NGHltN cilu-TRAO Dtfl
PHAT TRIIN DU LICH of D^NG THAP
^^uc tmng % gidiyil^dyi
• ThS. L £ MINH H I £ U
Tntftng Chfnh tif tinh D^ng Thdp
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dng Thdp ed tdinguytfn du Uch phong phu. da dang, dae biet Id tdl nguytfn du lleh sinh thdi hdp ddn va du lleh nhdn van kha dde dao. Tiiu bleu la vung ddt ngSp ntfdc Vtfdn Qudc gia Trdm Chim:
Khu dl Uch Xdo Quyt; Khu du lich sinh thai Gdo Gidng; Khu di Uch khdo ed Gd Thap; Khu di Uch mp cu Phd bdng Nguyin Sinh Sdc; Nha ed Huynh Thuy Le,... Ngoai ra cdn cd nhidu dinh, chiia vd cac lang nghe truyin thdng nol Udng.
Ttf khi Quy hoach tdng the phdt tritfn du lieh Ddng Thap giai doan 2001 - 2010 va dinh htfdng den 2020 dfldc trien khai, ngdnh du Hch da ttfng btfdc phat trien, dang ddn trd thdnh nganh kinh te quan trpng. Hg tang du lich cua tinh dtfpc ddu ttf cd trpng diem, eac khu du hch dtfdc hinh thanh va phdt tridn Ltfdng khdch du lich den Ddng Thdp giai dogn 2006 2010 tang binh qudn 17,22%/nam, doanh thu dich vu du lich tang trtfdng binh quan 21,96%/nam. Nam 2011, du lieh Ddng Thap ddn va phuc vu 1.313.834 Itfpt khach, tang 10.92% so vdi nam 2010. trong
dd cd 27.727 Itfpt khach qudc tc; tdng doanh thu du lich dat 162 t^ ddng. tang 37,34% so vdi nam 2010.
Tuy nhien. du lleh eua Tinh phdt tridn vdn edn cham, chtfa tfldng xifng vdi Uim nang.
Nguyen nhan cua nhtfng han che tren la do du Hch Ddng Thap dang d giai doan dau cua stf phat trien; ket cau ha tang chtfa hodn chinh; cdc khu, diem du Hch dang khai thac cdn d dang thd, chu yeu
dtfa vdo cac dl tieh Hch stf - van hda cd sdn; ngudn nhan ltfc phyc vy du Hch phdn Idn chtfa dtfpc dao tao chuyin sau;
sdn phdm du Ilch chtfa da dang, thidu hdp dan, qudng ba du Uch thitfu Unh ehuyin nghiep; ngudn vdn ddu ttf cdn han ehe; Nhifng, nguyen nhan chii yeu vdn Id cham ddi mdi.
thitfu tap trung. ehtfa cd btfdc dpt pha trong edng tac qudn ly, didu hanh nganh du lich.
De phdt trien nhanh, b i n vflng nganh du Hch ciia Unh.
trong nhtfng nam tdi cdn tap trung thtfc hien tdt mdt sd giai
phap sau: c ; ^
THUOHGMflSo 24/2012 I 1 7
NGHltN cdo-TRAO Dtfl
CS^ Thd" nhdt, tuyin truyin ndng cao n h d n thiifc vi phdt triin du lich.
Tgo stf chuytfn bltfn trong nhdn thtfc ciia cdc ngdnh. ciic cdp vd nli.in ddn xem du Hch Id mtft trong nhtfng ngdnh kinh ltf ciia Tinh, mang linh tdng hpp.
Unh llcii iigiiiih, tinh lltfn vimg va Unh xd htfl hoa eao, du lleh phdt tridn sd tgo ra nhu cdu, thl tnfdng vd dtfng ltfc dd thuc ddy cdc ngdnh khdc ciing phdt tridn.
Phdt huy dung mflc y thflc trdch nhidm ctfa tdt ed cac t;Vi». cdc nganh va c^a todn xa htfl trong vl^c bdo v^. gitf gin va khal thdc hpp ly tdl nguyen du Hch. tham gia phdt tridn du I|ch, cd stf phtfl hpp chat ehe trong edng tdc qudn ly vd td ehtfe thtfe hien nhiem vu phdt tridn du lleh.
ThiiT hai, tdng ciOfng ddu tii cP sd hp tdng. da dpng hda sdn phdm du lich.
Uu uen ddu ttf phat triin cd sd ha tang eac khu, diem du lich trong yeu.
Ddu tfl. phat trien eac cdng trinh dich vu du Hch, vui chdi gidi tri phu hpp tal cdc khu.
diem du l)ch, cd sd Iflu tru du lich; phat trien htf thdng cdc tram difng chan tren ede tuyen du Hch: nang cao chdt Iflpng dich vu va da dgng hda cac loai hinh du Hch. tao ra sdn pham du Hch dgc thu nhdm ddp tfng nhu cau eiia khdch dd keo ddl thdi gian Itfu tru.
Tiep tyc dau ttf trung tu. tdn tao cac di tich Hch stf, van hda.
kidn true ed. nhat Id cac dl tich dd dflpc xep hang de dfla vdo cac tuyen diem du Hch gdn vdl td chtfe eac dich vu du lich de thu hiit khach du hch. Phdt huy cdc ltf htfi truyin thdng hdng nam nhdm gitf gin vd phdt huy
1 6 1 THUONG MAI So 24/2012
biin si1c vdn htfa dia phtfdng gdn vdl r;ic hogt dtfng vdn hda - nghtf thudt - thtf thao dtf qudng bd. till] hiil khdch du l|ch.
nd tn? mtft sd ldng nghi Utfu bltfu. CO dltfu kl$n phdt tritfn ihiiiili dl^m du Ilch. Khdo sdt Vii ldp quy hoiirh chl titft nhtfng khu vtfc ctf l^l Ihtf v**- vtfdn ciiv an trdl dd phdt iridn Ciic khu du Ilch i!il(;i vifdn. du l|ch ldng ngh/-.
Phtfl hpp td ciiifc cic stf kltfn van hda - the thao - du Hch Td chtfe phat (rlrn logl hinh ddn ca till ltf, ddn ca Ddng Thap tgi ciic khu. didm du Ilch theo logl hinh Ciic cdu lgc btf dc' phyc vy khdeh du lleh. Xdy dtfng loai hinh van hda dan gian ldng ghip vdl Ciic lour du Itch vdn hda, xdy dtfng ede tour, tuydn, didm du Ilch sinh thdi phu hdp vdi diiu ki^n cua linh
Thd ba, bdo v^ tdi nguyin, mdi tnidng du ljch vd an todn trdt t ^ x d hpi.
Thtfc hl^n nghltfm cdc quy dlnh vi linh vtfc mdi trfldng trong cdc khu dl Uch Uch stf - van hda, dltfm du Hch, ed sd Itfu tni, nhd hdng du lleh. trin cdc tuydn du Hch. Thtfc hitfn ddy du cdc btfdc lap bdo cdo tdc dtfng mdi trtfdng ddi vdl cac dtf dn, khu. diem du Uch va edng trinh phyc vy du Ilch
Hd trp cdng tac bdo ddm mdi trtfdng tal cdc khu di Uch vdn hda lleh stf. diem du lich trpng diem nhtf: thu gom va xtf ly rdc, ntfdc thdi, xdy dtfng ede khu vi sinh cdng cdng. bai dau xe, cae blen bao cho du khdch, ho trp cdng lac bdo ddm an ninh, an loan cua du khdch.
Thu* tti, tdng cxidng qudng bd, xuc tien du lich vd keu gpi ddu tli.
Ddy mgnh ctfng tdc tu^
truyin, nghiin ctfu md rdngl trtfdng vd kiu gpi ddu ttf. Ta ctfdng qudng bd sdn phdm i Uch Ddng Thdp trtfn mgi Internet vd cdc phtftftig ^ thtfng Un dgl chung. Td chtfc h nghl, htfl thdo chuyen di ll thdp ^ ttfdng cho sdn phdm \ Ilch. Ttf chtfc nhffng stf klfn cl vting. cdp qutfc gla nhdm qudi bd hinh dnh dia phtfdng va tl hilt khach du Uch: xdydtfngd dn phdm. video clip gidl thl^u"^
Uim ndng du Uch cda Hnh, danh myc dtf dn kiu gpi ddu til vao Hnh vtfc du Uch dtf qudng bS nhdn Ciic stf kltfn du Hch vd cac htfl (hi. lltfn hoan vdn hoa - nghtf thuat. cdc gidl thd thao cap khu vtfc. todn qudc; cac cutfc htfl thao. htfl chp trien lam, Uin hoan du Uch trong va ngoal ntfdc.
Ttf chtfc cho cac DN du Ilch, khu. didm du Uch. cd sd lifu tni du Uch tham dtf cac stf kien du Uch cua nganh dd gidi thl^u sdn phdm du Hch ciia dia phfldng va tao stf Uin ktft vdl cdc Cty du Uch - ltf hdnh cac dia phfldng khae dtfa khach ve Dtfng Thdp va ddu ttf khal thac dich vy d eac khu, didm du hch tren dfa ban Tinh. To chtfc cac dodn DN du Hch, khu, diem du Hch, cfl sd Itfu tru du lich tham quan nhifng mo hinh phat trien du Hch cd hieu qud va xiic tien du lieh vdl cac dia phtfdng co nganh du lich phat trien mgnh, tien tdi xuc tien du lich ntf3c ngodi khi ed dliu kien. Tang ctfdng hdp tdc, tham gia cac hiep hdi, ddc biet Id Hiep hgi Du lich DBSCL.
Dinh hfldng nang cdp cac do thi mang Unh bieu ttfdng dae thu de thu hut khdch du
D&ig Thap dang ddy manh ddu tUf^dt WSn du l\ch. Anh- TM lich thdng qua td chtfc cac le
hpi: thanh phd hoa vd ltf hdi hoa Sa Dec, thdnh phd ven sdng Tiin va li hdl tren ddng Me Kdng d TP. Cao Lanh. Id hpi Sen Thap Mtfdi;... To chflc cdc stf kien thtfdng xuyen nham gidi thieu eac sdn pham dac thii dac thu cua dia phfldng nhfl: td chtfc chp ndi trdl cay, chp hoa kieng...
Th^ ndm, ddy manh ddo tao vd phdt trien ngu&n nhdn lu'c du Hch.
Xdy dflng chfldng trinh ddo tao mang tinh todn dien: dao tao mdi, dao tao Iai, nang cao kie'n thtfe qudn ly, qudn tri.
chuyen mdn nghiep vy, ngogi ngfl, tin hpc, ky nang giao tiep. Ttfng bfldc xay dflng dpi ngii cdc nhd qudn ly, cdc nha DN nang dpng, sang tgo, ddng thdi cd chinh sdch thu hiit nhan tdi phuc vu cho ngdnh du Uch cua Tinh.
* Doi vdi cdn bo qudn ly nhd niidc cdc cdp ve du lich: Dao tao, bdi dtfdng nghiep vu v i kien thtfc qudn ly quy hoach, ke hoach phat trien du lich, ky nang to chtfc stf kien, kien thtfc ve qudn ly bdo ve mdi
trtfdng du Hch va phat tridn du Uch b i n vtfng.
• Ddi vdi cdn bo qudn ly DN, khu. didm du lich vd ca sd litu tru du lich: ddo tao, bdi dfldng nang cao nghltfp vy, kien thtfe qudn ly, dliu hdnh; ky nang glao tiep. giam sat; nghien ctfu thl trtfdng, tiep thi, xuc tien, qudng ba du lieh; ky nang lap, td chtfc trien khai quy hoach. ke hoach phdt trien du Uch; qudn ly phat trien eae loai hinh du Uch vd khai thdc phdt trien cac san pham, dieh vu du lich, bdo ve mdi trfldng du lich.
• Doi vdi nhdn uien phuc vu trong ngdnh du lich: Tap trung dao tgo 13 1^ nang nghd theo Ueu ehuan ky nang nghi du lich Viet Nam.
Thd sdu, xd hpi hda vi ddu tli phdt trien sdn pham du lich.
Khuyen khich cac thanh phdn kinh te trong va ngoai tinh tham gia ddu tfl phat trien du lich nhdm da dang hda san pham va dich vy du lich dii stfc canh tranh tren thi trtfdng. Huy ddng cae ngudn ltfc xd hdi ddu
I NGHltN Clio-THAO Dtfl
tfl khal thdc dich vy tgl cdc khu, dltfm du Uch. d§c bitft Id logi hinh du Uch ctfng ddng.
Hd trp cdc dtf dn do cdc thdnh phdn kinh ttf trong vd ngodi Unh dang thtfc hien thtf tyc ddu ttf dd chu^n bl trien khal, gtfm:
Dtf an ndng cdp Khu dl Uch Xdo Quyt; ndng cap Khu dl Uch Nguyin Sinh Sdc; Dtf dn Khu v a n hda lua ntfdc d xa Long Hflng A, huy^n Ldp Vd; Dtf dn du Hch sinh thdi d Khu di tich Go: Dtf dn KDL nghi dfldng ven sdng Tiin d phfldng 6, thanh phd Cao Lanh; Dtf dn Cdng vien bdo tdn sinh thdi Gdo Gidng. huytfn Cao Lanh; Dfl dn KDL sinh thai phu sa Ctfu Long d Cdn An Hda, xa An Nhdn, huyen Chau Thanh. Cdc dfl an nay hoan Ihanh se gdp phdn da dang hda sdn pham du Hch, tao ra sdn pham dac trtfng eho du lich Ddng Thdp. dfla nganh du Uch ciia Tinh that stf trd thanh nganh kinh te quan trpng cua tinh.
ThU bay, tdng ciidng qudn Iy nhd niidc ve du lich.
Doi mdi cdng tac quan ly nha ntfdc ve du lich, tao mdi trtfdng dau ttf vd ddng hdnh cung DN nham dap tfng yeu cdu phdt trien du Ilch. Cung cd td chtfe bd may, nang eao chdt Itfdng hoat dpng cua cd quan chuyen mon qudn ly du hch du stfc tham mtfu. dinh hfldng phat trien Nganh,
Tang cfldng cdng tac kiem tra, hfldng dan, nang cao chat Iflpng hoat dpng du Hch tren dia ban tinh. Nghien ctfu tdng ket va trao ddi kinh nghiem ve phat trien du lleh vdl cae tinh thanh trong cd nfldc va eac nfldc trong khu vflc •
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