhan lffc du lich mang linh chuydn nghidp bdng cdc chd'do u\i dai de' thu hiit ngudn nhan lffc du lich cd trinh do cao
ve cdng tdc tai Binh Phifdc ndi chung va cac khu, die'm du lich tren dia ban tinh ndi rieng.
Khuye'n khich cdc to chffc kinh te', kinh te' - xa hpi, doanh nghiep tang cffdng cdng tdc dao tao nang cao chd't Iffdng ngudn nhan lffc du lich ciia chinh doanh nghidp minh. Kinh phi cho dao tao dffde tinh vao chi phi dau vdo san pham ciia doanh nghidp vd se cd chinh sdch tin dung ffu dai dd'i vdi nhu cau vd'n nay.
4.2. Gidi phdp ve ddu tiiphdt trien sdn phdm du lich
4.2.L Tdng cudng ddu lit td ngdn sdch nhd nude cho phdt trien sdn phdm du lich
Dam bao du ngudn vd'n dau tff tff ngdn sach nha nffdc; thffe thi ndng ddng vd hidu qua cdc cd chd', chinh sdch tai chinh va cdc chinh sach lidn quan de tao thuan ldi va thiic day phdt trien du lich ndi chung va phdt tri^n he thd'ng sdn pham du lich phii hdp vdi cdc dinh hffdng quy hoach tdng the' phdt trien du lich Binh Phffdc dd'n ndm 2020.
tam nhin dd'n nam 2030.
Ho trd tff ngan sdch dd'i vdi cdc boat ddng nghien cffu thi trffdng du lich ciia Binh Phffdc, dam bao khai thac cd hidu qua cae thi trffdng du lich trgng die'm cua Binh Phffdc. Tdng cffdng ho trd tai chinh va xa hdi hda hoat dpng xuc tien quang ba san pham du lich, thdng qua chinh sach tai khda cho hoal ddng nay, dac biet dd'i vdi vide tao dffng hinh dnh du lich Binh Phffdc nhff mot die'm de'n du lich "xanh" va hien dai.
4.2.2. Huy dong ldi da cdc nguon vdn dam bdo nhu cdu ddu tuphdt trien sdn phdm du lich
Day manh xiic ti^n, thu hut va cd cd che, chinh sdch Ifu daide thu hiit dau tif trffc tid'p nffdc ngoai (FDI). Thu hut ngudn von dau tff tff cgng ddng ngffdi Viet Nam d nffdc ngoai. Va coi day khdng chi la kenh huy dong ngudn vd'n dau tff nhffng cung la kenh tid'p thu chuyen giao cong nghd va ky thuat tidn tie'n, vffa la thi trffdng gUi khach du lich. Thffe hidn giai phap thu hut FDI vdi sff tid'p thu td't v l quy trinh quan ly, gia tdng thj phan se la con dffdng hidu qua va phdt trien vdi quy md. tam cd vffdt len bin so vdi tiem life ed sSn.
Khuyen khich doanh nghidp du lich dau tff nghien cffu, ffng dung, doi mdi cong ngh? hffdng
156 So 16-Thdng 7/2020
QUAN T R j - Q U A N L Y
den viec tao ra cde san ph£m du lich cua Binh Phffdc cd sffc canh tranh eao Ididng ehi trong viing ddng bdng sdng Cffu Long, viing kinh td' trpng diem phia Nam ma cdn trong ed nffdc va khu vvfc.
Trffdc mat, chii trgng ffu tien dd'i vdi vide phat trien cac san pha'm dac thii va cac san phd'm du lieh chinh cua Binh Phffdc nhff da dffde xdc dinh d tren.
4.3. Gidi phdp ve lien ke't phdt trien sdn phdm da lich
Khuye'n khich md'i lidn ket lien lanh thd giffa cdc dia phffdng trong tinh dd phdt huy cdc ldi thd' vd dac die'm tai nguydn tao cac san phd'm du lich da dang, phong phii tren dia ban tinh Binh Phffdc.
Hdp tdc vdi cac cd quan ban nganh cua Trung ifdng. Hang Hang khdng qud'c gia Viet Nam va cac hang hang khong khac, dong thdi lidn kd't vdi Thanh phd' Ho Chi Minh, Da Ndng, Ha Ndi, vd cdc dia phffdng ed ngudn khach trong vide tang cffdng vdn tai khdch dd'n Binh Phffdc qua sdn bay qud'e td' Tdn Sdn Nha't. Day difdc xem Id yd'u Id' dam bdo "cau" do'i vdi he thd'ng san pham du heh Binh Phffdc, qua dd tao tdm ly ydn tdm doi vdi cdc nha d^u tff khi dau tff phat trie'n hd thd'ng san pha'm du lieh d Binh Phffdc.
4.4. Gidi phdp vi xdy ddng thuang hifu va xdc tien qudng bd hf thdng sdn phdm du lich
To ehffe eudc thi thie't kd' logo, slogan, eac quy each sff dung, thid't ke' cdc a'n pha'm, vat phd'm xiic den de lam ro nhdn dien thffdng hidu. Xay dffng hd thd'ng nhan dien thffdng hieu chung tren cd sd nhan dien thffdng hidu cua eac ddng san phd'm ehinh la san phd'm du lich sinh thdi va vui ehdi giai tri cud'i tuan.
Quang cdo bang cac loai phffdng tien: a'n pha'm, bao chi, truyin hinh, intemet, mang xa hdi.
Cde thdng tin quang cdo phai cd ndi dung va cae the' hien thd'ng nha't, thong tin phai trung thffe chinh xdc.
Xiic tie'n thi trffdng phii hdp vdi cac dinh hffdng phdt trien san pha'm va thu hiit thi trffdng du lich theo dinh hffdng ciia ehien Iffdc.
4.5. Gidi phdp ve hi?p tdc qudc tedi'phdt trien sdn phdm du l\ch
Nd lffc thu hiit sff quan tdm va hdp tdc qudc td' trong phat trien du lich vung ddng bang sdng Cffu
Long trong khudn khd cdc chffdng trinh phdt trien ciia khu vffc va qud'e te' nhff Dff an Phdt trien du lich khu vffc tidu viing Me kdng md rpng (MTDP) do Ngan hdng Phdt trien Chau A (ADB) tai trd hay cdc chffdng trinh bao vd ngudn tai nguyen nffdc ciia Uy hdi sdng Me Kdng (MRC).
Tham gia va dang cai td chffc cac sff kidn qudc td' ve giao Iffu van hda, the thao, cdc hdi chd du lieh, thffdng mai qud'e td'dl nghien cffu thi trffdng, xay dffng thffdng hidu diem de'n va san ph£m du lich Binh Phffdc.
4.6. Giai phdp vi qudn ly chdt Itii/ng va cdc diiu ki$n phdt trien sdn phdm du lich
Tang cffdng nang lffc quan ly nha nffdc ve quan ly cha't Iffdng sdn pham du lich trdn dia ban tinh Binh Phffdc, theo do se xay dffng bg phan chuyen trdch qudn ly cha't Iffdng san pham du lich thupc Sd VH, TT va DL. Chii trpng ffu tidn tang nang Iffe cua dpi ngu cdn bd thudc bd phan chuydn trach nay.
5. Kd't luSn va kid'n nghi 5.7. Ke't luan
Binh Phffdc la mdt tinh ndm d vi tri thuan ldi ve phdt tridn du lich, cd he thd'ng tai nguyen du lich mac du 6 quy md khdng Idn nhffng cd nhffng dae thu de phat trien san pha'm du lich. Day la nen tang quan trong de phat trien he thd'ng san pham du Iich da dang vdi nhffng sdn pham du lich dac thu, san phd'm du Iich ehinh ha'p ddn.
Dffde sff quan tam ciia Trung ffdng va chinh quyen dia phffdng, thdi gian qua he thdng cdc quy hoach phat trie'n du Iich Binh Phifdc dd dffde xay difng, hoan chinh. Ia cd sd quan trgng de phdt trie'n eac ITnh vffe lien quan de'n quan ly, khai thdc, td chffc cde hoat ddng du Iich tren dia ban va la can cff quan trong de' trien khai thffe hidn de an phat trid'n san pham du lich, tffng bffde chuyen nghiep hda boat ddng du Iich tai tinh.
Cdc ye'u td' trdn day la can cff quan trpng de khai thdc cd hidu qua nhffng tiem ndng du lich cho phdt trien du lieh ndi chung va he thd'ng san pha'm du Ijch ndi rieng trdn dia ban tinh Binh Phffdc.
Mac dii cd nhieu dieu kidn thuan Idi, tuy nhidn cho de'n nay cdc sin pham du lieh eua Binh Phffdc cdn hd't sffc ngheo nan, quy md nho le, khd nang
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TAP CHi CONG THlfdNG
thu hiit khdch du lich thdp. Viec quan ly, khai thac tai nguydn cung cd nhieu chdng cheo. Nang life to chffe, phdt trie'n san pham du lich chffa cao.
Nhan thffe dffde ban che tren, Dl an phdt trid'n san pha'm du lich Binh Phffdc de'n nam 2020, dinh hffdng dd'n ndm 2030 da phan tich cd he thd'ng vdi nhffng can cff khoa hge dilu kien de phat trien he thd'ng san pham du lich Binh Phffdc vdi 03 nhdm: san pham du lich dac thii, sdn pham du lich ehinh va san pha'm du Iich bd trd.
Viec nghien cffu phdt trien he thd'ng san pham du lieh dffde tid'n hanh vdi phffdng thffe tie'p can
"cung - c^u" va danh gia he thd'ng tiem ndng tai nguyen du Heh Binh Phffdc. Dieu nay dam bao dd nhffng dl xud't dinh hffdng cd tinh khoa hpc va kha thi trong thffe td'.
Dd'i vdi tffng nhdm va san pha'm du Heh cu the, can phdn tich xdc dinh nhffng dieu kidn cu the' nhlim hoan thidn hoac xay dffng mdi de dat dffde ydu cau ve chd't Iffdng, ddp ffng nhu cau cua cdc thi trffdng dffde xdc dinh qua hoat ddng dieu tra xa hdi hgc.
5.2. Kien nghi
Tren cd sd nhffng giai phap dffde de xua't, kie'n nghi UBND tinh Binh Phffdc quan tdm chi dao ddi vdi viec trien khai De an vdi nhffng trpng tam sau:
- Ndng ed'p ha tang dd'n cac diem tai nguydn du Iich, dae biet d cdc dia ban trgng die'm phdt
trid'n du heh cua Binh Phffdc de tao dieu kidn thuan ldi eho khai thac lidm nang du Heh eho phat trien he thd'ng san ph^m du lich theo cdc giai doan da dffde xdc dinh.
- Tang manh ngan sdch dIu tff va ngdn sach xiic tid'n quang ba trong giai doan hidn nay de cd the hoan thien edng tac dau tff cd sd vat cha't ky thuat, dich vu vd cdc tien nghi thie't yd'u; tang ngan sach cho cdng tdc dao tao ngudn nhan lffc eung nhff thffe hidn co bai ban va manh me cac hoat ddng xiic tid'n, quang ba thu hiit thi trffdng de thiic day thi trffdng tang trffdng nhanh chdng.
- Tao ed che' thdng thoang cho cdc doanh nghidp. Tdng cffdng hieu lffc quan Iy nhd nffdc eho Sd VHTT&DL de day manh cdc lidn kd't cong - tff, phdi hdp cdc doanh nghidp de day manh ede hoat ddng eu the nham dau tff hoan thidn he thd'ng san pha'm du lich Binh Phffdc va thffe hidn chffc nang quan Iy nha nffdc dd'i vdi chat Iffdng san pham du Heh Binh Phffdc.
- Long ghep nhu cdu dau tff, ddc bidt la ha tang va cd sd vat cha't ky thudt, dao tao ngudn nhan Iffc du Heh, dae bidt la ky ndng nghe vao cae chffdng trinh, dff dn phdt trien kinh id- xa hpi tinh de hd trd cho vide thffe hidn thanh cdng cde muc tieu cua d l dn phdt trien san ph£m du lich tinh Binh Phffdc dd'n nam 2020, djnh hffdng ddn nam 2030 •
TAI LIEU TRICH DAN:
'https://binhphuoc.gov.vn/Hoat-dong-lanh-dao-tinh/4-loai-hitih-san-phani-du-lich-tinh-dang-duoc-khai-thac-phat -tnen-chu-yeu-21099.html
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Ngay nh$n bai: 6/«/2020
Ngay phan bi^n danh gia va sSa chOa: 16/6/2020 Ngay chap nhjn dSng bai: 26/6/2020
Thdng lin tdc gid:
TS. DANG H0U GIANG Giang vi§n Khoa Du lich va Am thi^c
TritoTng Dai hoc C8ng nghiep Thifc pha'm Thanh ph6'Hd Chi Minh
THE CURRENT SITUATION AND SOLUTIONS FOR DEVELOPING SUSTAINABLE TOURISM PRODUCTS
IN BINH PHUOC PROVINCE
• Ph.D DANG HUU GIANG Faculty of Tourism, Hospitality and Culinary Arts
Ho Chi Minh City University of Food Industry
ABSTRACT:
Touiism products are always considered the core of the service economy and it is important to pay attention to develope tourism products. It is necessary for Binh Phuoc Province to turn its great tourism potential into realistic advantages in order to promote Uie provincial socio-economic development. Binh Phuoc Province should pay attention to research and develope provincial tourism products. This article analyzes the current situation and solutions for developing sustainable tourism products in Binh Phuoc Province.
Keywords: Tourism products, tourism development strategy, tourism businesses, priority policies for tourism product development, Binh Phuoc Province.
So 16-Thang 7/2020 159