Wandi Suganda, 2016
Pengaruh Customer Value Terhadap Keputusan Pembelian Paket Tour Universitas Pendidikan Indonesia | repository.upi.edu | perpustakaan.upi.edu
DAFTAR PUSTAKA
Akdon dan Riduwan. 2006. Rumus dan Data Dalam Aplikasi Statistika. Cetakan I.
Bandung : Alfabeta
Alrasyid, Harun. 1994. Dasar-Dasar Statistika Terapan. Bandung, Unpad
Balqis Diab. (2009). Analisi Pengaruh Nilai Pelanggan dan Citra Merek Terhdap Kapuasan Pelanggan dalam Meningkatkan Retensi Pelanggan (Studi Kasus pada Gies Batik Pekalongan). Tesis Pasca Sarjana Program Studi Magister Manajemen Program Pasca Sarjana Universitas Diponegoro Semarang: tidak diterbitkan.
Boonlertvanich, K. (2009). Consumer Buying and Decision Making Behavior of a Digital in Thailand. Ramkhamhaeng University International Journal, 3, (1), 57-66.
Esfahani. A. N., Jafarzadeh, M., & Nafari, R. (2012). Studying Relationship between Customer Values and Customer Relationship Management functions (Case Study : Iranian Bank of Eghtesed Novin Branches).
Interdiciplinary Journal of Contemporary research in Bussines, 3, (9), 1160-1168.
Fandy Tjiptono. (2012). Pemasaran Startegik Edisi 2. Jakarta: Andi.
Ghozali, Imam. 2005. Aplikasi Analisis Multivariate Dengan Program SPSS.
Semarang : Badan Penerbit Universitas Diponegoro
Hudson, Simon. 2008. Tourism and Hospitality Marketing. London:Sage.
Ismayanti. 2010. Pengantar Pariwisata. Jakarta: Grasindo
I Wayan Siwantara. (2011). Pengaruh nilai pelanggan terhadap kepuasan loyalitas pelanggan serta kinerja customer relationship management (studi pada halo corporate PT. Telkomsel Bali). Jurnal Anlisis dan Kewirausahaan, 7, (3), 150-161.
Kotler, J., Korir, K., Musyoki, J., & William, B. (2012). Determinans of Cunsomer Purchase Decisions in Zero Rated Hotel in Eldoret Town, Kenya. Erlangga.
Kotler, Philip dan Keller, Kevin. 2014. Marketing Management 14th. New jersey:
Pearson
Kotler, Philip dan Keller, Kevin. 2016. Marketing Management 15e. New jersey:
116
Balqis Diab. (2009). Analisi Pengaruh Nilai Pelanggan dan Citra Merek Terhdap Kapuasan Pelanggan dalam Meningkatkan Retensi Pelanggan (Studi Kasus pada Gies Batik Pekalongan). Tesis Pasca SarjanaProgram Studi Magister Manajemen Program Pasca Sarjana Universitas Diponegoro Semarang: tidak diterbitkan.
Boonlertvanich, K. (2009). Consumer Buying and Decision Making Behavior of a Digital in Thailand. Ramkhamhaeng University International Journal, 3, (1), 57-66.
Esfahani. A. N., Jafarzadeh, M., & Nafari, R. (2012). Studying Relationship between Customer Values and Customer Relationship Management functions (Case Study : Iranian Bank of Eghtesed Novin Branches).
Interdiciplinary Journal of Contemporary research in Bussines, 3, (9), 1160-1168.
Fandy Tjiptono. (2012). Pemasaran Startegik Edisi 2. Jakarta: Andi.
I Wayan Siwantara. (2011). Pengaruh nilai pelanggan terhadap kepuasan loyalitas pelanggan serta kinerja customer relationship management (studi pada halo corporate PT. Telkomsel Bali). Jurnal Anlisis dan Kewirausahaan, 7, (3), 150-161.
Kotler, J., Korir, K., Musyoki, J., & William, B. (2012). Determinans of Cunsomer Purchase Decisions in Zero Rated Hotel in Eldoret Town, Kenya. Erlangga.
Kotler, Philip dan Keller, Kevin. 2012. Marketing Management. New jersey:
Pearson
Kotler, Philip dan Keller, Kevin. 2014. Marketing Management 14th. New jersey:
Pearson
Kotler, Philip dan Keller, Kevin. 2016. Marketing Management 15e. New jersey:
Pearson
Mazid, J. S. (2012). An Examination of Two Dimensions of Costomer Perceived Value in Banking Service. Journal of basix and Applied Scientific
Research, 2, (11), 11341-11345.
117
118 Website :
www.budpar.go.id
www.beritaempat.com
www.jabar.bps.go.id
