If
youallowpeople
tofeel they possess
youtoanydegree,
you lose allpower
overthem.
By
notcommitting
youraffections, tfwy
willonly
tryharderto win youoverStay aloof
and yougain
thepower
thatcomesfrom
theirat—tention and
frustrated
desire.Play
theVirgin Queen:
Give themhope
butnever
satisfaction.
OBSERVANCE OF THE LAW
When
Queen
Elizabeth I ascendedthe throne ofEngland,
in1558,
therewasmuchto-do about her
finding
ahusband. TheissuewasdebatedinPar-liament,
and was a.maintopic
ofconversationamongEnglishmen
of allclasses; they
oftendisagreed
as towhom she should marry, but everyonethought
she should marry as soon aspossible,
for aqueen musthave aking,
andmustbear heirs for thekingdom.
The debatesraged
onfor years.Meanwhile themost handsome and
eligible
bachelorsin therealm-SirRobert
Dudley,
the Earl ofEssex,
SirWalterRa.leigh———vied
forElizabetlfs hand.She didnotdiscourage them,
but she seemedtobeinnohurry,
andher hintsas towhich man
might
be her favorite often contradicted each other. In 1566, Parliament sent adelegation
to Elizabethurging
her to marry beforeshewastoooldtobear children. Shedidnotargue, nordid shediscourage
thedelegation,
but she remainedavirgin
nonetheless.The delicate game that Elizabeth
played
with hersuitorsslowly
madeher the
subject
ofinnumerable sexual fantasies and theobject
of cultishworship.
The courtphysician,
SimonForman,
used hisdiary
todescribehis dreams of
deflowering
her. Paintersrepresented
herasDianaandothergoddesses.
ThepoetEdmundSpenser
andotherswroteeulogies
totheVir-gin Queen.
She wasreferredto as“tha, wor1d’sEmpresse,”
“thatvirtuousVirgo”
who rules theworld and setsthe stars in motion.In conversation withher,
her many male suitorswouldemploy
bold sexualinnuendo,
adarethatElizabeth didnot
discourage.
She did all she couldtostirtheirin terestandsimultaneously keep
thematbay.
Throughout Europe, kings
andprinces
knew thatamarriage
withEliz- abeth wouldsealanalliance betweenEngland
and anynation.Theking
ofSpain
wooedher,
asdid theprince
of Sweden and the archduke of Austria.She
politely
refused them all.Thegreat
diplomatic
issue ofElizabetlfsday
wasposed by
the revoltof the Flemishand Dutch
Lowlands,
whichwerethenpossessions
ofSpain.
Should
England
breakitsalliancewithSpain
andchooseFranceasitsmainally
on theContinent, thereby encouraging
Flemish and Dutchindepen-
dence?
By
1570ithadcometoseemthatanalliancewith Francewould beEngland’s
wisestcourse. France hadtwoeligible
menof nobleblood, thedukes of
Anjou
andAlencon,
brothers of the Frenchking.
Wouldeitherofthem marry Elizabeth?Bothhad
advantages,
andElizabethkept
thehopes
of both alive. Theissuesimmeredfor years.The duke of
Anjou
madesev-eral visits to
England,
kissed Elizabeth inpublic,
even called herby pet
names; she
appeared
torequite
his affections.Meanwhile,
as she flirtedwith the two
brothers,
atreaty
wassigned
that sealed peace between France andEngland. By
1582 Elizabeth felt she could break off thecourtship.
In the caseof the duke ofAnjou
inparticular,
she did sowithgreat
relief: For the sake ofdiplomacy
she had allowed herself to be courtedby
a man whose presence she could not stand and whom she foundphysically repulsive.
Once peace between France andEngland
wassecure,she
dropped
theunctuousdukeaspolitely
asshe could.By
this time Elizabeth wastoo old tobearchildren. Shewasaccord-ingly
abletolive therestof her lifeasshedesired,
and she died theVirgin Queen.
She leftnodirectheir,
butruledthrough
aperiod
ofincomparable
peace and cultural
fertility.
“Interpretation
Elizabeth had
good
reasonnot tomarry:Shehad witnessedthemistakes ofMary Queen
ofScots,
her cousin.Resisting
the idea ofbeing
ruledby
awoman,the Scots
expected Mary
tomany and marrywisely.
To wedafor-eigner
would beunpopular;
to favor anyparticular
noble house would open up terrible rivalries.IntheendMary
choseLordDamley,
aCatholic.In
doing
soshe incurred the wrath of Scotland’sProtestants,
and endless turmoilensued.Elizabeth knew that
marriage
canoften leadtoafemale ru1er’s undo-ing: By marrying
andcommitting
to analliance withoneparty
ornation, the queen becomes embroiledinconflicts thatarenotof herchoosing,
con~flicts which may
eventually
overwhelm her orlead herinto afutile war.Also,
thehusband becomes the de factoruler,and often triestodo away with his wife the queen, asDarnley
tried toget
rid ofMary.
Elizabethlearned the lessonwell.She hadtwo
goals
as aruler:toa‘ ‘oldmarriage
andtoavoidwar. She
managed
tocombine thesegoals by Lnngling
thepossi- bility
ofmarriage
inordertoforge
alliances. The momentshe committed toanysingle
suitorwould have been themomentshe lost her power. She had to emanate mystery anddesirability,
neverdiscouraging anyone’s hopes
butneveryielding.
Through
thislifelong
game offlirting
andwithdrawing,
Elizabethdominated the
country
and everymanwhosought
toconquer her. As the center ofattention, shewas incontrol.Keeping
herindependence
aboveall,
Elizabethprotected
her power and made herselfanobject
ofworship.
I wouldrather bea
beggar
andsingle
thanaqueen andmarried.Queenl‘?l1':alzzthI, 15 33-161]?
KEYS 'l‘(..) POWER
Since power
depends greatly
on appearances, you must learn the tricks thatwill enhance yourimage. Refusing
to committoapersonorgroupisoneof these, When you hold
yourself back,
youincurnotangerbutakindLAW 20 § 147
148
of
respect.
Youinstantly
seempowerful
because you makeyourself
un-graspable,
ratherthansuccumbing
tothegroup,or to therelationship,
asmost
people
do. Thisauraof poweronly
grows with time: Asyourreputa-
tionfor
independence
grows, more andmorepeople
willcome todesireyou,
wanting
tobe theonewhogetsyoutocommit.Desire is likeavirus:Ifwe seethatsomeoneisdesired
by
otherpeople,
wetendtofind this person desirabletoo.Themomentyou commit,the
magic
isgone.Youbecome like every-oneelse.
People
will tryall kinds ofunderhanded methods toget
you to commit.They
willgive
yougifts,
shower you withfavors,
all to putyou underobligation. Encourage
the attention, stimulate theirinterest, but donotcommitatanycost.
Accept
thegifts
and favors if yousodesire,but be careful to maintain yourinner aloofness, You cannotinadvertently
allowyourself
tofeelobligated
toanyone.Remember, though:
Thegoal
isnottoput people off,
ortomakeitseemthatyouare
incapable
of commitment.Like theVirgin Queen,
you needto stir thepot,
excite interest, lurepeople
with thepossibility
ofhaving
you.You havetobendtotheirattention
occasionally,
then——butnevertoofar:The Greek soldier andstatesmanAlcibiades
played
this gameto per- fection. ItwasAlcibiades whoinspired
and led themassiveAthenian at-mada that invaded
Sicily
in414 BC.WhenenviousAtheniansback hometried to
bring
himdownby accusing
him oftrumpedup charges,
he de-fectedtothe enemy, the
Spartans,
insteadoffacing
atrial back home.Then,
afterthe Atheniansweredefeatedat
Syracuse,
heleftSparta
forPersia,
eventhough
the powerofSparta
wasnow onthe rise.Now,however,
both theAthenians and the
Spartans
courted Alcibiades because of his influence withthePersians;
and thePentansshowered himwith honors because of his poweroverthe Athenians and theSpartans.
Hemadepromises
toevery side but committedto none,andintheend he heldallthe cards.Ifyou
aspire
to power andinfluence, try
the Alcibiades tactic: Putyourself
inthe middle betweencompeting
powers. Lureoneside with thepromise
of yourhelp;
theotherside, always wanting
to outdoits enemy, will pursue youas well. Aseach side viesfor your attention,you willim-mediately
seem aperson ofgreat
influence anddesirability.
More power willaccruetoyou thanifyou hadrashly
committedtooneside. Toperfect
this tacticyou need to
keep yourself inwardly
free from emotionalentan-glements,
andtoviewallthosearound youaspawnsinyourrisetothetop.Youcannotlet
yourself
become thelackey
for anycause.In the midst ofthe 1968 U.S.
presidential election, Henry Kissinger
madea
phone
calltoRichard Nixon’steam.Kissinger
had been alliedwith NelsonRockefeller,
whohadunsuccessfully sought
theRepublican
nomina-tion.Now
Kissinger
offeredtosupply
the Nixon camp with valuable inside informationonthenegotiations
forpeaceinVietnamthatwerethengoing
oninParis. Hehada man onthe
negotiating
teamkeeping
him informedof thelatestdevelopments.
TheNixonteamgladly accepted
hisoffer.Atthesametime,
however, Kissinger
alsoapproached
theDemocraticnominee, Hubert
Humphrey,
and offered his aid. TheHumphrey people
asked him for inside information on Nixon and he
supplied
it. “Look,”Kissinger
toldHurnphrey’s people,
“I’ve hated Nixon foryears.”
In fact hehadnointerest ineitherside.What he
really
wantedwaswhathegot: thepromise
ofahigh-level
cabinet post from both Nixon andHumphrey.
Whichevermanwonthe
election, Kissingefs
career was secure.Thewinner, ofcourse, wasNixon, and
Kissinger duly
wenton tohiscabinetpost.Evenso,hewascarefulnevertoappeartoomuchofaNixon
man. When Nixon was reelected in
1972,
menmuch moreloyal
to himthan
Kissinger
werefired.Kissinger
wasalso theonly
Nixonhigh
officialtosurvive
Watergate
and serve under the nextpresident,
Gerald Ford.By maintaining
alittle distance he thrivedinturbulenttimes.Those who use this
strategy
often notice a strangephenomenon:
People
who rush to thesupportof others tendtogain
littlerespectin the process, for theirhelp
is soeasily obtained,
while those who stand back find themselvesbesieged
withsupplicants.
Their aloofnessispowerful,
andeveryonewantsthemontheir side.
When
Picasso,
afterearly
years ofpoverty,hadbecome themostsuc- cessful aitist intheworld, hedidnotcommithimselfto thisdealerorthatdealer, although they
nowbesieged
himfrom allsides with attractive offers andgrand promises. Instead,
heappeared
tohaveno interestintheirser-vices; this
technique
drove themwild,
and asthey fought
over him hisprices only
rose.WhenHenry Kissinger,
as U.S.secretaryofstate, wanted toreach détentewith the SovietUnion,
hemadenoconcessionsorconcil-iatory
gestures,but courted Chinainstead.This infuriated and also scared theSoviets——-they
werealready politically
isolated and feared further isola tion if the United States andChina,
,ca.metogether. Kissinger’s
movepushed
themtothenegotiating
table.Thetactichasaparallel
inseduction:When youwant toseduce awoman,Stendhal
advises,
courther sister first.Stay
aloofandpeople
willcometo you.It will becomeachallenge
forthemtowinyouraffections.As
long
asyou imitate the wiseVirgin Queen
and stimulate their
hopes,
youwillremainamagnetofattentionand desire.Image:
The
Virgin Queen.
The centerofattention, desire, and
worship.
Neversuccumbing
toonesuitorortheother,
theVirgin Queen keeps
them all
revolving
aroundherlike
planets,
unable toleaveher orbitbutnever
getting
any closertoher.
Authority:
Do not commityourself
toanybody
or anything,
for thatistobeaslave,
a slavetoeveryman.. . . Aboveall, keep yourself
free ofcom-mitments and
obligations——
they
are the device of another togetyou into his power. . . .(Baltasar
Gracian,1601-1658)
LAW 20 149
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‘/50 , LAW2n
PART 11: DO NOT C.(.)MMl'1‘ TO ANYONE—- STAY ABOVE THE FRAY
Donotlet
people drag
youintotheirpetty fights
andsquabbles.
Seeminter-ested and
suppcwtive,
butfind
away tomnainneutral;
let others do thefighting
whileyoustandback,
watchandwait. When thefighting patties
am
good
andtiredthvy
will beripe for
thepicking.
Youcanmake itaprac- tice,
infact,
tostirup quarrels
betweenotherpeople,
andthenoffer
tomedi-ate,
gaining power
asthego-between.
OBSERVANCEOF THE LAW
Inthe late fifteenth
century,
thestrongest city~states
inItaly-——Venice,
Flo-rence,
Rome,
andMilan~—-foundthemselvesconstantly squabbling.
Hover-ing
above theirstruggles
werethe nationsofFrance andSpain, ready
tograb
whateverthey
could from theweakenedItalian powers. Andtrapped
in the middle was the small state of
Mantua,
ruledby
the young Duke GianfrancescoGonzaga.
Mantua wasstrategically
located in northernItaly,
and itseemedonly
amatteroftime before oneofthe powers swal- loweditupanditceasedtoexistasanindependent kingdom.
Gonzaga
was afiercewarriorandaskilledcommanderoftroops,
and he becameakindofmercenzuygeneral
for whatever sidepaid
him best. In the year1490,
he married Isabellad’Este, daughter
of the ruler of another small Italianduchy,
Ferrara. Since he nowspent
mostof his time away ironMantua,
itfelltoIsabellatoruleinhis stead.lsabellzfs
firsttruetestasrulercamein1498,
whenKing
Louis XII of Francewaspreparing
armiestoattack Milan. In their usualperfidious
fash«ion, the Italianstates
immediately
lookedfor ways toprofit
fromMila.n’sdifficulties.
Pope
AlexanderVIpromised
not tointervene,thereby giving
theFrenchcarteblanche. TheVenefians
signaled
thatthey
wouldnothelp Milan,
either—andinexchange
forthis, they hoped
theFrench wouldgive
them Mantua.Theruler of
Milan,
LodovicoSforza, suddenly
found him-self alone andabandoned. He turnedto Isabella
d’Este,
oneof hisclosest friends(also
rumoredtobe hislover),
andbegged
hertopersuade
DukeGonzaga
tocometohis aid. Isabellatried,
but herhusbandbalked,
for hesawSforza’s causeas
hopeless.
Andso, in1499,
Louisswooped
downonMilan and tookitwithease.
Isabellanow faced a dilemma: If she
stayed loyal
toLodovico,
theFrenchwouldnowmove
against
her. Butif, instead,
she allied herselfwithFrance,
she wouldmakeenemieselsewhere inItaly, compromising
Man-tuaonceLouis
eventually
withdrew. Andifshe lookedtoVeniceorRome forhelp, they
wouldsimply
swallowup Mantua under the cloak ofcoming
to her aid. Yet shehadtodo
something.
Themighty king
of Francewasbreathing
down her neck: She decided to befxiendhim,
as she had be~friended Lodovico Sforzabefore him——-with
alluring gifts, witty, intelligent letters,
and thepossibility
ofher company, for Isabellawas famous as awomanof
incomparable beauty
and charm.In 1500 Louisinvited Isabellatoagreat partyinMilantocelebrate his
victory.
Leonardo da Vinci builtan enormous mechanical lion for the af- fair: When the lionopened
itsmouth,
itspewed
freshlilies,
thesymbols
ofFrench
royalty.
At theparty
Isabellawore one of her celebrated dresses(she
hadby
far thelargest
wardrobe of any of the Italianprincesses),
andjust
asshe hadhoped,
shecharmed andcaptivated Louis,
whoignored
allthe other ladies
vying
for hisattention.Shesoonbecame hisconstantcom-panion,
andinexchange
forherfriendship
hepledged
toprotect
Mantua’sindependence
from Venice.As one
danger receded, however, another,
moreworrying
onearose, this time from thesouth,
in the form ofCesareBorgia Starting
in1500, Borgia
had marchedsteadily northward, gobbling
up all the smallking-
domsinhis
path
inthenameof hisfather, Pope
Alexander. Isabella under»stood Cesare
perfectly:
He could be neither tnisted 1101' in any way offended.He hadtobecajoled
andkept
atarm’slength.
Isabellabegan by sending
himgifts——falcons, prize dogs, perfumes,
and dozens ofmasks,
which she knew healways
worewhen he walkedthestreetsofRome. She sentmessengers withflattering greetings (although
these messengers also acted as herspies).
At onepoint
Cesare asked if he could house sometroops
inMantua;Isabellamanaged
todissuade himpolitely, knowing
fullwell that once the
troops
werequartered
in thecity, they
would neverleave.
Even while Isabella was
charming Cesare,
she convinced everyone aroundhertotake care never toutter aharsh word abouthim,
sincehe hadspies everywhere
and would use theslightest pretext
for invasion.When Isabella hada
child,
sheasked Cesaretobe thegodfather.
Sheevendangled
in front ofhim thepossibility
of amarriage
betweenherfamily
and his. Somehowit all
worked,
foralthough
elsewhere he seized every-thing
in hispath,
hespared
Mantua.In 1503 Cesare’s
father, Alexander, died,
andafewyears later thenew pope,Julius II,
went towarto drive the French troops fromItaly.
Whenthe ruler of
Fe1rara——Alfonso,
Isabella’s brother—sided with theFrench, Julius
decidedtoattack and humblehim. Onceagain
Isabella found herself inthe middle: the pope on oneside,
the French and her brother onthe other. She darednotally
herself witheither,
buttooffend either would beequally
disastrous.Again
sheplayed
the double gameatwhich she had be-come soexpert.On theonehand shegother husband
Gonzaga
tofight
forthe pope,
knowing
he would notfight
very hard. On the other she let Frenchtroops
passthrough
Mantua to come to Ferrara’s aid. While shepublicly complained
that the French had “invaded” herterritory,
shepri- vately supplied
them with valuable information. To make the invasionplausible
toJulius,
sheevenhad the Frenchpretend
toplunder
Mantua.Itworkedonce
again:
The pope left Mantua alone.In
1513,
afteralengthy siege, Julius
defeated Ferrara,and the French troopswithdrew. Worn outby
theeffort,
the pope diedafew months later.With his
death,
thenightmarish cycle
ofbattlesandpetty squabbles began
to
repeat
itself.leisurely /kedingonthe
dead kites andcrows.
and thenlefttheplace Italy andhearty, observing,"The Ivmk hem?/it byIlze1]M(lI‘I‘tf].¥
of(hemighty."
INDIAN EARLF3
Menofgreatabilities
areslow:0 act.forit is
easierInavoidncca«
.s'irm.rforcommiltirzg yourselfthanto(‘only
wellnut(Ifacommit-
mml.Such 0L'L'llSf07lS testyourjudgmeut;itis safertoavoid them thantoemerge victurr
nusfromthem. One obligationloadstoa greaterone.and you mmeveryneurtnthe brink0/'di.m.\'ter.
BALTASARGR/u'1A:\‘.
16014658
LAW 20 I51