ii ABTSRAK
Dyan Perdana, 210110070190, Jurusan Manajemen Komunikasi, Program S1 Fakultas Ilmu Komunikasi, Universitas Padjadjaran. Skripsi ini berjudul ―Terpaan Situs Persibholic Dalam Membentuk Sikap Fanatisme Viking Persib Distrik Panghegar‖ dimana Viking Distrik Panghegar terletak di Jl. Pamekar Barat 3 no.23 Bandung. Penelitian ini dilakukan dibawah bimbingan Bapak Dr.Asep Suryana,Drs.,M.Si selaku pembimbing utama dan Bapak Agus Setiaman,S.Sos.,M.I.Kom selaku pembimbing Pendamping.
Tujuan dari penelitian ini untuk mengetahui intensitas penggunaan situs Persibholic dalam membentuk sikap fanatisme bobotoh, isi berita situs
Persibholic dan daya tarik situs Persibholic dalam membentuk sikap fanatisme
bobotoh, ditinjau dari segi aspek kognitif, afektif dan konatif. Laporan ini dipaparkan dengan metode Deskriptif dengan dua variabel. Data Diperoleh melalui pembagian kuisioner kepada anggota Viking Panghegar yang menjadi responden, wawancara dengan Ketua viking Panghegar, dan studi kepustakaan.
Hasil dari penelitian yang penulis temukan selama melakukan kegiatan penelitian ini menunjukan bahwa bahwa intensitas (frekuensi dan durasi penggunaan), Isi materi (kejelasan, kelengkapan dan aktualitas isi materi) dan daya tarik (gambar, jenis huruf dan komposisi warna) situs persibholic.com memiliki kecendrungan positif seiring dengan sikap fanatisme viking persib.
iii ABSTRACT
Dyan Prerdana, 210110070190, Department of Management
Communication, S1 Faculty of Communication, University of Padjadjaran. This
thesis is titled "Exposure Site Persibholic Establishing Religious Fanaticism In
Viking Arsenal Panghegar District" where the Viking Panghegar District is
located in Jl. West Pamekar 3 no.23 Bandung. This research was conducted under
the guidance of Mr. Dr.Asep Suryana, Drs., M.Si as main supervisor and Mr.
Agus Setiaman, S.Sos., MIKom as second counselor.
The purpose of this study to determine the intensity of use of the site
Persibholic in shaping attitudes bobotoh fanaticism, news content site and
attraction sites Persibholic Persibholic bobotoh fanaticism in shaping attitudes, in
terms of cognitive, affective and conative. This report is presented by descriptive
quantitative methods to examine the relationship between the two variables. The
data obtained through questionnaires to members of the Viking division
Panghegar the respondents, interview with the Chairman of viking Panghegar,
and literature study.
The results of the study authors found during the course of this research
show that the intensity (frequency and duration of use), material content (clarity,
completeness and timeliness of the content of the material) and appeal (image,
font and color composition) has persibholic.com site positive trend along with the
attitude of fanaticism viking persib.
Conclusions and recommendations from the results of this research is the
research activities are expected to provide information for the Faculty of
Communication Sciences in the field of mass communication, which is the
exposure to a social media site can be set up a certain attitude towards the media
presented information as well as the attitude of fanaticism that is formed from the